Twenty One Pilots Audience in United States

Twenty One Pilots logo

Twenty One Pilots has an estimated audience of 1,905,112 people in United States. 61.9% are female, 38.1% are male, average age 28.0. Top regions: California, Texas, Ohio. Top brand affinities: Casey, Josh Dun, YUNGBLUD, Tyler Joseph, Sleep Token.

The average Twenty One Pilots fan in United States is 28.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Ohio. Top brand affinities include Casey, Josh Dun, YUNGBLUD, with strongest over-indexing on Casey (13.27× the country average). Demographically, the Twenty One Pilots audience skews more female with an average age of 28.0, and over-indexes on personality traits such as LGBTQ+ Identity, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Twenty One Pilots fans

Demographic split for Twenty One Pilots audience in United States
MetricValue
Female61.9%
Male38.1%
Average age28.0
Estimated audience size1,905,112

Audience persona

The typical Twenty One Pilots fan in United States is more female, around 28.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Casey.

Top regions in United States

Top regions ranked by reach for Twenty One Pilots in United States
RegionReachAffinity
California212,0451.01×
Texas177,8571.09×
Ohio120,2172.05×
Florida115,3740.89×
New York88,7870.83×
Pennsylvania69,6441.09×
Illinois66,8951.05×
Michigan56,9931.14×
North Carolina53,8330.94×
Arizona52,7111.36×
Georgia49,0500.84×
Indiana48,3581.39×
Colorado45,6991.52×
Tennessee44,7701.17×
Washington42,5411.11×
New Jersey41,7460.86×
Virginia38,0800.82×
Missouri37,1621.21×
Utah36,0392.11×
Massachusetts33,4810.89×
Minnesota29,3241.07×
Wisconsin27,9850.98×
Maryland27,0500.83×
Oregon25,7051.18×
Kentucky24,9041.04×
Alabama23,4000.88×
Nevada22,3261.21×
Oklahoma21,9561.04×
South Carolina21,7410.76×
Louisiana16,6890.68×
Connecticut14,9490.78×
Iowa14,8020.94×
Arkansas14,3750.92×
Kansas14,3010.95×
Idaho11,4831.2×
New Mexico10,0881.06×
Mississippi9,7230.62×
Nebraska8,6320.9×
West Virginia8,2940.93×
New Hampshire7,1540.95×
Maine5,7650.84×
Montana4,9760.94×
Rhode Island4,3290.71×
South Dakota4,1810.95×
Hawaii4,0070.49×
Delaware4,0060.76×
North Dakota3,7360.95×
Washington, District of Columbia3,4610.6×
Alaska2,9810.73×
Vermont2,6890.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Twenty One Pilots audience
BrandAffinityCategory
Casey13.27×Music & Radio
Josh Dun79.81×Music & Radio
YUNGBLUD28.99×Music & Radio
Tyler Joseph66.73×Music & Radio
Sleep Token17.93×Music & Radio
Millie Bobby Brown7.35×Movies & TV
Blossoms21.06×Music & Radio
Rarity30.83×Music & Radio
Benson Boone7.79×Music & Radio
Djo17.38×Music & Radio
Peacemaker3.17×Movies & TV
Electropop16.68×Music & Radio
Mikey Way40×Music & Radio
Bloom13.4×Music & Radio
Beetlejuice3.69×Movies & TV
Waterparks (band)43.85×Music & Radio
Superman2×Movies & TV
PUP9.39×Music & Radio
Anime convention4.51×Literature
Stranger Things3.85×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Twenty One Pilots audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.75
TraditionCONSERVATISM1.71
ExtroversionTHRILL1.67
SustainabilityBALANCE1.66
Early Adopter MentalityPOWER1.52
Pet OwnershipJOY1.24

Worldwide distribution

Worldwide audience distribution share by country for Twenty One Pilots
CountryShare
United States34.1%
Mexico7.6%
Brazil7.0%

See Twenty One Pilots audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Twenty One Pilots have in United States?

Twenty One Pilots has an estimated audience of 1,905,112 people in United States, concentrated in California and Texas.

What is the gender split and age of Twenty One Pilots fans?

61.9% of Twenty One Pilots fans are female, 38.1% are male, with an average age of 28.0 years.

Which brands do Twenty One Pilots fans like most?

Twenty One Pilots fans show strongest brand affinity for Casey (13.27×), Josh Dun (79.81×), and YUNGBLUD (28.99×) over the country average.

Where do Twenty One Pilots fans live in United States?

Twenty One Pilots fans in United States are most concentrated in California (reach 212,045), Texas (reach 177,857), and Ohio (reach 120,217). These three regions account for the largest share of the active audience.

What other brands do Twenty One Pilots fans also like?

Beyond Twenty One Pilots itself, the audience over-indexes on Josh Dun (79.81×), YUNGBLUD (28.99×), Tyler Joseph (66.73×), and Sleep Token (17.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Twenty One Pilots. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.