A data profile of the people who buy, follow and care about Freddie Gibbs in United States — modelled from more than twelve digital signal sources. Freddie Gibbs has an estimated audience of 870,618 people in United States.
The average Freddie Gibbs fan in United States is 32.6 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Mazatlán, Bridgit Mendler, Hailee Steinfeld, with strongest over-indexing on Mazatlán (64.2× the country average).
Demographically, the Freddie Gibbs audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Family Orientation, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Freddie Gibbs fan in United States is more male, around 32.6 years old, with strong Family Orientation tendencies and a notable affinity for Mazatlán.
The key figures that characterise the Freddie Gibbs profile in United States.
39.8% are female, 60.2% are male, average age 32.6.
| Metric | Value |
|---|---|
| Female | 39.8% |
| Male | 60.2% |
| Average age | 32.6 |
| Estimated audience size | 870,618 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 24% | |
| 30-39 | 18% | |
| 40-49 | 13% | |
| 50+ | 9% |
of the worldwide Freddie Gibbs audience comes from United States.
| Country | Share |
|---|---|
| United States | 60.7% |
| United Kingdom | 5.1% |
| Japan | 4.0% |
Where the Freddie Gibbs audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Indiana | ~30K | 1.75× | |
| 02 | Illinois | ~40K | 1.71× | |
| 03 | Maryland | ~20K | 1.55× | |
| 04 | Washington, District of Columbia | ~4K | 1.52× | |
| 05 | Georgia | ~30K | 1.45× | |
| 06 | California | ~100K | 1.38× | |
| 07 | New York | ~60K | 1.30× | |
| 08 | North Carolina | ~30K | 1.26× | |
| 09 | Nevada | ~10K | 1.25× | |
| 10 | Virginia | ~20K | 1.22× | |
| 11 | Louisiana | ~10K | 1.15× | |
| 12 | Delaware | ~2K | 1.15× | |
| 13 | Massachusetts | ~20K | 1.14× | |
| 14 | Arizona | ~20K | 1.13× | |
| 15 | Texas | ~70K | 1.10× | |
| 16 | Missouri | ~10K | 1.08× | |
| 17 | Pennsylvania | ~30K | 1.07× | |
| 18 | Ohio | ~30K | 1.07× | |
| 19 | New Jersey | ~20K | 1.07× | |
| 20 | Connecticut | ~8K | 1.04× | |
| 21 | Rhode Island | ~3K | 1.04× | |
| 22 | Michigan | ~20K | 1.03× | |
| 23 | Oregon | ~9K | 1.03× | |
| 24 | Washington | ~20K | 1.02× | |
| 25 | Mississippi | ~7K | 1.02× | |
| 26 | Arkansas | ~7K | 1.01× | |
| 27 | Florida | ~50K | 1.00× | |
| 28 | South Carolina | ~10K | 0.99× | |
| 29 | Colorado | ~10K | 0.97× | |
| 30 | Alabama | ~10K | 0.96× | |
| 31 | Tennessee | ~10K | 0.95× | |
| 32 | Wisconsin | ~10K | 0.95× | |
| 33 | Utah | ~7K | 0.95× | |
| 34 | Minnesota | ~10K | 0.94× | |
| 35 | Iowa | ~6K | 0.90× | |
| 36 | Kansas | ~6K | 0.90× | |
| 37 | Kentucky | ~9K | 0.89× | |
| 38 | Oklahoma | ~7K | 0.85× | |
| 39 | Nebraska | ~3K | 0.85× | |
| 40 | Vermont | ~1K | 0.83× | |
| 41 | Maine | ~2K | 0.81× | |
| 42 | Alaska | ~1K | 0.80× | |
| 43 | New Mexico | ~3K | 0.78× | |
| 44 | New Hampshire | ~2K | 0.77× | |
| 45 | North Dakota | ~1K | 0.74× | |
| 46 | Montana | ~2K | 0.73× | |
| 47 | South Dakota | ~1K | 0.73× | |
| 48 | Hawaii | ~2K | 0.71× | |
| 49 | West Virginia | ~3K | 0.70× | |
| 50 | Idaho | ~3K | 0.68× |
The strongest cross-interests of the Freddie Gibbs audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Benny the Butcher | Music & Radio | 105.06× | ||
| 02 | Jess Glynne | Music & Radio | 88.24× | ||
| 03 | Cody Simpson | Music & Radio | 87.14× | ||
| 04 | Leona Lewis | Music & Radio | 84.96× | ||
| 05 | Isaiah Rashad | Music & Radio | 80.55× | ||
| 06 | Bridgit Mendler | Movies & TV | 76.57× | ||
| 07 | And Other Stories | Shopping | 75.24× | ||
| 08 | Calum Scott | Music & Radio | 71.74× | ||
| 09 | Q-Tip (musician) | Music & Radio | 71.13× | ||
| 10 | PartyNextDoor | Music & Radio | 66.48× | ||
| 11 | Mazatlán | Travel & Leisure | 64.20× | ||
| 12 | Sabaton (band) | Music & Radio | 60.16× | ||
| 13 | Metro Boomin | Music & Radio | 54.10× | ||
| 14 | Big Time Rush | Movies & TV | 41.52× | ||
| 15 | Fifth Harmony | Music & Radio | 37.10× | ||
| 16 | 21 Savage | Music & Radio | 32.43× | ||
| 17 | Hailee Steinfeld | Movies & TV | 24.93× | ||
| 18 | Zara Larsson | Music & Radio | 21.20× | ||
| 19 | Billie Eilish | Music & Radio | 12.84× | ||
| 20 | Gmail | Internet & Social Media | 8.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.43× | |
| Urban Lifestyle | OPEN | 1.31× | |
| Tradition | CONSERVATISM | 1.31× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.86× | |
| Sustainability | BALANCE | 0.87× | |
| Pet Ownership | JOY | 0.87× |
Freddie Gibbs has an estimated audience of 870,618 people in United States, concentrated in California and Texas.
39.8% of Freddie Gibbs fans are female, 60.2% are male, with an average age of 32.6 years.
Freddie Gibbs fans show strongest brand affinity for Mazatlán (64.2×), Bridgit Mendler (76.57×), and Hailee Steinfeld (24.93×) over the country average.
Freddie Gibbs fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Freddie Gibbs itself, the audience over-indexes on Bridgit Mendler (76.57×), Hailee Steinfeld (24.93×), PartyNextDoor (66.48×), and And Other Stories (75.24×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Freddie Gibbs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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