Shinee Audience in United States

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Shinee has an estimated audience of 550,564 people in United States. 66.2% are female, 33.8% are male, average age 26.5. Top regions: California, Texas, Florida. Top brand affinities: Technical translation, Dead or Alive (band), Solitaire, AAA (band), Beauty.

The average Shinee fan in United States is 26.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Technical translation, Dead or Alive (band), Solitaire, with strongest over-indexing on Technical translation (1401.32× the country average). Demographically, the Shinee audience skews more female with an average age of 26.5, and over-indexes on personality traits such as Luxury Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Band

Demographics of Shinee fans

Demographic split for Shinee audience in United States
MetricValue
Female66.2%
Male33.8%
Average age26.5
Estimated audience size550,564

Audience persona

The typical Shinee fan in United States is more female, around 26.5 years old, with strong Luxury Orientation tendencies and a notable affinity for Technical translation.

Top regions in United States

Top regions ranked by reach for Shinee in United States
RegionReachAffinity
California100,4751.66×
Texas67,7181.43×
Florida38,6401.04×
New York35,0121.14×
Illinois25,4201.39×
Georgia20,6771.22×
Pennsylvania18,1400.98×
North Carolina16,4841×
New Jersey15,4341.1×
Virginia15,1901.13×
Ohio14,5740.86×
Washington14,4351.31×
Arizona13,3781.19×
Michigan12,9170.9×
Maryland12,5891.33×
Massachusetts10,6040.98×
Tennessee10,1810.92×
Indiana9,1580.91×
Hawaii9,1133.85×
Minnesota8,1521.03×
Alabama7,8881.03×
Missouri7,8470.88×
Louisiana7,4801.05×
South Carolina7,2110.87×
Wisconsin6,9460.84×
Nevada6,7171.26×
Colorado6,6520.77×
Oregon6,5971.05×
Kentucky6,3510.92×
Oklahoma5,8750.96×
Utah5,4361.1×
Connecticut5,0640.92×
Mississippi4,5261×
Arkansas4,2810.94×
Kansas3,6540.84×
Iowa3,2760.72×
New Mexico2,3640.86×
Nebraska2,2340.81×
Idaho1,9480.71×
West Virginia1,8900.74×
New Hampshire1,3940.64×
Washington, District of Columbia1,3910.84×
Rhode Island1,2770.73×
Maine1,1190.57×
Delaware1,0650.7×
Alaska9650.82×
North Dakota9560.84×
Montana8030.53×
South Dakota7550.59×
Wyoming5510.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Shinee audience
BrandAffinityCategory
Technical translation1401.32×Business & Career
Dead or Alive (band)303.67×Music & Radio
Solitaire7.89×Games
AAA (band)6.92×Music & Radio
Beauty1.78×Beauty & Wellness
BoA8.36×Music & Radio
Pizza Hut2.83×Food & Beverages
Burger King2.85×Food & Beverages
Spotify2.17×Internet & Social Media
Korean hip hop4.56×Music & Radio
Vehicles1.69×Cars & Mobility
Shoes1.94×Fashion & Accessoires
Motherhood2.08×Kids & Family
Hair products2.12×Beauty & Wellness
Online shopping1.56×Shopping
Pokémon3.53×Games
KPop Demon Hunters2.66×Movies & TV
Business1.51×Business & Career
Electric guitar3.02×Music & Radio
Pizza2.7×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Shinee audience
TraitClusterScore
Luxury OrientationPREMIUM3.99
LGBTQ+ IdentityOPEN3.48
SustainabilityBALANCE1.52
Early Adopter MentalityPOWER1.39
Pet OwnershipJOY1.3
Risk AppetiteTHRILL1.23

Worldwide distribution

Worldwide audience distribution share by country for Shinee
CountryShare
Japan45.9%
United States9.7%
Indonesia6.6%

See Shinee audiences in other countries

More Band audiences in United States

Frequently asked questions

How many fans does Shinee have in United States?

Shinee has an estimated audience of 550,564 people in United States, concentrated in California and Texas.

What is the gender split and age of Shinee fans?

66.2% of Shinee fans are female, 33.8% are male, with an average age of 26.5 years.

Which brands do Shinee fans like most?

Shinee fans show strongest brand affinity for Technical translation (1401.32×), Dead or Alive (band) (303.67×), and Solitaire (7.89×) over the country average.

Where do Shinee fans live in United States?

Shinee fans in United States are most concentrated in California (reach 100,475), Texas (reach 67,718), and Florida (reach 38,640). These three regions account for the largest share of the active audience.

What other brands do Shinee fans also like?

Beyond Shinee itself, the audience over-indexes on Dead or Alive (band) (303.67×), Solitaire (7.89×), AAA (band) (6.92×), and Beauty (1.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Shinee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.