A data profile of the people who buy, follow and care about Dead Poet Society in United States — modelled from more than twelve digital signal sources. Dead Poet Society has an estimated audience of 4,310,293 people in United States.
The average Dead Poet Society fan in United States is 35.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include The Hives, Damon Albarn, Placebo (band), with strongest over-indexing on The Hives (116.21× the country average).
Demographically, the Dead Poet Society audience skews balanced with an average age of 35.6, and over-indexes on personality traits such as Tradition, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dead Poet Society fan in United States is balanced, around 35.6 years old, with strong Tradition tendencies and a notable affinity for The Hives.
The key figures that characterise the Dead Poet Society profile in United States.
46.6% are female, 53.4% are male, average age 35.6.
| Metric | Value |
|---|---|
| Female | 46.6% |
| Male | 53.4% |
| Average age | 35.6 |
| Estimated audience size | 4,310,293 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 24% | |
| 30-39 | 23% | |
| 40-49 | 18% | |
| 50+ | 10% |
of the worldwide Dead Poet Society audience comes from United States.
| Country | Share |
|---|---|
| United States | 32.3% |
| India | 11.3% |
| United Kingdom | 8.3% |
Where the Dead Poet Society audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~50K | 1.29× | |
| 02 | Massachusetts | ~100K | 1.25× | |
| 03 | Idaho | ~20K | 1.16× | |
| 04 | Connecticut | ~50K | 1.15× | |
| 05 | Indiana | ~90K | 1.14× | |
| 06 | Oklahoma | ~50K | 1.14× | |
| 07 | Vermont | ~8K | 1.14× | |
| 08 | Nebraska | ~20K | 1.10× | |
| 09 | New Hampshire | ~20K | 1.09× | |
| 10 | Montana | ~10K | 1.09× | |
| 11 | California | ~500K | 1.08× | |
| 12 | Pennsylvania | ~200K | 1.08× | |
| 13 | Delaware | ~10K | 1.08× | |
| 14 | Iowa | ~40K | 1.07× | |
| 15 | Kansas | ~40K | 1.07× | |
| 16 | Illinois | ~100K | 1.06× | |
| 17 | Kentucky | ~60K | 1.06× | |
| 18 | Missouri | ~70K | 1.05× | |
| 19 | Washington | ~90K | 1.04× | |
| 20 | Wisconsin | ~70K | 1.04× | |
| 21 | Maine | ~20K | 1.04× | |
| 22 | Michigan | ~100K | 1.03× | |
| 23 | Rhode Island | ~10K | 1.03× | |
| 24 | South Dakota | ~10K | 1.03× | |
| 25 | Oregon | ~50K | 1.02× | |
| 26 | North Dakota | ~9K | 1.02× | |
| 27 | Ohio | ~100K | 1.01× | |
| 28 | Tennessee | ~90K | 1.01× | |
| 29 | Colorado | ~70K | 1.01× | |
| 30 | Minnesota | ~60K | 1.01× | |
| 31 | Virginia | ~100K | 1.00× | |
| 32 | New York | ~200K | 0.99× | |
| 33 | New Jersey | ~100K | 0.99× | |
| 34 | Arkansas | ~30K | 0.99× | |
| 35 | Texas | ~300K | 0.96× | |
| 36 | North Carolina | ~100K | 0.96× | |
| 37 | Arizona | ~80K | 0.96× | |
| 38 | Alaska | ~8K | 0.93× | |
| 39 | West Virginia | ~20K | 0.92× | |
| 40 | Georgia | ~100K | 0.89× | |
| 41 | Alabama | ~50K | 0.88× | |
| 42 | Maryland | ~60K | 0.87× | |
| 43 | Washington, District of Columbia | ~10K | 0.85× | |
| 44 | New Mexico | ~20K | 0.84× | |
| 45 | South Carolina | ~50K | 0.83× | |
| 46 | Louisiana | ~40K | 0.81× | |
| 47 | Nevada | ~30K | 0.81× | |
| 48 | Florida | ~200K | 0.80× | |
| 49 | Mississippi | ~30K | 0.76× | |
| 50 | Hawaii | ~10K | 0.74× |
The strongest cross-interests of the Dead Poet Society audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Placebo (band) | Music & Radio | 180.27× | ||
| 02 | Damon Albarn | Music & Radio | 131.77× | ||
| 03 | The Hives | Music & Radio | 116.21× | ||
| 04 | James Blunt | Music & Radio | 106.72× | ||
| 05 | Thirty Seconds to Mars | Music & Radio | 64.50× | ||
| 06 | Melvins | Music & Radio | 51.90× | ||
| 07 | The IT Crowd | Movies & TV | 47.43× | ||
| 08 | Chris Martin | Music & Radio | 41.99× | ||
| 09 | Hayley Williams | Music & Radio | 36.32× | ||
| 10 | Isabel Van Gelder | Music & Radio | 36.14× | ||
| 11 | Liam Gallagher | Music & Radio | 35.23× | ||
| 12 | Muse (band) | Music & Radio | 33.83× | ||
| 13 | FedEx Office | Business & Career | 29.25× | ||
| 14 | The Cranberries | Music & Radio | 28.62× | ||
| 15 | Audioslave | Music & Radio | 27.37× | ||
| 16 | R.E.M. | Music & Radio | 25.11× | ||
| 17 | Machine Gun Kelly (rapper) | Music & Radio | 18.21× | ||
| 18 | Deftones | Music & Radio | 17.22× | ||
| 19 | Gorillaz | Music & Radio | 17.21× | ||
| 20 | Goo Goo Dolls | Music & Radio | 15.20× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.16× | |
| Convenience Orientation | PREMIUM | 1.54× | |
| Individualism | JOY | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.70× | |
| DIY Mentality | THRILL | 0.73× | |
| Healthy Lifestyle | BALANCE | 0.76× |
Dead Poet Society has an estimated audience of 4,310,293 people in United States, concentrated in California and Texas.
46.6% of Dead Poet Society fans are female, 53.4% are male, with an average age of 35.6 years.
Dead Poet Society fans show strongest brand affinity for The Hives (116.21×), Damon Albarn (131.77×), and Placebo (band) (180.27×) over the country average.
Dead Poet Society fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and New York (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Dead Poet Society itself, the audience over-indexes on Damon Albarn (131.77×), Placebo (band) (180.27×), Chris Martin (41.99×), and FedEx Office (29.25×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dead Poet Society. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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