Freddie Gibbs Audience in United States

Freddie Gibbs logo

Freddie Gibbs has an estimated audience of 785,176 people in United States. 39.8% are female, 60.2% are male, average age 32.6. Top regions: California, Texas, New York. Top brand affinities: Mazatlán, Hailee Steinfeld, Bridgit Mendler, PartyNextDoor, And Other Stories.

The average Freddie Gibbs fan in United States is 32.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Mazatlán, Hailee Steinfeld, Bridgit Mendler, with strongest over-indexing on Mazatlán (64.2× the country average). Demographically, the Freddie Gibbs audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Freddie Gibbs fans

Demographic split for Freddie Gibbs audience in United States
MetricValue
Female39.8%
Male60.2%
Average age32.6
Estimated audience size785,176

Audience persona

The typical Freddie Gibbs fan in United States is more male, around 32.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Mazatlán.

Top regions in United States

Top regions ranked by reach for Freddie Gibbs in United States
RegionReachAffinity
California124,8931.45×
Texas75,7091.12×
New York64,7181.48×
Florida52,7920.99×
Illinois41,9131.6×
Georgia39,4591.63×
Pennsylvania28,6481.08×
North Carolina28,6111.21×
Ohio25,0401.04×
Virginia24,1281.26×
New Jersey23,4611.17×
Indiana22,5551.57×
Maryland22,3681.66×
Michigan21,6771.06×
Arizona20,0541.25×
Massachusetts19,4551.26×
Washington17,8811.14×
Tennessee15,8511.01×
Louisiana12,9671.28×
South Carolina12,5231.06×
Alabama11,8471.08×
Colorado11,5500.93×
Missouri11,5020.91×
Wisconsin10,0120.85×
Nevada9,5731.26×
Minnesota9,1690.82×
Oregon9,1431.02×
Kentucky8,9010.9×
Connecticut8,5951.09×
Oklahoma7,9530.91×
Mississippi7,2921.13×
Arkansas5,5810.86×
Kansas4,8590.79×
Utah4,6390.66×
Iowa4,5480.7×
Washington, District of Columbia3,6881.56×
Nebraska3,2280.82×
New Mexico2,7500.7×
Rhode Island2,6971.08×
Delaware2,3101.07×
Idaho2,3090.59×
Hawaii2,2880.68×
West Virginia2,2600.62×
New Hampshire2,1980.71×
Maine2,0320.72×
Alaska1,1830.7×
Montana1,1120.51×
Vermont8840.64×
South Dakota8750.48×
North Dakota7900.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Freddie Gibbs audience
BrandAffinityCategory
Mazatlán64.2×Travel & Leisure
Hailee Steinfeld24.93×Movies & TV
Bridgit Mendler76.57×Movies & TV
PartyNextDoor66.48×Music & Radio
And Other Stories75.24×Shopping
Gmail8.67×Internet & Social Media
Leona Lewis84.96×Music & Radio
Big Time Rush41.52×Movies & TV
Calum Scott71.74×Music & Radio
Metro Boomin54.1×Music & Radio
Benny the Butcher105.06×Music & Radio
Cody Simpson87.14×Music & Radio
21 Savage32.43×Music & Radio
Billie Eilish12.84×Music & Radio
Q-Tip (musician)71.13×Music & Radio
Jess Glynne88.24×Music & Radio
Lorde24.73×Music & Radio
Sabaton (band)60.16×Music & Radio
Fifth Harmony37.1×Music & Radio
Zara Larsson21.2×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Freddie Gibbs audience
TraitClusterScore
Early Adopter MentalityPOWER2.72
LGBTQ+ IdentityOPEN1.75
Design AffinityPREMIUM1.59
Luxury OrientationPREMIUM1.58
SustainabilityBALANCE1.48
Healthy LifestyleBALANCE1.3

Worldwide distribution

Worldwide audience distribution share by country for Freddie Gibbs
CountryShare
United States59.7%
United Kingdom4.8%
Japan4.4%

See Freddie Gibbs audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Freddie Gibbs have in United States?

Freddie Gibbs has an estimated audience of 785,176 people in United States, concentrated in California and Texas.

What is the gender split and age of Freddie Gibbs fans?

39.8% of Freddie Gibbs fans are female, 60.2% are male, with an average age of 32.6 years.

Which brands do Freddie Gibbs fans like most?

Freddie Gibbs fans show strongest brand affinity for Mazatlán (64.2×), Hailee Steinfeld (24.93×), and Bridgit Mendler (76.57×) over the country average.

Where do Freddie Gibbs fans live in United States?

Freddie Gibbs fans in United States are most concentrated in California (reach 124,893), Texas (reach 75,709), and New York (reach 64,718). These three regions account for the largest share of the active audience.

What other brands do Freddie Gibbs fans also like?

Beyond Freddie Gibbs itself, the audience over-indexes on Hailee Steinfeld (24.93×), Bridgit Mendler (76.57×), PartyNextDoor (66.48×), and And Other Stories (75.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Freddie Gibbs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.