As Good as It Gets Audience in United States

As Good as It Gets logo

As Good as It Gets has an estimated audience of 853,935 people in United States. 72.1% are female, 27.9% are male, average age 47.8. Top regions: California, Texas, Florida. Top brand affinities: Cryptic crossword, headspace, Bell Helmets, Wok, Grace Slick.

The average As Good as It Gets fan in United States is 47.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Cryptic crossword, headspace, Bell Helmets, with strongest over-indexing on Cryptic crossword (51.21× the country average). Demographically, the As Good as It Gets audience skews more female with an average age of 47.8, and over-indexes on personality traits such as Luxury Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of As Good as It Gets fans

Demographic split for As Good as It Gets audience in United States
MetricValue
Female72.1%
Male27.9%
Average age47.8
Estimated audience size853,935

Audience persona

The typical As Good as It Gets fan in United States is more female, around 47.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Cryptic crossword.

Top regions in United States

Top regions ranked by reach for As Good as It Gets in United States
RegionReachAffinity
California109,2631.16×
Texas68,8740.94×
Florida59,2031.02×
New York56,6781.19×
Illinois31,8331.12×
Pennsylvania29,7351.03×
Ohio26,1520.99×
New Jersey24,3331.12×
North Carolina23,4000.91×
Georgia23,3150.89×
Michigan22,9901.03×
Massachusetts22,8071.36×
Washington19,5601.14×
Virginia18,5540.89×
Arizona18,1001.04×
Tennessee17,2331.01×
Indiana14,8490.95×
Missouri14,7111.07×
Colorado14,2921.06×
Maryland13,6020.93×
Minnesota12,3151.01×
Oregon12,2651.25×
Wisconsin12,0290.94×
South Carolina11,3360.88×
Kentucky10,7481×
Connecticut10,0581.17×
Alabama9,9960.84×
Louisiana9,7960.89×
Oklahoma9,6111.01×
Nevada8,2531×
Utah8,2441.08×
Kansas6,7851.01×
Iowa6,6360.94×
Arkansas6,1280.87×
Mississippi5,4490.77×
Idaho4,9851.16×
New Mexico4,4521.04×
Nebraska3,9980.93×
New Hampshire3,9911.19×
Maine3,3811.11×
West Virginia3,2290.81×
Rhode Island2,8541.05×
Hawaii2,8490.78×
Montana2,7231.15×
Washington, District of Columbia2,5490.99×
Delaware1,9850.84×
Vermont1,6591.11×
South Dakota1,5450.78×
Alaska1,5130.83×
North Dakota1,2980.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for As Good as It Gets audience
BrandAffinityCategory
Cryptic crossword51.21×Technology & Electronics
headspace22.42×Health
Bell Helmets30.08×Cars & Mobility
Wok8.76×Food & Beverages
Grace Slick10.84×Music & Radio
Elsword20×Games
Goop6.26×Internet & Social Media
Kaytee31.58×Pets & Animals
Hemnet12.97×Home & Garden
Grinch3.62×Movies & TV
Got Talent España25.88×Movies & TV
Staycation2.73×Home & Garden
Jingoism1.78×Politics & Society
Hitchcock (film)11.72×Movies & TV
John Havlicek12.08×Sports
Hocus Pocus3.23×Movies & TV
Home Delivery2.05×Food & Beverages
Guitarist (magazine)7.26×Music & Radio
REC TEC Grills11.84×Sports
Google Home3.92×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by As Good as It Gets audience
TraitClusterScore
Luxury OrientationPREMIUM3.01
Risk AppetiteTHRILL1.82
TravellingTHRILL1.34
SustainabilityBALANCE1.31
IndulgenceJOY1.31
Price SensitivityPREMIUM1.31

Worldwide distribution

Worldwide audience distribution share by country for As Good as It Gets
CountryShare
United States34.3%
United Kingdom8.0%
Germany5.5%

See As Good as It Gets audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does As Good as It Gets have in United States?

As Good as It Gets has an estimated audience of 853,935 people in United States, concentrated in California and Texas.

What is the gender split and age of As Good as It Gets fans?

72.1% of As Good as It Gets fans are female, 27.9% are male, with an average age of 47.8 years.

Which brands do As Good as It Gets fans like most?

As Good as It Gets fans show strongest brand affinity for Cryptic crossword (51.21×), headspace (22.42×), and Bell Helmets (30.08×) over the country average.

Where do As Good as It Gets fans live in United States?

As Good as It Gets fans in United States are most concentrated in California (reach 109,263), Texas (reach 68,874), and Florida (reach 59,203). These three regions account for the largest share of the active audience.

What other brands do As Good as It Gets fans also like?

Beyond As Good as It Gets itself, the audience over-indexes on headspace (22.42×), Bell Helmets (30.08×), Wok (8.76×), and Grace Slick (10.84×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for As Good as It Gets. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.