Rascasse Audience Intelligence

YUNGBLUD Audience in United States

A data profile of the people who buy, follow and care about YUNGBLUD in United States — modelled from more than twelve digital signal sources. YUNGBLUD has an estimated audience of 6,803,381 people in United States.

The average YUNGBLUD fan in United States is 31.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Imagine Dragons, Twenty One Pilots, Sabrina Carpenter, with strongest over-indexing on Imagine Dragons (40.21× the country average).

Demographically, the YUNGBLUD audience skews more female with an average age of 31.6, and over-indexes on personality traits such as Tradition, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical YUNGBLUD fan in United States is more female, around 31.6 years old, with strong Tradition tendencies and a notable affinity for Imagine Dragons.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the YUNGBLUD profile in United States.

Audience size
6.8M
in United States
Gender
55.7%
44.3% male
Age
31.6
average years
Country rank
#5143
Person in United States
Fig. 01

Search interest · 12-month trend

+43%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of YUNGBLUD fans

55.7% are female, 44.3% are male, average age 31.6.

Fig. 02

Gender split

55.7%
Female
44.3%
Male
Demographic split for YUNGBLUD audience in United States
MetricValue
Female55.7%
Male44.3%
Average age31.6
Estimated audience size6,803,381
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the YUNGBLUD audience in United States
Age bracketShare%
16-1943%
20-2920%
30-3915%
40-4912%
50+10%
Fig. 04

Worldwide distribution

40.1%

of the worldwide YUNGBLUD audience comes from United States.

Worldwide audience distribution share by country for YUNGBLUD
CountryShare
United States40.1%
United Kingdom14.6%
Germany7.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the YUNGBLUD audience in United States is strongest.

Fig. 05

Top regions by affinity

YUNGBLUD fans by region: top regions in United States
#RegionReachAffinity×
01West Virginia~40K1.48×
02Kentucky~100K1.37×
03Montana~20K1.34×
04New Hampshire~30K1.29×
05Maine~30K1.29×
06Indiana~100K1.25×
07Ohio~200K1.22×
08Tennessee~200K1.18×
09South Dakota~20K1.17×
10Pennsylvania~300K1.15×
11Michigan~200K1.15×
12Wisconsin~100K1.13×
13Arkansas~60K1.13×
14North Dakota~20K1.13×
15Vermont~10K1.11×
16Iowa~60K1.09×
17Oklahoma~80K1.08×
18Nebraska~30K1.07×
19Missouri~100K1.06×
20Colorado~100K1.06×
21Utah~60K1.06×
22Minnesota~100K1.05×
23Oregon~80K1.05×
24Idaho~30K1.05×
25Massachusetts~100K1.00×
26Alabama~90K0.99×
27Kansas~50K0.97×
28Rhode Island~20K0.97×
29North Carolina~200K0.95×
30South Carolina~90K0.95×
31Connecticut~60K0.94×
32Louisiana~80K0.93×
33Washington~100K0.92×
34Mississippi~50K0.90×
35Delaware~20K0.89×
36Arizona~100K0.87×
37Illinois~200K0.86×
38Alaska~10K0.86×
39Virginia~100K0.85×
40New Jersey~100K0.84×
41Nevada~50K0.84×
42Florida~400K0.81×
43New York~300K0.81×
44Georgia~200K0.79×
45New Mexico~30K0.78×
46Texas~400K0.77×
47Maryland~80K0.72×
48California~500K0.69×
49Washington, District of Columbia~10K0.56×
50Hawaii~10K0.50×
Fig. 06

Affinity by region

Affinity by region — YUNGBLUD, United States
0.50×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the YUNGBLUD audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for YUNGBLUD audience
#·InterestCategoryAffinity×
01Imagine DragonsMusic & Radio40.21×
02Placebo (band)Music & Radio34.89×
03Twenty One PilotsMusic & Radio28.99×
04Bon IverMusic & Radio21.67×
05U2Music & Radio21.24×
06The HivesMusic & Radio18.03×
07ElectropopMusic & Radio17.75×
08Cage the ElephantMusic & Radio17.28×
09Santana (band)Music & Radio15.58×
10Goo Goo DollsMusic & Radio14.84×
11GorillazMusic & Radio9.88×
12LordeMusic & Radio9.69×
13MGMTMusic & Radio8.77×
14Jack WhiteMovies & TV8.32×
15Ozzy OsbourneMusic & Radio6.05×
16Genesis (band)Music & Radio5.97×
17Sabrina CarpenterMusic & Radio5.86×
18The Beach BoysMusic & Radio5.68×
19SupermanMovies & TV2.15×
20Harry PotterMovies & TV1.77×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the YUNGBLUD audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by YUNGBLUD audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.60×
ExtroversionTHRILL1.42×
PatriotismCONSERVATISM1.39×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by YUNGBLUD audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.67×
Family OrientationCONSERVATISM0.73×
TravellingTHRILL0.87×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does YUNGBLUD have in United States?

YUNGBLUD has an estimated audience of 6,803,381 people in United States, concentrated in California and Texas.

02

What is the gender split and age of YUNGBLUD fans?

55.7% of YUNGBLUD fans are female, 44.3% are male, with an average age of 31.6 years.

03

Which brands do YUNGBLUD fans like most?

YUNGBLUD fans show strongest brand affinity for Imagine Dragons (40.21×), Twenty One Pilots (28.99×), and Sabrina Carpenter (5.86×) over the country average.

04

Where do YUNGBLUD fans live in United States?

YUNGBLUD fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do YUNGBLUD fans also like?

Beyond YUNGBLUD itself, the audience over-indexes on Twenty One Pilots (28.99×), Sabrina Carpenter (5.86×), Electropop (17.75×), and Superman (2.15×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for YUNGBLUD. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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