Rascasse Audience Intelligence

Face/Off Audience in United States

A data profile of the people who buy, follow and care about Face/Off in United States — modelled from more than twelve digital signal sources. Face/Off has an estimated audience of 1,463,394 people in United States.

#1225among Movie / TV Show / Series in United States#3017in Movies & TV

The average Face/Off fan in United States is 41.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rain Man, Animal Kingdom (film), Harold & Kumar, with strongest over-indexing on Rain Man (181.72× the country average).

Demographically, the Face/Off audience skews more male with an average age of 41.0, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Face/Off fan in United States is more male, around 41.0 years old, with strong Convenience Orientation tendencies and a notable affinity for Rain Man.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Face/Off profile in United States.

Audience size
1.5M
in United States
Gender
32.7%♀
67.3% male
Age
41.0
average years
Country rank
#18099
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Face/Off viewers

32.7% are female, 67.3% are male, average age 41.0.

Fig. 02

Gender split

32.7%
Female
67.3%
Male
Demographic split for Face/Off audience in United States
MetricValue
Female32.7%
Male67.3%
Average age41.0
Estimated audience size1,463,394
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Face/Off audience in United States
Age bracketShare%
16-1921%
20-2912%
30-3918%
40-4925%
50+25%
Fig. 04

Worldwide distribution

40.8%

of the worldwide Face/Off audience comes from United States.

Worldwide audience distribution share by country for Face/Off
CountryShare
United States40.8%
United Kingdom7.6%
Germany6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Face/Off audience in United States is strongest.

Fig. 05

Top regions by affinity

Face/Off fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~10K1.22×
02New Mexico~5K1.12×
03California~100K1.11×
04Texas~80K1.10×
05Washington~20K1.10×
06Colorado~20K1.10×
07Oklahoma~10K1.09×
08Nevada~9K1.09×
09Alaska~2K1.08×
10Kansas~7K1.07×
11Idaho~5K1.07×
12Pennsylvania~30K1.06×
13Arizona~20K1.06×
14Illinois~30K1.05×
15Missouri~10K1.05×
16Kentucky~10K1.05×
17Montana~3K1.05×
18New York~50K1.04×
19Arkansas~7K1.04×
20Ohio~30K1.03×
21Utah~8K1.03×
22Maine~3K1.03×
23Indiana~20K1.02×
24Michigan~20K1.00×
25Tennessee~20K0.99×
26Massachusetts~20K0.99×
27New Hampshire~3K0.99×
28Minnesota~10K0.98×
29Nebraska~4K0.98×
30Vermont~2K0.98×
31Connecticut~9K0.97×
32Iowa~7K0.97×
33Rhode Island~3K0.97×
34North Dakota~2K0.96×
35Virginia~20K0.95×
36Wisconsin~10K0.95×
37West Virginia~4K0.95×
38South Dakota~2K0.95×
39Louisiana~10K0.94×
40Georgia~30K0.93×
41North Carolina~20K0.93×
42Mississippi~7K0.93×
43Washington, District of Columbia~2K0.93×
44Florida~50K0.92×
45New Jersey~20K0.91×
46Maryland~10K0.91×
47Delaware~2K0.90×
48South Carolina~10K0.88×
49Alabama~10K0.87×
50Hawaii~3K0.85×
Fig. 06

Affinity by region

Affinity by region — Face/Off, United States
0.85×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Face/Off audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Face/Off audience
#·InterestCategoryAffinity×
01For a Few Dollars MoreMovies & TV245.17×
02Rain ManMovies & TV181.72×
03Harold & KumarMovies & TV173.34×
04The Gunman (film)Movies & TV164.28×
05The Italian JobMovies & TV159.29×
06A Fistful of DollarsMovies & TV157.36×
07Lucky Number SlevinMovies & TV142.48×
08Beverly Hills CopMovies & TV132.02×
09Boogie NightsMovies & TV118.90×
10The Aviator (2004 film)Movies & TV102.52×
11Good BurgerMovies & TV100.23×
12Animal Kingdom (film)Movies & TV95.21×
13Ronin (film)Movies & TV89.86×
14Sam RockwellMovies & TV88.60×
15Coach CarterMovies & TV88.42×
16In BrugesMovies & TV83.66×
17The Good, the Bad and the UglyMovies & TV68.22×
18The Rock (film)Movies & TV62.43×
19Forrest GumpMovies & TV58.03×
20The MummiesMusic & Radio38.95×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Face/Off audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Face/Off audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.32×
Family OrientationCONSERVATISM1.31×
SpiritualityBALANCE1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Face/Off audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.99×
DIY MentalityTHRILL0.99×
SustainabilityBALANCE1.01×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Face/Off have in United States?

Face/Off has an estimated audience of 1,463,394 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Face/Off viewers?

32.7% of Face/Off fans are female, 67.3% are male, with an average age of 41.0 years.

03

Which brands do Face/Off fans like most?

Face/Off fans show strongest brand affinity for Rain Man (181.72×), Animal Kingdom (film) (95.21×), and Harold & Kumar (173.34×) over the country average.

04

Where do Face/Off fans live in United States?

Face/Off fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Face/Off fans also like?

Beyond Face/Off itself, the audience over-indexes on Animal Kingdom (film) (95.21×), Harold & Kumar (173.34×), Beverly Hills Cop (132.02×), and Boogie Nights (118.9×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Face/Off audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Face/Off. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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