Bridgit Mendler Audience in United States

Bridgit Mendler logo

Bridgit Mendler has an estimated audience of 1,780,621 people in United States. 62.9% are female, 37.1% are male, average age 37.5. Top regions: California, Texas, Florida. Top brand affinities: Emily Osment, Naomi Scott, Q-Tip (musician), Hailee Steinfeld, Gmail.

The average Bridgit Mendler fan in United States is 37.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Emily Osment, Naomi Scott, Q-Tip (musician), with strongest over-indexing on Emily Osment (164.68× the country average). Demographically, the Bridgit Mendler audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Bridgit Mendler fans

Demographic split for Bridgit Mendler audience in United States
MetricValue
Female62.9%
Male37.1%
Average age37.5
Estimated audience size1,780,621

Audience persona

The typical Bridgit Mendler fan in United States is more female, around 37.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Emily Osment.

Top regions in United States

Top regions ranked by reach for Bridgit Mendler in United States
RegionReachAffinity
California219,8521.12×
Texas162,8331.06×
Florida111,5480.93×
New York107,6491.08×
Georgia73,2951.34×
Illinois62,7611.06×
Pennsylvania58,0420.97×
Ohio55,9441.02×
North Carolina55,5591.04×
Michigan47,3021.02×
Arizona45,6601.26×
Virginia44,7101.03×
New Jersey44,0470.97×
Massachusetts42,2471.2×
Missouri38,1311.33×
Washington36,7511.03×
Tennessee36,4741.02×
Indiana33,8321.04×
Alabama32,3461.3×
Maryland29,2510.96×
Colorado27,4870.98×
South Carolina25,3150.94×
Minnesota24,3690.96×
Wisconsin24,2510.91×
Kentucky22,6971.02×
Louisiana20,9110.91×
Oklahoma20,5081.04×
Utah19,8951.25×
Oregon18,4360.9×
Connecticut17,9421×
Nevada15,9900.93×
Iowa14,0830.96×
Arkansas13,8270.94×
Kansas13,5820.97×
Mississippi12,7280.87×
Idaho9,1621.03×
Nebraska8,8460.99×
West Virginia7,4020.89×
Hawaii7,3860.97×
New Mexico6,9720.78×
New Hampshire6,2290.89×
Washington, District of Columbia6,0231.13×
Maine5,6080.88×
Rhode Island5,5430.98×
Alaska4,4091.16×
Montana4,3340.88×
Delaware3,5860.73×
North Dakota3,4430.94×
South Dakota3,4320.83×
Vermont2,5360.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bridgit Mendler audience
BrandAffinityCategory
Emily Osment164.68×Movies & TV
Naomi Scott172.67×Movies & TV
Q-Tip (musician)193.76×Music & Radio
Hailee Steinfeld31.53×Movies & TV
Gmail13.92×Internet & Social Media
PartyNextDoor84.4×Music & Radio
Big Time Rush62.6×Movies & TV
The Wanted227.26×Music & Radio
Cher Lloyd191.27×Music & Radio
Jess Glynne162.55×Music & Radio
Zara Larsson42.48×Music & Radio
Fifth Harmony68.39×Music & Radio
Calum Scott96.13×Music & Radio
Sabrina Carpenter16.61×Music & Radio
Leona Lewis100.2×Music & Radio
Victoria Justice41.57×Movies & TV
Ross Lynch53.98×Movies & TV
Jordan Fisher65.41×Movies & TV
Metro Boomin58.78×Music & Radio
Kelly Osbourne20×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bridgit Mendler audience
TraitClusterScore
Luxury OrientationPREMIUM2.33
LGBTQ+ IdentityOPEN2.18
Risk AppetiteTHRILL2.06
TraditionCONSERVATISM1.59
ExtroversionTHRILL1.3
SustainabilityBALANCE1.2

Worldwide distribution

Worldwide audience distribution share by country for Bridgit Mendler
CountryShare
United States45.9%
Brazil4.8%
Germany4.3%

See Bridgit Mendler audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Bridgit Mendler have in United States?

Bridgit Mendler has an estimated audience of 1,780,621 people in United States, concentrated in California and Texas.

What is the gender split and age of Bridgit Mendler fans?

62.9% of Bridgit Mendler fans are female, 37.1% are male, with an average age of 37.5 years.

Which brands do Bridgit Mendler fans like most?

Bridgit Mendler fans show strongest brand affinity for Emily Osment (164.68×), Naomi Scott (172.67×), and Q-Tip (musician) (193.76×) over the country average.

Where do Bridgit Mendler fans live in United States?

Bridgit Mendler fans in United States are most concentrated in California (reach 219,852), Texas (reach 162,833), and Florida (reach 111,548). These three regions account for the largest share of the active audience.

What other brands do Bridgit Mendler fans also like?

Beyond Bridgit Mendler itself, the audience over-indexes on Naomi Scott (172.67×), Q-Tip (musician) (193.76×), Hailee Steinfeld (31.53×), and Gmail (13.92×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bridgit Mendler. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.