Rascasse Audience Intelligence

Spotlight (film) Audience in United States

A data profile of the people who buy, follow and care about Spotlight (film) in United States — modelled from more than twelve digital signal sources. Spotlight (film) has an estimated audience of 1,057,404 people in United States.

#1756among Movie / TV Show / Series in United States#4111in Movies & TV

The average Spotlight (film) fan in United States is 41.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Good Will Hunting, Midnight in Paris, Moonrise Kingdom, with strongest over-indexing on Good Will Hunting (80.31× the country average).

Demographically, the Spotlight (film) audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Spotlight (film) fan in United States is more female, around 41.3 years old, with strong Spirituality tendencies and a notable affinity for Good Will Hunting.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Spotlight (film) profile in United States.

Audience size
1.1M
in United States
Gender
57.4%♀
42.6% male
Age
41.3
average years
Country rank
#22820
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Spotlight (film) viewers

57.4% are female, 42.6% are male, average age 41.3.

Fig. 02

Gender split

57.4%
Female
42.6%
Male
Demographic split for Spotlight (film) audience in United States
MetricValue
Female57.4%
Male42.6%
Average age41.3
Estimated audience size1,057,404
Fig. 03

Age distribution

Ø 41.3
average years
Age distribution of the Spotlight (film) audience in United States
Age bracketShare%
16-1922%
20-2912%
30-3916%
40-4922%
50+29%
Fig. 04

Worldwide distribution

5.7%

of the worldwide Spotlight (film) audience comes from United States.

Worldwide audience distribution share by country for Spotlight (film)
CountryShare
Australia46.3%
New Zealand16.2%
United States5.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Spotlight (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Spotlight (film) fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~5K1.59×
02Massachusetts~30K1.45×
03Mississippi~10K1.31×
04New York~70K1.25×
05California~100K1.18×
06Maine~4K1.18×
07Rhode Island~4K1.13×
08Alaska~3K1.13×
09Alabama~20K1.11×
10Michigan~30K1.09×
11Vermont~2K1.09×
12Pennsylvania~40K1.07×
13Arizona~20K1.07×
14Wisconsin~20K1.07×
15Missouri~20K1.03×
16Oregon~10K1.02×
17Arkansas~9K1.02×
18Minnesota~20K1.01×
19Connecticut~10K1.01×
20Illinois~40K1.00×
21Louisiana~10K1.00×
22New Hampshire~4K1.00×
23Washington~20K0.99×
24Kansas~8K0.99×
25Iowa~8K0.97×
26Florida~70K0.96×
27New Jersey~30K0.96×
28Idaho~5K0.96×
29Virginia~20K0.95×
30Utah~9K0.95×
31Nebraska~5K0.95×
32Kentucky~10K0.93×
33Texas~80K0.92×
34Tennessee~20K0.92×
35Oklahoma~10K0.92×
36Ohio~30K0.91×
37Colorado~20K0.91×
38Georgia~30K0.90×
39Montana~3K0.90×
40North Dakota~2K0.90×
41North Carolina~30K0.89×
42Indiana~20K0.88×
43West Virginia~4K0.88×
44Delaware~3K0.88×
45South Dakota~2K0.87×
46Hawaii~4K0.86×
47Maryland~20K0.85×
48South Carolina~10K0.84×
49Nevada~9K0.84×
50New Mexico~4K0.82×
Fig. 06

Affinity by region

Affinity by region — Spotlight (film), United States
0.82×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Spotlight (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Spotlight (film) audience
#·InterestCategoryAffinity×
01Midnight in ParisMovies & TV137.05×
02Moonrise KingdomMovies & TV123.46×
03Gangs of New YorkMovies & TV97.28×
04Noah BaumbachMovies & TV89.55×
05Silver Linings PlaybookMovies & TV85.94×
06Good Will HuntingMovies & TV80.31×
07Luca GuadagninoMovies & TV67.81×
08The LobsterMovies & TV59.39×
09Little Miss SunshineMovies & TV52.18×
10Stanley KubrickMovies & TV42.60×
11Requiem for a DreamMovies & TV41.36×
12A Beautiful Mind (film)Movies & TV36.61×
13Dead Poets SocietyMovies & TV32.72×
14Guillermo del ToroMovies & TV32.69×
15Brokeback MountainMovies & TV32.66×
16Love ActuallyMovies & TV28.67×
17La La Land (film)Movies & TV28.02×
18Martin ScorseseMovies & TV27.40×
19The HolidayMovies & TV19.15×
20City BankBusiness & Career11.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Spotlight (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Spotlight (film) audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.70×
Convenience OrientationPREMIUM1.66×
Career OrientationPOWER1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Spotlight (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.59×
Healthy LifestyleBALANCE0.73×
Design AffinityPREMIUM0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Spotlight (film) have in United States?

Spotlight (film) has an estimated audience of 1,057,404 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Spotlight (film) viewers?

57.4% of Spotlight (film) fans are female, 42.6% are male, with an average age of 41.3 years.

03

Which brands do Spotlight (film) fans like most?

Spotlight (film) fans show strongest brand affinity for Good Will Hunting (80.31×), Midnight in Paris (137.05×), and Moonrise Kingdom (123.46×) over the country average.

04

Where do Spotlight (film) fans live in United States?

Spotlight (film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and New York (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Spotlight (film) fans also like?

Beyond Spotlight (film) itself, the audience over-indexes on Midnight in Paris (137.05×), Moonrise Kingdom (123.46×), Silver Linings Playbook (85.94×), and Gangs of New York (97.28×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Spotlight (film) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Spotlight (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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