Top 50 Car manufacturers in South Korea

This curated ranking covers the 50 largest car manufacturers in South Korea, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 94 car manufacturers tracked in South Korea, the 50 ranked here account for the largest measured audience reach. BMW, Hyundai and Kia Motors lead the list with a combined estimated audience of 3,752,301 people. Across all 50 entries the average audience size is 120,157, and the largest, BMW, reaches around 2,040,805 people in South Korea. Audience size is the estimated number of unique people in South Korea who actively engage with each car manufacturer, derived from search demand signals. Rankings reflect search-behavior signals collected across South Korea and are refreshed weekly.

Ranking

Rank	Name	Audience size	Country share	Subtype	Category
1	BMW	2,040,805	1.2%	Car manufacturer	Cars & Mobility
2	Hyundai	865,203	0.8%	Car manufacturer	Cars & Mobility
3	Kia Motors	846,293	1.6%	Car manufacturer	Cars & Mobility
4	Tesla Motors	654,336	0.6%	Car manufacturer	Cars & Mobility
5	Volvo	298,542	0.6%	Car manufacturer	Cars & Mobility
6	General Motors	216,891	0.3%	Car manufacturer	Cars & Mobility
7	Subaru	123,440	0.3%	Car manufacturer	Cars & Mobility
8	Cadillac	116,270	0.5%	Car manufacturer	Cars & Mobility
9	Infiniti	106,401	0.6%	Car manufacturer	Cars & Mobility
10	MG Cars	78,469	0.4%	Car manufacturer	Cars & Mobility
11	GMC	71,915	0.3%	Car manufacturer	Cars & Mobility
12	Dodge	66,058	0.3%	Car manufacturer	Cars & Mobility
13	Alfa Romeo	50,091	0.1%	Car manufacturer	Cars & Mobility
14	Audi e-tron	43,278	0.7%	Car manufacturer	Cars & Mobility
15	Smart (automobile)	39,245	0.8%	Car manufacturer	Cars & Mobility
16	Chrysler	37,109	0.2%	Car manufacturer	Cars & Mobility
17	Proton (automobile)	35,547	0.4%	Car manufacturer	Cars & Mobility
18	Lincoln Motor Company	31,633	1.7%	Car manufacturer	Cars & Mobility
19	Polestar	31,216	0.3%	Car manufacturer	Cars & Mobility
20	Rivian	28,548	0.3%	Car manufacturer	Cars & Mobility
21	Acura	24,313	0.2%	Car manufacturer	Cars & Mobility
22	Polaris Industries	20,361	1.4%	Car manufacturer	Cars & Mobility
23	Mahindra & Mahindra	17,860	0.2%	Car manufacturer	Cars & Mobility
24	Perodua	17,719	0.5%	Car manufacturer	Cars & Mobility
25	Buick	14,808	0.1%	Car manufacturer	Cars & Mobility
26	NIO	13,648	0.3%	Car manufacturer	Cars & Mobility
27	Geely	13,548	0.1%	Car manufacturer	Cars & Mobility
28	Embraer	9,445	0.3%	Car manufacturer	Cars & Mobility
29	Automobile Dacia	9,125	0.1%	Car manufacturer	Cars & Mobility
30	Maruti Suzuki	8,313	0.1%	Car manufacturer	Cars & Mobility
31	JAC Motors	8,241	0.2%	Car manufacturer	Cars & Mobility
32	Cessna	6,801	0.2%	Car manufacturer	Cars & Mobility
33	Saab Automobile	6,189	0.3%	Car manufacturer	Cars & Mobility
34	Chery	5,843	0.1%	Car manufacturer	Cars & Mobility
35	Great Wall Motors	5,557	0.2%	Car manufacturer	Cars & Mobility
36	Virgin Galactic	4,659	0.5%	Car manufacturer	Cars & Mobility
37	Bajaj Auto	4,418	0.1%	Car manufacturer	Cars & Mobility
38	Mercedes-Benz	3,955	0.0%	Car manufacturer	Cars & Mobility
39	Lancia	3,885	0.1%	Car manufacturer	Cars & Mobility
40	Vauxhall Motors	3,289	0.3%	Car manufacturer	Cars & Mobility
41	Porsche	3,256	0.0%	Car manufacturer	Cars & Mobility
42	Oldsmobile	3,226	0.2%	Car manufacturer	Cars & Mobility
43	Abarth	2,862	0.1%	Car manufacturer	Cars & Mobility
44	Audi	2,747	0.0%	Car manufacturer	Cars & Mobility
45	Land Rover	2,262	0.0%	Car manufacturer	Cars & Mobility
46	Lexus	2,201	0.0%	Car manufacturer	Cars & Mobility
47	Jaguar Cars	2,169	0.0%	Car manufacturer	Cars & Mobility
48	Volkswagen	2,027	0.0%	Car manufacturer	Cars & Mobility
49	Range Rover	2,020	0.0%	Car manufacturer	Cars & Mobility
50	Toyota	1,822	0.0%	Car manufacturer	Cars & Mobility