Rascasse Audience Intelligence

Twenty One Pilots Audience in United States

A data profile of the people who buy, follow and care about Twenty One Pilots in United States — modelled from more than twelve digital signal sources. Twenty One Pilots has an estimated audience of 1,821,902 people in United States.

#150among Band in United States#2891among Person in United States#1758in Music & Radio

The average Twenty One Pilots fan in United States is 28.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Casey, YUNGBLUD, Josh Dun, with strongest over-indexing on Casey (13.27× the country average).

Demographically, the Twenty One Pilots audience skews more female with an average age of 28.0, and over-indexes on personality traits such as Extroversion, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Twenty One Pilots fan in United States is more female, around 28.0 years old, with strong Extroversion tendencies and a notable affinity for Casey.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Twenty One Pilots profile in United States.

Audience size
1.8M
in United States
Gender
61.9%♀
38.1% male
Age
28.0
average years
Country rank
#15311
Person in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Twenty One Pilots fans

61.9% are female, 38.1% are male, average age 28.0.

Fig. 02

Gender split

61.9%
Female
38.1%
Male
Demographic split for Twenty One Pilots audience in United States
MetricValue
Female61.9%
Male38.1%
Average age28.0
Estimated audience size1,821,902
Fig. 03

Age distribution

Ø 28.0
average years
Age distribution of the Twenty One Pilots audience in United States
Age bracketShare%
16-1952%
20-2923%
30-3912%
40-498%
50+5%
Fig. 04

Worldwide distribution

33.8%

of the worldwide Twenty One Pilots audience comes from United States.

Worldwide audience distribution share by country for Twenty One Pilots
CountryShare
United States33.8%
Mexico8.5%
Brazil7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Twenty One Pilots audience in United States is strongest.

Fig. 05

Top regions by affinity

Twenty One Pilots fans by region: top regions in United States
#RegionReachAffinity×
01Ohio~100K1.93×
02Utah~30K1.91×
03Indiana~50K1.37×
04Maine~9K1.34×
05Colorado~40K1.30×
06Arizona~50K1.26×
07Arkansas~20K1.20×
08Pennsylvania~80K1.19×
09Idaho~10K1.19×
10Missouri~40K1.16×
11Kentucky~30K1.12×
12Delaware~6K1.12×
13Oklahoma~20K1.08×
14West Virginia~10K1.08×
15Tennessee~40K1.07×
16Oregon~20K1.07×
17Nevada~20K1.07×
18Wisconsin~30K1.06×
19Michigan~50K1.03×
20New Mexico~10K1.03×
21Illinois~60K1.01×
22Alabama~30K1.01×
23South Dakota~4K1.01×
24Virginia~50K0.99×
25Washington~40K0.99×
26Montana~5K0.99×
27Texas~200K0.98×
28Minnesota~30K0.97×
29Kansas~10K0.96×
30California~200K0.95×
31New Hampshire~7K0.95×
32Iowa~10K0.94×
33Nebraska~9K0.93×
34North Dakota~4K0.93×
35North Carolina~50K0.92×
36Florida~100K0.88×
37Georgia~50K0.87×
38Connecticut~20K0.86×
39Vermont~3K0.85×
40Alaska~3K0.83×
41South Carolina~20K0.80×
42Massachusetts~30K0.79×
43Maryland~30K0.78×
44Rhode Island~5K0.78×
45New Jersey~40K0.77×
46New York~80K0.75×
47Mississippi~10K0.73×
48Louisiana~20K0.71×
49Washington, District of Columbia~3K0.61×
50Hawaii~4K0.55×
Fig. 06

Affinity by region

Affinity by region — Twenty One Pilots, United States
0.55×1.00×1.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Twenty One Pilots audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Twenty One Pilots audience
#·InterestCategoryAffinity×
01Josh DunMusic & Radio79.81×
02Tyler JosephMusic & Radio66.73×
03Waterparks (band)Music & Radio43.85×
04Mikey WayMusic & Radio40.00×
05RarityMusic & Radio30.83×
06YUNGBLUDMusic & Radio28.99×
07BlossomsMusic & Radio21.06×
08Sleep TokenMusic & Radio17.93×
09DjoMusic & Radio17.38×
10ElectropopMusic & Radio16.68×
11Oliver TreeMusic & Radio16.49×
12BloomMusic & Radio13.40×
13CaseyMusic & Radio13.27×
14PUPMusic & Radio9.39×
15Benson BooneMusic & Radio7.79×
16Millie Bobby BrownMovies & TV7.35×
17Anime conventionLiterature4.51×
18Stranger ThingsMovies & TV3.85×
19PeacemakerMovies & TV3.17×
20SupermanMovies & TV2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Twenty One Pilots audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Twenty One Pilots audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.05×
SustainabilityBALANCE1.27×
MindfulnessBALANCE1.23×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Twenty One Pilots audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.57×
Need for SecurityCONSERVATISM0.58×
DIY MentalityTHRILL0.60×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Twenty One Pilots have in United States?

Twenty One Pilots has an estimated audience of 1,821,902 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Twenty One Pilots fans?

61.9% of Twenty One Pilots fans are female, 38.1% are male, with an average age of 28.0 years.

03

Which brands do Twenty One Pilots fans like most?

Twenty One Pilots fans show strongest brand affinity for Casey (13.27×), YUNGBLUD (28.99×), and Josh Dun (79.81×) over the country average.

04

Where do Twenty One Pilots fans live in United States?

Twenty One Pilots fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Twenty One Pilots fans also like?

Beyond Twenty One Pilots itself, the audience over-indexes on YUNGBLUD (28.99×), Josh Dun (79.81×), Tyler Joseph (66.73×), and Blossoms (21.06×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Twenty One Pilots. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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