Rascasse Audience Intelligence

Love & Other Drugs Audience in United States

A data profile of the people who buy, follow and care about Love & Other Drugs in United States — modelled from more than twelve digital signal sources. Love & Other Drugs has an estimated audience of 1,395,334 people in United States.

The average Love & Other Drugs fan in United States is 45.4 years old, more female, and lives primarily in New Jersey.

The audience is concentrated in New Jersey, Ohio, Georgia.

Top brand affinities include Punch-Drunk Love, Good Will Hunting, La La Land (film), with strongest over-indexing on Punch-Drunk Love (208.22× the country average).

Demographically, the Love & Other Drugs audience skews more female with an average age of 45.4, and over-indexes on personality traits such as Tradition, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 24 regions tracked by Rascasse.

The typical Love & Other Drugs fan in United States is more female, around 45.4 years old, with strong Tradition tendencies and a notable affinity for Punch-Drunk Love.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Love & Other Drugs profile in United States.

Audience size
1.4M
in United States
Gender
79.0%
21.0% male
Age
45.4
average years
Country rank
#18727
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Love & Other Drugs viewers

79.0% are female, 21.0% are male, average age 45.4.

Fig. 02

Gender split

79.0%
Female
21.0%
Male
Demographic split for Love & Other Drugs audience in United States
MetricValue
Female79.0%
Male21.0%
Average age45.4
Estimated audience size1,395,334
Fig. 03

Age distribution

Ø 45.4
average years
Age distribution of the Love & Other Drugs audience in United States
Age bracketShare%
16-198%
20-2913%
30-3919%
40-4927%
50+33%
Fig. 04

Worldwide distribution

19.9%

of the worldwide Love & Other Drugs audience comes from United States.

Worldwide audience distribution share by country for Love & Other Drugs
CountryShare
United States19.9%
India8.3%
United Kingdom4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Love & Other Drugs audience in United States is strongest.

Fig. 05

Top regions by affinity

Love & Other Drugs fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~40K1.17×
02Arizona~30K1.15×
03Connecticut~20K1.10×
04Montana~4K1.07×
05South Dakota~3K1.07×
06North Dakota~3K1.05×
07Wyoming~2K1.05×
08Nebraska~7K1.03×
09Washington~30K1.02×
10Wisconsin~20K1.00×
11Kentucky~20K0.99×
12Oregon~20K0.99×
13Oklahoma~20K0.99×
14Michigan~40K0.98×
15Nevada~10K0.98×
16Arkansas~10K0.98×
17Minnesota~20K0.97×
18Hawaii~6K0.97×
19Ohio~40K0.96×
20Georgia~40K0.94×
21Mississippi~10K0.90×
22Maryland~20K0.89×
23Delaware~4K0.89×
24Louisiana~20K0.86×
Fig. 06

Affinity by region

Affinity by region — Love & Other Drugs, United States
0.86×1.00×1.17×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Love & Other Drugs audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Love & Other Drugs audience
#·InterestCategoryAffinity×
01Punch-Drunk LoveMovies & TV208.22×
02The LobsterMovies & TV96.44×
03Silver Linings PlaybookMovies & TV88.96×
04Bride WarsMovies & TV84.36×
05Good Will HuntingMovies & TV75.55×
06Ed HelmsMovies & TV64.87×
07Eyes Wide ShutMovies & TV60.38×
08La La Land (film)Movies & TV48.86×
09Eat Pray LoveMovies & TV45.44×
10Love ActuallyMovies & TV42.68×
11Brokeback MountainMovies & TV38.88×
12Sleepless in SeattleMovies & TV33.41×
13Revenge (TV series)Movies & TV25.36×
14Donnie DarkoMovies & TV25.10×
15Descendants (2015 film)Movies & TV24.19×
16Isla FisherMovies & TV20.00×
17Dennis QuaidMovies & TV16.80×
18George ClooneyMovies & TV14.03×
19Anne HathawayMovies & TV13.63×
20Diane KeatonMovies & TV7.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Love & Other Drugs audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Love & Other Drugs audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.35×
SpiritualityBALANCE1.58×
Convenience OrientationPREMIUM1.58×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Love & Other Drugs audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
Pet OwnershipJOY0.88×
DIY MentalityTHRILL0.91×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Love & Other Drugs have in United States?

Love & Other Drugs has an estimated audience of 1,395,334 people in United States, concentrated in New Jersey and Ohio.

02

What is the gender split and age of Love & Other Drugs viewers?

79.0% of Love & Other Drugs fans are female, 21.0% are male, with an average age of 45.4 years.

03

Which brands do Love & Other Drugs fans like most?

Love & Other Drugs fans show strongest brand affinity for Punch-Drunk Love (208.22×), Good Will Hunting (75.55×), and La La Land (film) (48.86×) over the country average.

04

Where do Love & Other Drugs fans live in United States?

Love & Other Drugs fans in United States are most concentrated in New Jersey (reach ~40K), Ohio (reach ~40K), and Georgia (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Love & Other Drugs fans also like?

Beyond Love & Other Drugs itself, the audience over-indexes on Good Will Hunting (75.55×), La La Land (film) (48.86×), Eyes Wide Shut (60.38×), and Silver Linings Playbook (88.96×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Love & Other Drugs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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