Rascasse Audience Intelligence

Haruki Murakami Audience in United States

A data profile of the people who buy, follow and care about Haruki Murakami in United States — modelled from more than twelve digital signal sources. Haruki Murakami has an estimated audience of 419,124 people in United States.

#9989among Person in United States#1008in Literature

The average Haruki Murakami fan in United States is 36.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include Gurren Lagann, Anton Chekhov, 13 Assassins, with strongest over-indexing on Gurren Lagann (612.46× the country average).

Demographically, the Haruki Murakami audience skews more female with an average age of 36.1, and over-indexes on personality traits such as Spirituality, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Haruki Murakami fan in United States is more female, around 36.1 years old, with strong Spirituality tendencies and a notable affinity for Gurren Lagann.

Category: Literature · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Haruki Murakami profile in United States.

Audience size
419K
in United States
Gender
59.3%♀
40.7% male
Age
36.1
average years
Country rank
#40557
Person in United States
Fig. 01

Search interest · 12-month trend

+25%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Haruki Murakami fans

59.3% are female, 40.7% are male, average age 36.1.

Fig. 02

Gender split

59.3%
Female
40.7%
Male
Demographic split for Haruki Murakami audience in United States
MetricValue
Female59.3%
Male40.7%
Average age36.1
Estimated audience size419,124
Fig. 03

Age distribution

Ø 36.1
average years
Age distribution of the Haruki Murakami audience in United States
Age bracketShare%
16-1934%
20-2918%
30-3913%
40-4913%
50+22%
Fig. 04

Worldwide distribution

16.4%

of the worldwide Haruki Murakami audience comes from United States.

Worldwide audience distribution share by country for Haruki Murakami
CountryShare
United States16.4%
Japan6.7%
Spain6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Haruki Murakami audience in United States is strongest.

Fig. 05

Top regions by affinity

Haruki Murakami fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K2.08×
02Hawaii~3K1.79×
03New York~40K1.75×
04Massachusetts~10K1.70×
05Oregon~8K1.70×
06Vermont~1K1.58×
07California~70K1.56×
08Washington~10K1.53×
09Maine~2K1.30×
10Colorado~8K1.29×
11Connecticut~5K1.18×
12Rhode Island~1K1.17×
13Illinois~20K1.15×
14Maryland~8K1.11×
15New Jersey~10K1.09×
16Virginia~10K1.07×
17New Mexico~2K1.07×
18Alaska<1K1.06×
19New Hampshire~2K1.05×
20Minnesota~6K1.03×
21Nevada~4K1.02×
22Utah~4K1.00×
23Pennsylvania~10K0.98×
24Montana~1K0.94×
25Arizona~7K0.90×
26Michigan~9K0.86×
27Wisconsin~5K0.86×
28Texas~30K0.84×
29North Carolina~10K0.84×
30Georgia~10K0.83×
31Idaho~2K0.82×
32Kentucky~4K0.80×
33Missouri~5K0.79×
34Delaware<1K0.79×
35Nebraska~2K0.78×
36South Dakota<1K0.78×
37North Dakota<1K0.78×
38Ohio~9K0.77×
39Tennessee~6K0.77×
40Arkansas~3K0.77×
41Indiana~6K0.76×
42Kansas~2K0.75×
43Florida~20K0.74×
44West Virginia~1K0.73×
45Louisiana~4K0.72×
46Oklahoma~3K0.71×
47Iowa~2K0.71×
48South Carolina~4K0.65×
49Alabama~4K0.65×
50Mississippi~2K0.63×
Fig. 06

Affinity by region

Affinity by region — Haruki Murakami, United States
0.63×1.00×2.08×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Haruki Murakami audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Haruki Murakami audience
#·InterestCategoryAffinity×
01Gurren LagannMovies & TV612.46×
0213 AssassinsMovies & TV343.34×
03Samurai Deeper KyoMovies & TV331.91×
04Sengoku Basara: Samurai KingsMovies & TV318.19×
05JidaigekiMovies & TV286.56×
06Anton ChekhovLiterature284.42×
07Samurai Warriors 4Games241.92×
08RashomonMovies & TV231.36×
09Samurai Shodown (series)Games206.14×
10Osamu DazaiLiterature144.70×
11Seven SamuraiMovies & TV137.06×
12Ian McEwanLiterature117.17×
13Joyce Carol OatesLiterature108.44×
14Salman RushdieLiterature101.86×
15NinjutsuSports100.76×
16Antoine GriezmannSports92.35×
17Palme d'OrMovies & TV84.02×
18As Good as It GetsMovies & TV75.53×
19Japanese literatureLiterature48.91×
20Toni MorrisonLiterature47.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Haruki Murakami audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Haruki Murakami audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE3.58×
MindfulnessBALANCE3.48×
IndividualismJOY2.57×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Haruki Murakami audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.98×
DIY MentalityTHRILL1.02×
Family OrientationCONSERVATISM1.08×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Haruki Murakami have in United States?

Haruki Murakami has an estimated audience of 419,124 people in United States, concentrated in California and New York.

02

What is the gender split and age of Haruki Murakami fans?

59.3% of Haruki Murakami fans are female, 40.7% are male, with an average age of 36.1 years.

03

Which brands do Haruki Murakami fans like most?

Haruki Murakami fans show strongest brand affinity for Gurren Lagann (612.46×), Anton Chekhov (284.42×), and 13 Assassins (343.34×) over the country average.

04

Where do Haruki Murakami fans live in United States?

Haruki Murakami fans in United States are most concentrated in California (reach ~70K), New York (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Haruki Murakami fans also like?

Beyond Haruki Murakami itself, the audience over-indexes on Anton Chekhov (284.42×), 13 Assassins (343.34×), Rashomon (231.36×), and Seven Samurai (137.06×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Haruki Murakami. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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