Electropop Audience in United States

Electropop logo

Electropop has an estimated audience of 2,227,643 people in United States. 61.1% are female, 38.9% are male, average age 29.6. Top regions: California, Texas, New York. Top brand affinities: Google News, Casey, Melanie Martinez (singer), YUNGBLUD, Twenty One Pilots.

The average Electropop fan in United States is 29.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Google News, Casey, Melanie Martinez (singer), with strongest over-indexing on Google News (14.91× the country average). Demographically, the Electropop audience skews more female with an average age of 29.6, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Electropop fans

Demographic split for Electropop audience in United States
MetricValue
Female61.1%
Male38.9%
Average age29.6
Estimated audience size2,227,643

Audience persona

The typical Electropop fan in United States is more female, around 29.6 years old, with strong Extroversion tendencies and a notable affinity for Google News.

Top regions in United States

Top regions ranked by reach for Electropop in United States
RegionReachAffinity
California349,1621.43×
Texas177,8520.93×
New York150,8151.21×
Florida136,1610.9×
Illinois67,0100.9×
Pennsylvania64,1160.85×
Georgia64,0560.93×
New Jersey57,0361.01×
Virginia56,2911.04×
Ohio55,3130.81×
Michigan55,0640.95×
North Carolina52,9560.79×
Washington48,3791.08×
Massachusetts46,1811.05×
Arizona41,0930.9×
Maryland37,3390.97×
Tennessee36,6160.82×
Indiana34,7260.85×
Missouri29,5950.82×
Oregon29,0921.14×
Colorado26,8630.77×
Minnesota26,7440.84×
Wisconsin22,9270.68×
Nevada22,8531.06×
South Carolina22,8100.68×
Louisiana21,8600.76×
Alabama21,8550.7×
Connecticut20,5900.92×
Utah19,4760.98×
Kentucky19,4640.7×
Oklahoma18,9870.77×
Arkansas16,9880.93×
Iowa12,5240.68×
Kansas11,8040.67×
Mississippi10,9270.6×
Hawaii9,9471.04×
West Virginia9,7720.94×
Nebraska9,7040.87×
New Mexico9,6540.86×
Idaho9,0240.81×
Alaska9,0021.89×
Vermont8,2362.11×
Montana7,8471.27×
South Dakota7,7461.5×
North Dakota7,5421.65×
New Hampshire7,4330.85×
Wyoming7,2972.21×
Rhode Island7,1771.01×
Maine7,1730.9×
Delaware6,4271.05×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Electropop audience
BrandAffinityCategory
Google News14.91×News
Casey11.15×Music & Radio
Melanie Martinez (singer)38.28×Music & Radio
YUNGBLUD17.75×Music & Radio
Twenty One Pilots29.35×Music & Radio
PENTAGON22.37×Music & Radio
Bridgit Mendler28.29×Movies & TV
Superman2.92×Movies & TV
ALMA24.27×Music & Radio
Sabrina Carpenter6.51×Music & Radio
Scary Movie (film series)10.85×Movies & TV
Hailee Steinfeld7.2×Movies & TV
Miranda Cosgrove15.47×Movies & TV
Millie Bobby Brown6.25×Movies & TV
TikTok2.76×Internet & Social Media
Friends2.82×Movies & TV
Dead Poet Society11.66×Music & Radio
Self Esteem19.06×Music & Radio
Creative Commons4.37×Technology & Electronics
Stars7.58×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Electropop audience
TraitClusterScore
ExtroversionTHRILL2.08
LGBTQ+ IdentityOPEN1.94
SustainabilityBALANCE1.85
TraditionCONSERVATISM1.77
Early Adopter MentalityPOWER1.56
MindfulnessBALANCE1.45

Worldwide distribution

Worldwide audience distribution share by country for Electropop
CountryShare
United States18.7%
Mexico13.2%
China5.8%

See Electropop audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Electropop have in United States?

Electropop has an estimated audience of 2,227,643 people in United States, concentrated in California and Texas.

What is the gender split and age of Electropop fans?

61.1% of Electropop fans are female, 38.9% are male, with an average age of 29.6 years.

Which brands do Electropop fans like most?

Electropop fans show strongest brand affinity for Google News (14.91×), Casey (11.15×), and Melanie Martinez (singer) (38.28×) over the country average.

Where do Electropop fans live in United States?

Electropop fans in United States are most concentrated in California (reach 349,162), Texas (reach 177,852), and New York (reach 150,815). These three regions account for the largest share of the active audience.

What other brands do Electropop fans also like?

Beyond Electropop itself, the audience over-indexes on Casey (11.15×), Melanie Martinez (singer) (38.28×), YUNGBLUD (17.75×), and Twenty One Pilots (29.35×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Electropop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.