Rascasse Audience Intelligence

Electropop Audience in Germany

A data profile of the people who buy, follow and care about Electropop in Germany — modelled from more than twelve digital signal sources. Electropop has an estimated audience of 313,341 people in Germany.

#238among Musical genre in Germany#6012among Topic in Germany#2117in Music & Radio

The average Electropop fan in Germany is 28.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include dB’s, Reading, Arts and music, with strongest over-indexing on dB’s (1.61× the country average).

Demographically, the Electropop audience skews more female with an average age of 28.9, and over-indexes on personality traits such as Mindfulness, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Electropop fan in Germany is more female, around 28.9 years old, with strong Mindfulness tendencies and a notable affinity for dB’s.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Electropop profile in Germany.

Audience size
313K
in Germany
Gender
58.2%♀
41.8% male
Age
28.9
average years
Country rank
#16775
Topic in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Electropop fans

58.2% are female, 41.8% are male, average age 28.9.

Fig. 02

Gender split

58.2%
Female
41.8%
Male
Demographic split for Electropop audience in Germany
MetricValue
Female58.2%
Male41.8%
Average age28.9
Estimated audience size313,341
Fig. 03

Age distribution

Ø 28.9
average years
Age distribution of the Electropop audience in Germany
Age bracketShare%
16-1953%
20-2918%
30-3912%
40-4912%
50+5%
Fig. 04

Worldwide distribution

2.6%

of the worldwide Electropop audience comes from Germany.

Worldwide audience distribution share by country for Electropop
CountryShare
United States18.7%
Mexico13.2%
China5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Electropop audience in Germany is strongest.

Fig. 05

Top regions by affinity

Electropop fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~4K1.58×
02Saarland~5K1.38×
03Mecklenburg-Vorpommern~7K1.16×
04Thüringen~9K1.10×
05Sachsen-Anhalt~9K1.06×
06Brandenburg~10K1.00×
07Hamburg~7K0.95×
08Schleswig-Holstein~10K0.93×
09Rheinland-Pfalz~10K0.88×
10Sachsen~10K0.88×
11Berlin~10K0.87×
12Niedersachsen~30K0.83×
13Hessen~20K0.78×
14Baden-Württemberg~30K0.76×
15Bayern~40K0.73×
16Nordrhein-Westfalen~50K0.69×
Fig. 06

Affinity by region

Affinity by region — Electropop, Germany
0.69×1.00×1.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Electropop audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Electropop audience
#·InterestCategoryAffinity×
01ALMAMusic & Radio19.50×
02ONEUSMusic & Radio8.99×
03B.IMusic & Radio8.24×
04Millie Bobby BrownMovies & TV2.65×
05Florian SilbereisenMusic & Radio2.54×
06Self-awarenessHealth2.46×
07WikipediaInternet & Social Media2.44×
08Electronic dance musicMusic & Radio2.22×
09ReadingLiterature2.09×
10Thomas GottschalkMovies & TV2.04×
11Michael JacksonMusic & Radio1.99×
12Helene FischerMusic & Radio1.97×
13MoviesMovies & TV1.86×
14Self-loveHealth1.85×
15Arts and musicArts & Culture1.74×
16TikTokInternet & Social Media1.67×
17MusicBusiness & Career1.64×
18dB’sMusic & Radio1.61×
19Food and drinkFood & Beverages1.55×
20UkrainiansMusic & Radio1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Electropop audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Electropop audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.49×
TraditionCONSERVATISM1.45×
SpiritualityBALANCE1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Electropop audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.63×
Luxury OrientationPREMIUM0.93×
Family OrientationCONSERVATISM0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Electropop have in Germany?

Electropop has an estimated audience of 313,341 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Electropop fans?

58.2% of Electropop fans are female, 41.8% are male, with an average age of 28.9 years.

03

Which brands do Electropop fans like most?

Electropop fans show strongest brand affinity for dB’s (1.61×), Reading (2.09×), and Arts and music (1.74×) over the country average.

04

Where do Electropop fans live in Germany?

Electropop fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Electropop fans also like?

Beyond Electropop itself, the audience over-indexes on Reading (2.09×), Arts and music (1.74×), Movies (1.86×), and B.I (8.24×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in Germany

See Electropop audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Electropop. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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