Blue Velvet (film) Audience in United States

Blue Velvet (film) logo

Blue Velvet (film) has an estimated audience of 1,074,786 people in United States. 69.3% are female, 30.7% are male, average age 40.4. Top regions: California, New York, Texas. Top brand affinities: Eraserhead, Gangs of New York, Dead Poets Society, Requiem for a Dream, Cracker Barrel Old Country Store.

The average Blue Velvet (film) fan in United States is 40.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Eraserhead, Gangs of New York, Dead Poets Society, with strongest over-indexing on Eraserhead (172.73× the country average). Demographically, the Blue Velvet (film) audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Design Affinity, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Mystery

Demographics of Blue Velvet (film) fans

Demographic split for Blue Velvet (film) audience in United States
MetricValue
Female69.3%
Male30.7%
Average age40.4
Estimated audience size1,074,786

Audience persona

The typical Blue Velvet (film) fan in United States is more female, around 40.4 years old, with strong Design Affinity tendencies and a notable affinity for Eraserhead.

Top regions in United States

Top regions ranked by reach for Blue Velvet (film) in United States
RegionReachAffinity
California169,2561.43×
New York98,0281.63×
Texas93,5871.01×
Florida61,6490.85×
Illinois47,5881.33×
Pennsylvania42,0481.16×
North Carolina35,6091.1×
Ohio32,6860.99×
Washington31,3611.45×
Massachusetts31,0531.47×
Georgia30,5180.92×
Michigan28,227
Virginia27,4141.05×
Oregon21,5731.75×
Colorado20,5471.21×
New Jersey19,0770.7×
Minnesota18,0011.17×
Indiana17,8060.91×
Missouri17,6041.02×
Maryland17,4190.94×
Wisconsin16,183
Arizona15,8960.72×
Tennessee14,5030.67×
Kentucky13,1850.98×
South Carolina12,6240.78×
Connecticut12,6181.17×
Louisiana11,3150.82×
Oklahoma9,9700.84×
Utah9,4400.98×
Nevada9,2070.89×
Iowa8,2150.93×
Alabama7,9570.53×
Kansas7,3130.86×
Arkansas7,1840.81×
Idaho5,3450.99×
Mississippi5,2750.6×
New Mexico5,1820.96×
Washington, District of Columbia4,8401.5×
Nebraska4,7080.87×
New Hampshire4,6901.11×
Maine4,5721.19×
Rhode Island4,4301.29×
West Virginia3,9730.79×
Hawaii3,4710.75×
Montana3,3151.11×
Vermont2,7351.45×
Delaware2,1500.73×
South Dakota1,7550.71×
Alaska1,4110.61×
North Dakota1,3170.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Blue Velvet (film) audience
BrandAffinityCategory
Eraserhead172.73×Movies & TV
Gangs of New York136.25×Movies & TV
Dead Poets Society63.65×Movies & TV
Requiem for a Dream71.68×Movies & TV
Cracker Barrel Old Country Store25.31×Food & Beverages
Placebo (band)96.94×Music & Radio
Napoleon Dynamite26.65×Movies & TV
American Beauty (1999 film)47.39×Movies & TV
Burn After Reading54.96×Movies & TV
A Beautiful Mind (film)43.72×Movies & TV
There Will Be Blood29.89×Movies & TV
Colin Firth32.36×Movies & TV
David Lynch24.01×Movies & TV
Boogie Nights28.25×Movies & TV
The Lobster41.74×Movies & TV
RocketMan47.72×Movies & TV
Suspiria43.11×Movies & TV
Silver Linings Playbook27.52×Movies & TV
Hugh Grant18.86×Movies & TV
Kia Sportage20×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blue Velvet (film) audience
TraitClusterScore
Design AffinityPREMIUM1.8
MindfulnessBALANCE1.79
IndulgenceJOY1.49
CreativityOPEN1.46
TraditionCONSERVATISM1.42
LGBTQ+ IdentityOPEN1.39

Worldwide distribution

Worldwide audience distribution share by country for Blue Velvet (film)
CountryShare
United States27.4%
United Kingdom6.9%
France5.3%

See Blue Velvet (film) audiences in other countries

More Mystery audiences in United States

Frequently asked questions

How many fans does Blue Velvet (film) have in United States?

Blue Velvet (film) has an estimated audience of 1,074,786 people in United States, concentrated in California and New York.

What is the gender split and age of Blue Velvet (film) fans?

69.3% of Blue Velvet (film) fans are female, 30.7% are male, with an average age of 40.4 years.

Which brands do Blue Velvet (film) fans like most?

Blue Velvet (film) fans show strongest brand affinity for Eraserhead (172.73×), Gangs of New York (136.25×), and Dead Poets Society (63.65×) over the country average.

Where do Blue Velvet (film) fans live in United States?

Blue Velvet (film) fans in United States are most concentrated in California (reach 169,256), New York (reach 98,028), and Texas (reach 93,587). These three regions account for the largest share of the active audience.

What other brands do Blue Velvet (film) fans also like?

Beyond Blue Velvet (film) itself, the audience over-indexes on Gangs of New York (136.25×), Dead Poets Society (63.65×), Requiem for a Dream (71.68×), and Cracker Barrel Old Country Store (25.31×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Blue Velvet (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.