Rascasse Audience Intelligence

Blue Velvet (film) Audience in United States

A data profile of the people who buy, follow and care about Blue Velvet (film) in United States — modelled from more than twelve digital signal sources. Blue Velvet (film) has an estimated audience of 1,341,673 people in United States.

#3among Mystery in United States#1329among Movie / TV Show / Series in United States#3272in Movies & TV

The average Blue Velvet (film) fan in United States is 40.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Gangs of New York, Requiem for a Dream, Dead Poets Society, with strongest over-indexing on Gangs of New York (312.84× the country average).

Demographically, the Blue Velvet (film) audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Mindfulness, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Blue Velvet (film) fan in United States is more female, around 40.4 years old, with strong Mindfulness tendencies and a notable affinity for Gangs of New York.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Mystery

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Blue Velvet (film) profile in United States.

Audience size
1.3M
in United States
Gender
69.3%♀
30.7% male
Age
40.4
average years
Country rank
#19269
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+111%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Blue Velvet (film) viewers

69.3% are female, 30.7% are male, average age 40.4.

Fig. 02

Gender split

69.3%
Female
30.7%
Male
Demographic split for Blue Velvet (film) audience in United States
MetricValue
Female69.3%
Male30.7%
Average age40.4
Estimated audience size1,341,673
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Blue Velvet (film) audience in United States
Age bracketShare%
16-1919%
20-2915%
30-3919%
40-4927%
50+20%
Fig. 04

Worldwide distribution

29.3%

of the worldwide Blue Velvet (film) audience comes from United States.

Worldwide audience distribution share by country for Blue Velvet (film)
CountryShare
United States29.3%
United Kingdom6.7%
Italy6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Blue Velvet (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Blue Velvet (film) fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~20K1.60×
02Vermont~3K1.42×
03New York~80K1.38×
04Massachusetts~30K1.38×
05Washington~30K1.36×
06Washington, District of Columbia~4K1.32×
07California~100K1.26×
08Maine~5K1.26×
09Rhode Island~4K1.26×
10Illinois~40K1.16×
11New Hampshire~5K1.15×
12Colorado~20K1.14×
13Minnesota~20K1.13×
14Connecticut~10K1.13×
15Montana~3K1.12×
16Utah~10K1.11×
17Pennsylvania~40K1.08×
18Texas~100K1.04×
19North Carolina~30K1.02×
20Wisconsin~20K1.00×
21Virginia~30K0.99×
22Missouri~20K0.99×
23Iowa~9K0.99×
24Nebraska~5K0.99×
25Idaho~5K0.98×
26New Mexico~5K0.97×
27Ohio~30K0.95×
28Michigan~30K0.95×
29Indiana~20K0.94×
30Kentucky~10K0.94×
31Kansas~8K0.94×
32Alaska~2K0.92×
33Maryland~20K0.90×
34Georgia~30K0.89×
35Arizona~20K0.88×
36Oklahoma~10K0.88×
37Nevada~9K0.86×
38Arkansas~8K0.86×
39West Virginia~4K0.86×
40North Dakota~2K0.85×
41New Jersey~20K0.84×
42South Dakota~2K0.83×
43Delaware~2K0.82×
44Florida~60K0.81×
45Tennessee~20K0.80×
46Louisiana~10K0.80×
47South Carolina~10K0.79×
48Hawaii~3K0.75×
49Alabama~10K0.72×
50Mississippi~6K0.65×
Fig. 06

Affinity by region

Affinity by region — Blue Velvet (film), United States
0.65×1.00×1.60×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Blue Velvet (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Blue Velvet (film) audience
#·InterestCategoryAffinity×
01Gangs of New YorkMovies & TV312.84×
02BAURShopping312.20×
03Requiem for a DreamMovies & TV135.28×
04EraserheadMovies & TV121.68×
05Silver Linings PlaybookMovies & TV97.89×
06Dead Poets SocietyMovies & TV89.60×
07Placebo (band)Music & Radio88.32×
08American Beauty (1999 film)Movies & TV82.52×
09Colin FirthMovies & TV44.46×
10A Beautiful Mind (film)Movies & TV40.90×
11The LobsterMovies & TV38.89×
12Cracker Barrel Old Country StoreFood & Beverages38.69×
13Slumdog MillionaireMovies & TV36.56×
14Stanley KubrickMovies & TV29.13×
15Travis BarkerMusic & Radio28.01×
16Little Miss SunshineMovies & TV26.89×
17David LynchMovies & TV26.46×
18Boogie NightsMovies & TV26.24×
19There Will Be BloodMovies & TV24.40×
20Hugh GrantMovies & TV20.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Blue Velvet (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Blue Velvet (film) audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.88×
IndulgenceJOY1.72×
Urban LifestyleOPEN1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Blue Velvet (film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.88×
Sports ActivityPOWER0.89×
Early Adopter MentalityPOWER0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Blue Velvet (film) have in United States?

Blue Velvet (film) has an estimated audience of 1,341,673 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Blue Velvet (film) viewers?

69.3% of Blue Velvet (film) fans are female, 30.7% are male, with an average age of 40.4 years.

03

Which brands do Blue Velvet (film) fans like most?

Blue Velvet (film) fans show strongest brand affinity for Gangs of New York (312.84×), Requiem for a Dream (135.28×), and Dead Poets Society (89.6×) over the country average.

04

Where do Blue Velvet (film) fans live in United States?

Blue Velvet (film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and New York (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Blue Velvet (film) fans also like?

Beyond Blue Velvet (film) itself, the audience over-indexes on Requiem for a Dream (135.28×), Dead Poets Society (89.6×), Cracker Barrel Old Country Store (38.69×), and Silver Linings Playbook (97.89×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Blue Velvet (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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