ikon Audience in United States
ikon has an estimated audience of 581,097 people in United States. Top brand affinities: Edvard Grieg, Natural rubber, Bank account, Home equity, Combat sport.
Top brand affinities include Edvard Grieg, Natural rubber, Bank account, with strongest over-indexing on Edvard Grieg (245.57× the country average).
Category: Music & Radio · Type: Person
Demographics of ikon fans
| Metric | Value |
|---|---|
| Estimated audience size | 581,097 |
Audience persona
The typical ikon fan in United States shows strong LGBTQ+ Identity tendencies and a notable affinity for Edvard Grieg.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Edvard Grieg | 245.57× | Literature |
| Natural rubber | 16.2× | Cars & Mobility |
| Bank account | 7.73× | Business & Career |
| Home equity | 5.24× | Home & Garden |
| Combat sport | 2.13× | Sports |
| UK garage | 7.02× | Music & Radio |
| Historic site | 5.05× | Arts & Culture |
| Product design | 2.26× | Business & Career |
| Nuts (film) | 6.67× | Movies & TV |
| Tierra Cali | 7.92× | Travel & Leisure |
| Elsword | 16.97× | Games |
| Collectable | 1.62× | Kids & Family |
| JDSU | 2.97× | Business & Career |
| Electrolyte | 4.27× | Health |
| Mothercare | 2.88× | Kids & Family |
| Gordita | 9.66× | Food & Beverages |
| Staycation | 2.61× | Home & Garden |
| Monogram | 3.02× | Home & Garden |
| Tezz | 5.38× | Movies & TV |
| Brookside | 10.06× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 5.43 |
| Sustainability | BALANCE | 2.14 |
| Luxury Orientation | PREMIUM | 1.81 |
| Pet Ownership | JOY | 1.5 |
| Early Adopter Mentality | POWER | 1.43 |
| Sports Activity | POWER | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| Australia | 25.6% |
| United States | 21.2% |
| Indonesia | 10.0% |
See ikon audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for ikon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.