Hyun Bin Audience in United States
Hyun Bin has an estimated audience of 686,837 people in United States. 76.2% are female, 23.8% are male, average age 37.5. Top regions: California, Texas, Florida. Top brand affinities: F(x) (band), Ji Chang-wook, Will Poulter, Dan Stevens, Park Shin-hye.
The average Hyun Bin fan in United States is 37.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include F(x) (band), Ji Chang-wook, Will Poulter, with strongest over-indexing on F(x) (band) (68.85× the country average). Demographically, the Hyun Bin audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Spirituality, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Hyun Bin fans
| Metric | Value |
|---|---|
| Female | 76.2% |
| Male | 23.8% |
| Average age | 37.5 |
| Estimated audience size | 686,837 |
Audience persona
The typical Hyun Bin fan in United States is more female, around 37.5 years old, with strong Spirituality tendencies and a notable affinity for F(x) (band).
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 187,016 | 2.48× |
| Texas | 92,807 | 1.57× |
| Florida | 59,780 | 1.29× |
| New York | 53,958 | 1.41× |
| Illinois | 25,386 | 1.11× |
| New Jersey | 25,352 | 1.45× |
| Washington | 23,779 | 1.73× |
| Georgia | 23,399 | 1.11× |
| Virginia | 22,405 | 1.34× |
| Pennsylvania | 18,946 | 0.82× |
| North Carolina | 18,655 | 0.9× |
| Arizona | 16,873 | 1.2× |
| Massachusetts | 16,527 | 1.22× |
| Maryland | 15,783 | 1.34× |
| Ohio | 13,861 | 0.66× |
| Hawaii | 13,277 | 4.5× |
| Michigan | 12,800 | 0.71× |
| Minnesota | 11,376 | 1.16× |
| Tennessee | 9,678 | 0.7× |
| Nevada | 9,449 | 1.42× |
| Colorado | 9,133 | 0.84× |
| Oregon | 9,111 | 1.16× |
| Indiana | 8,779 | 0.7× |
| Utah | 8,506 | 1.38× |
| Missouri | 7,978 | 0.72× |
| Wisconsin | 7,330 | 0.71× |
| Connecticut | 6,757 | 0.98× |
| South Carolina | 6,722 | 0.65× |
| Oklahoma | 6,251 | 0.82× |
| Alabama | 6,174 | 0.64× |
| Kentucky | 5,914 | 0.69× |
| Louisiana | 5,754 | 0.65× |
| Mississippi | 4,147 | 0.73× |
| Kansas | 4,054 | 0.75× |
| Arkansas | 4,043 | 0.71× |
| New Mexico | 3,477 | 1.01× |
| Iowa | 3,244 | 0.57× |
| Idaho | 2,907 | 0.84× |
| Washington, District of Columbia | 2,234 | 1.08× |
| Nebraska | 2,114 | 0.61× |
| New Hampshire | 1,685 | 0.62× |
| Rhode Island | 1,664 | 0.76× |
| Delaware | 1,564 | 0.83× |
| Alaska | 1,491 | 1.01× |
| Maine | 1,407 | 0.57× |
| West Virginia | 1,206 | 0.38× |
| Montana | 900 | 0.47× |
| Vermont | 782 | 0.65× |
| South Dakota | 740 | 0.47× |
| North Dakota | 634 | 0.45× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| F(x) (band) | 68.85× | Music & Radio |
| Ji Chang-wook | 103.07× | Movies & TV |
| Will Poulter | 38.92× | Movies & TV |
| Dan Stevens | 58.26× | Movies & TV |
| Park Shin-hye | 80.51× | Movies & TV |
| Park Seo-joon | 74.83× | Movies & TV |
| Running Man (TV series) | 35.09× | Movies & TV |
| Rebecca Hall | 36.27× | Movies & TV |
| Seven (Korean singer) | 30.48× | Music & Radio |
| Boys Over Flowers (TV series) | 60.07× | Movies & TV |
| Viki (website) | 42.18× | Internet & Social Media |
| Kim Soo-hyun | 34.96× | Movies & TV |
| So Ji-sub | 77.95× | Movies & TV |
| Song Ji-hyo | 118.75× | Movies & TV |
| Secret (South Korean band) | 30.59× | Music & Radio |
| Lee Joon-gi | 84.18× | Movies & TV |
| Kim Jong-kook (singer) | 92.23× | Music & Radio |
| Jun Ji-hyun | 50.7× | Fashion & Accessoires |
| Lee Kwang-soo | 74.29× | Movies & TV |
| Korean Series | 30.46× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.52 |
| Creativity | OPEN | 1.39 |
| Sustainability | BALANCE | 1.36 |
| Mindfulness | BALANCE | 1.33 |
| Tradition | CONSERVATISM | 1.33 |
| Individualism | JOY | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 13.6% |
| United States | 11.9% |
| India | 6.5% |
See Hyun Bin audiences in other countries
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Frequently asked questions
How many fans does Hyun Bin have in United States?
Hyun Bin has an estimated audience of 686,837 people in United States, concentrated in California and Texas.
What is the gender split and age of Hyun Bin fans?
76.2% of Hyun Bin fans are female, 23.8% are male, with an average age of 37.5 years.
Which brands do Hyun Bin fans like most?
Hyun Bin fans show strongest brand affinity for F(x) (band) (68.85×), Ji Chang-wook (103.07×), and Will Poulter (38.92×) over the country average.
Where do Hyun Bin fans live in United States?
Hyun Bin fans in United States are most concentrated in California (reach 187,016), Texas (reach 92,807), and Florida (reach 59,780). These three regions account for the largest share of the active audience.
What other brands do Hyun Bin fans also like?
Beyond Hyun Bin itself, the audience over-indexes on Ji Chang-wook (103.07×), Will Poulter (38.92×), Dan Stevens (58.26×), and Park Shin-hye (80.51×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Hyun Bin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.