Rascasse Audience Intelligence

Calum Scott Audience in United States

A data profile of the people who buy, follow and care about Calum Scott in United States — modelled from more than twelve digital signal sources. Calum Scott has an estimated audience of 776,556 people in United States.

#556among Singer-songwriter in United States#6496among Person in United States#3739in Music & Radio

The average Calum Scott fan in United States is 43.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Bridgit Mendler, Zara Larsson, Hailee Steinfeld, with strongest over-indexing on Bridgit Mendler (177.53× the country average).

Demographically, the Calum Scott audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Social Media Usage, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Calum Scott fan in United States is more female, around 43.6 years old, with strong Social Media Usage tendencies and a notable affinity for Bridgit Mendler.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Calum Scott profile in United States.

Audience size
777K
in United States
Gender
63.4%♀
36.6% male
Age
43.6
average years
Country rank
#27995
Person in United States
Fig. 01

Search interest · 12-month trend

+54%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Calum Scott fans

63.4% are female, 36.6% are male, average age 43.6.

Fig. 02

Gender split

63.4%
Female
36.6%
Male
Demographic split for Calum Scott audience in United States
MetricValue
Female63.4%
Male36.6%
Average age43.6
Estimated audience size776,556
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the Calum Scott audience in United States
Age bracketShare%
16-1915%
20-2912%
30-3916%
40-4923%
50+33%
Fig. 04

Worldwide distribution

19.5%

of the worldwide Calum Scott audience comes from United States.

Worldwide audience distribution share by country for Calum Scott
CountryShare
Germany26.4%
United States19.5%
United Kingdom15.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Calum Scott audience in United States is strongest.

Fig. 05

Top regions by affinity

Calum Scott fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~4K1.30×
02Maine~3K1.29×
03Utah~8K1.26×
04Massachusetts~20K1.20×
05Minnesota~10K1.17×
06Hawaii~4K1.16×
07Pennsylvania~30K1.15×
08West Virginia~4K1.13×
09North Dakota~2K1.13×
10Washington~20K1.12×
11Idaho~4K1.12×
12Rhode Island~3K1.12×
13Connecticut~8K1.06×
14Iowa~6K1.06×
15Montana~2K1.05×
16Wisconsin~10K1.04×
17Kentucky~9K1.03×
18South Dakota~2K1.02×
19Vermont~1K1.02×
20Michigan~20K1.01×
21Tennessee~10K1.01×
22Nebraska~4K1.00×
23Florida~50K0.99×
24Arizona~10K0.99×
25Delaware~2K0.99×
26Alaska~2K0.99×
27New York~40K0.98×
28Alabama~10K0.98×
29New Jersey~20K0.97×
30Missouri~10K0.97×
31Oregon~8K0.97×
32Ohio~20K0.96×
33Indiana~10K0.96×
34Arkansas~6K0.96×
35Kansas~5K0.95×
36Washington, District of Columbia~2K0.95×
37South Carolina~10K0.94×
38Oklahoma~7K0.94×
39Colorado~10K0.93×
40Louisiana~8K0.93×
41North Carolina~20K0.87×
42Virginia~20K0.87×
43Mississippi~5K0.87×
44California~70K0.86×
45Illinois~20K0.85×
46Nevada~6K0.82×
47Georgia~20K0.81×
48Maryland~10K0.79×
49New Mexico~3K0.77×
50Texas~50K0.75×
Fig. 06

Affinity by region

Affinity by region — Calum Scott, United States
0.75×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Calum Scott audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Calum Scott audience
#·InterestCategoryAffinity×
01Bridgit MendlerMovies & TV177.53×
02Q-Tip (musician)Music & Radio176.79×
03Cody SimpsonMusic & Radio153.19×
04Leona LewisMusic & Radio145.86×
05Fifth HarmonyMusic & Radio112.92×
06Florence and the MachineMusic & Radio105.74×
07Freddie GibbsMusic & Radio99.87×
08Big Time RushMovies & TV92.75×
09PartyNextDoorMusic & Radio86.57×
10Louis TomlinsonMusic & Radio85.45×
11Zara LarssonMusic & Radio75.90×
12BANNERSMusic & Radio71.84×
13Benson BooneMusic & Radio57.99×
14Kid CudiMusic & Radio57.43×
15LordeMusic & Radio56.86×
16Hailee SteinfeldMovies & TV51.11×
17Alex WarrenMusic & Radio44.10×
18Nick JonasMusic & Radio43.69×
19Billie EilishMusic & Radio30.46×
20GmailInternet & Social Media20.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Calum Scott audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Calum Scott audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY1.62×
Quality AwarenessPREMIUM1.54×
Price SensitivityPREMIUM1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Calum Scott audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY1.03×
PatriotismCONSERVATISM1.07×
SustainabilityBALANCE1.10×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Calum Scott have in United States?

Calum Scott has an estimated audience of 776,556 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Calum Scott fans?

63.4% of Calum Scott fans are female, 36.6% are male, with an average age of 43.6 years.

03

Which brands do Calum Scott fans like most?

Calum Scott fans show strongest brand affinity for Bridgit Mendler (177.53×), Zara Larsson (75.9×), and Hailee Steinfeld (51.11×) over the country average.

04

Where do Calum Scott fans live in United States?

Calum Scott fans in United States are most concentrated in California (reach ~70K), Florida (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Calum Scott fans also like?

Beyond Calum Scott itself, the audience over-indexes on Zara Larsson (75.9×), Hailee Steinfeld (51.11×), Benson Boone (57.99×), and Gmail (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Singer-songwriter audiences in United States

See Calum Scott audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Calum Scott. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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