Calum Scott Audience in Germany
Calum Scott has an estimated audience of 893,041 people in Germany. 58.7% are female, 41.3% are male, average age 36.7. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern.
The average Calum Scott fan in Germany is 36.7 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Demographically, the Calum Scott audience skews more female with an average age of 36.7, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Calum Scott fans
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 36.7 |
| Estimated audience size | 893,041 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 226,494 | 1.16× |
| Baden-Württemberg | 192,638 | 1.58× |
| Bayern | 116,782 | 0.81× |
| Niedersachsen | 80,083 | 0.92× |
| Schleswig-Holstein | 65,997 | 2.06× |
| Hessen | 59,874 | 0.88× |
| Rheinland-Pfalz | 54,379 | 1.22× |
| Sachsen | 35,338 | 0.81× |
| Berlin | 29,396 | 0.74× |
| Brandenburg | 23,547 | 0.85× |
| Mecklenburg-Vorpommern | 18,008 | 1.06× |
| Sachsen-Anhalt | 17,389 | 0.75× |
| Thüringen | 16,569 | 0.73× |
| Hamburg | 15,907 | 0.79× |
| Saarland | 10,060 | 0.92× |
| Bremen | 5,617 | 0.74× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.85 |
| Community Orientation | OPEN | 1.42 |
| Sports Activity | POWER | 1.42 |
| Tradition | CONSERVATISM | 1.41 |
| Sustainability | BALANCE | 1.4 |
| Urban Lifestyle | OPEN | 1.37 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 23.9% |
| United States | 19.0% |
| United Kingdom | 16.9% |
See Calum Scott audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,866,620)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Calum Scott. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.