Top 50 Cars & Mobility brands in South Korea

This curated ranking covers the 50 largest cars & mobility brands in South Korea, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 3,165 cars & mobility brands tracked in South Korea, the 50 ranked here account for the largest measured audience reach. Vehicles, Car rentals and Truck camper lead the list with a combined estimated audience of 17,030,156 people. Across all 50 entries the average audience size is 1,650,135, and the largest, Vehicles, reaches around 8,035,355 people in South Korea. Audience size is the estimated number of unique people in South Korea who actively engage with each cars & mobility brand, derived from search demand signals. Rankings reflect search-behavior signals collected across South Korea and are refreshed weekly.

Ranking

Rank	Name	Audience size	Country share	Subtype	Category
1	Vehicles	8,035,355	1.1%	Lifestyle cluster	Cars & Mobility
2	Car rentals	4,611,089	2.3%		Cars & Mobility
3	Truck camper	4,383,712	18.5%		Cars & Mobility
4	Automobiles	3,949,246	0.7%	Lifestyle cluster	Cars & Mobility
5	RVs	3,183,052	1.9%	Car type	Cars & Mobility
6	Hybrids	2,689,129	1.9%		Cars & Mobility
7	Minivans	2,576,222	2.5%	Car type	Cars & Mobility
8	Boats	2,423,731	0.9%		Cars & Mobility
9	SUVs	2,231,216	0.8%	Car type	Cars & Mobility
10	Scooters	2,202,408	1.6%	Band	Cars & Mobility
11	Used car	2,041,208	1.2%	Car type	Cars & Mobility
12	BMW	2,040,805	1.2%	Car manufacturer	Cars & Mobility
13	Freight transport	1,992,900	1.5%		Cars & Mobility
14	Motor vehicle	1,851,844	0.6%		Cars & Mobility
15	Driving	1,816,703	1.3%		Cars & Mobility
16	Used Cars	1,699,375	1.9%	Car type	Cars & Mobility
17	Trucks	1,631,112	0.9%		Cars & Mobility
18	Transport	1,538,350	0.5%		Cars & Mobility
19	Particulates	1,527,870	15.2%		Cars & Mobility
20	Auto show	1,389,186	3.9%		Cars & Mobility
21	City car	1,387,832	1.9%	Car type	Cars & Mobility
22	Motorcycles	1,317,175	0.7%	TV series	Cars & Mobility
23	Electric vehicle	1,309,967	1.1%	Car type	Cars & Mobility
24	Travel trailer	1,302,779	5.5%		Cars & Mobility
25	Personal luxury car	1,283,911	3.5%		Cars & Mobility
26	Bicycle	1,238,933	0.7%		Cars & Mobility
27	Vehicle insurance	1,104,068	1.2%		Cars & Mobility
28	RV park	1,061,719	2.4%		Cars & Mobility
29	Motorboat	1,034,093	2.4%		Cars & Mobility
30	Electric car	1,029,434	0.8%	Car type	Cars & Mobility
31	Hatchback	1,013,405	1.2%		Cars & Mobility
32	Vintage car	997,505	1.8%	Car type	Cars & Mobility
33	Motorsport	977,661	0.7%	Sport	Cars & Mobility
34	Luxury vehicle	966,694	0.9%		Cars & Mobility
35	Commuting	934,166	2.9%		Cars & Mobility
36	Aircraft	932,665	0.8%		Cars & Mobility
37	Motorhome	926,306	1.8%		Cars & Mobility
38	Hyundai	865,203	0.8%	Car manufacturer	Cars & Mobility
39	Kia Motors	846,293	1.6%	Car manufacturer	Cars & Mobility
40	Azienda Trasporti Milanesi	839,859	0.9%		Cars & Mobility
41	Sedan (automobile)	818,680	1.1%	Car type	Cars & Mobility
42	Airplane	776,724	0.5%		Cars & Mobility
43	Sport bike	761,384	0.8%		Cars & Mobility
44	Motorcycle racing	760,172	0.6%	Sport	Cars & Mobility
45	Auto racing	756,205	1.1%	Sport	Cars & Mobility
46	Campervan	714,606	2.2%	Car type	Cars & Mobility
47	Motorcycling	711,154	0.5%		Cars & Mobility
48	Motorcycle helmet	698,289	0.9%		Cars & Mobility
49	Tram	671,062	1.2%		Cars & Mobility
50	Tesla Motors	654,336	0.6%	Car manufacturer	Cars & Mobility