Gorillaz Audience in United States

Gorillaz logo

Gorillaz has an estimated audience of 3,479,608 people in United States. 35.6% are female, 64.4% are male, average age 31.1. Top regions: California, Texas, Florida. Top brand affinities: Coraline (film), Plan B (musician), Oliver Tree, Empire of the Sun (band), Citizen Kane.

The average Gorillaz fan in United States is 31.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Coraline (film), Plan B (musician), Oliver Tree, with strongest over-indexing on Coraline (film) (33.19× the country average). Demographically, the Gorillaz audience skews more male with an average age of 31.1, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Gorillaz fans

Demographic split for Gorillaz audience in United States
MetricValue
Female35.6%
Male64.4%
Average age31.1
Estimated audience size3,479,608

Audience persona

The typical Gorillaz fan in United States is more male, around 31.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Coraline (film).

Top regions in United States

Top regions ranked by reach for Gorillaz in United States
RegionReachAffinity
California501,4451.31×
Texas374,2931.25×
Florida230,7540.98×
New York177,2060.91×
Pennsylvania117,2441×
Illinois113,8950.98×
North Carolina106,6521.02×
Georgia105,7870.99×
Ohio104,3810.97×
Arizona89,0211.25×
Washington86,0781.23×
Michigan84,8850.93×
Virginia81,7570.96×
Tennessee72,8231.04×
New Jersey72,0040.81×
Indiana66,4771.05×
Colorado65,6321.2×
Massachusetts60,5030.88×
Missouri56,3091×
Maryland52,1750.87×
Oregon51,4001.29×
Minnesota48,4490.97×
South Carolina47,2510.9×
Oklahoma46,1111.19×
Wisconsin45,1280.86×
Kentucky44,7131.02×
Alabama43,9260.9×
Louisiana41,6380.93×
Utah40,4701.3×
Nevada38,8341.15×
Connecticut29,5880.85×
Arkansas28,1520.98×
Kansas26,7820.98×
Iowa25,9900.91×
Mississippi23,3890.82×
New Mexico23,2731.33×
Idaho19,2791.1×
Nebraska17,1210.98×
West Virginia16,0870.99×
Hawaii12,6190.84×
Maine12,1260.97×
New Hampshire11,8220.86×
Montana10,0901.05×
Rhode Island9,8430.89×
Washington, District of Columbia8,3980.8×
Delaware7,0550.73×
North Dakota6,8590.96×
Alaska6,8590.92×
South Dakota6,7870.84×
Wyoming5,7681.12×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Gorillaz audience
BrandAffinityCategory
Coraline (film)33.19×Movies & TV
Plan B (musician)32.46×Music & Radio
Oliver Tree69.04×Music & Radio
Empire of the Sun (band)61.22×Music & Radio
Citizen Kane47.19×Movies & TV
Parasyte89.34×Literature
Dead Poet Society17.21×Music & Radio
San Diego State Aztecs football40.67×Sports
In Time26.49×Movies & TV
Serenity (film)17.19×Movies & TV
Sanctuary (TV series)14.68×Movies & TV
AJR (band)26.67×Music & Radio
YUNGBLUD9.88×Music & Radio
Corpse Bride30.8×Movies & TV
Junji Ito24.02×Literature
Mac DeMarco18.9×Music & Radio
Trip hop18.08×Music & Radio
Millie Bobby Brown4.48×Movies & TV
Harry Potter2.32×Movies & TV
Movies1.51×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Gorillaz audience
TraitClusterScore
Early Adopter MentalityPOWER1.93
ExtroversionTHRILL1.87
LGBTQ+ IdentityOPEN1.47
Urban LifestyleOPEN1.43
SustainabilityBALANCE1.36
Social Media UsageJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Gorillaz
CountryShare
United States30.3%
Brazil9.7%
United Kingdom9.3%

See Gorillaz audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Gorillaz have in United States?

Gorillaz has an estimated audience of 3,479,608 people in United States, concentrated in California and Texas.

What is the gender split and age of Gorillaz fans?

35.6% of Gorillaz fans are female, 64.4% are male, with an average age of 31.1 years.

Which brands do Gorillaz fans like most?

Gorillaz fans show strongest brand affinity for Coraline (film) (33.19×), Plan B (musician) (32.46×), and Oliver Tree (69.04×) over the country average.

Where do Gorillaz fans live in United States?

Gorillaz fans in United States are most concentrated in California (reach 501,445), Texas (reach 374,293), and Florida (reach 230,754). These three regions account for the largest share of the active audience.

What other brands do Gorillaz fans also like?

Beyond Gorillaz itself, the audience over-indexes on Plan B (musician) (32.46×), Oliver Tree (69.04×), Empire of the Sun (band) (61.22×), and Citizen Kane (47.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Gorillaz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.