Top 50 Home & Garden brands in South Korea
This curated ranking covers the 50 largest home & garden brands in South Korea, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 3,250 home & garden brands tracked in South Korea, the 50 ranked here account for the largest measured audience reach. Home and garden, Design and Hobby lead the list with a combined estimated audience of 19,113,663 people. Across all 50 entries the average audience size is 2,841,273, and the largest, Home and garden, reaches around 7,238,425 people in South Korea. Audience size is the estimated number of unique people in South Korea who actively engage with each home & garden brand, derived from search demand signals. Rankings reflect search-behavior signals collected across South Korea and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Home and garden |
7,238,425 | 1.0% | Lifestyle cluster | Home & Garden |
| 2 |  Design |
7,121,306 | 1.1% | Lifestyle cluster | Home & Garden |
| 3 |  Hobby |
4,753,932 | 1.3% | Home & Garden | |
| 4 |  Flower |
4,389,279 | 1.2% | Home & Garden | |
| 5 |  Furniture |
4,291,753 | 0.8% | Lifestyle cluster | Home & Garden |
| 6 |  Home improvement |
4,237,235 | 0.9% | Lifestyle cluster | Home & Garden |
| 7 |  Nature |
4,113,118 | 0.8% | Lifestyle cluster | Home & Garden |
| 8 |  Wedding invitation |
3,931,886 | 3.8% | Home & Garden | |
| 9 |  Bed |
3,770,577 | 1.3% | Home & Garden | |
| 10 |  Handicraft |
3,478,351 | 1.0% | Home & Garden | |
| 11 |  Flower bouquet |
3,383,389 | 3.1% | Home & Garden | |
| 12 |  Living room |
3,368,715 | 1.7% | Home & Garden | |
| 13 |  Moisturizer |
3,356,130 | 2.1% | Home & Garden | |
| 14 |  Mattress |
3,326,075 | 1.8% | Home & Garden | |
| 15 |  Bedroom |
3,291,539 | 1.7% | Home & Garden | |
| 16 |  Cushion |
3,256,854 | 6.1% | Home & Garden | |
| 17 |  Home Appliances |
3,252,560 | 1.0% | Home & Garden | |
| 18 |  Do it yourself (DIY) |
3,152,092 | 0.8% | Lifestyle cluster | Home & Garden |
| 19 |  Weather |
3,086,785 | 1.6% | Home & Garden | |
| 20 |  House party |
2,898,231 | 13.9% | Home & Garden | |
| 21 |  Pillow |
2,829,611 | 2.3% | Home & Garden | |
| 22 |  Gift shop |
2,813,656 | 1.9% | Home & Garden | |
| 23 |  Chair |
2,784,295 | 1.4% | Home & Garden | |
| 24 |  Crafts |
2,660,383 | 0.6% | Home & Garden | |
| 25 |  Bed sheet |
2,659,321 | 3.8% | Home & Garden | |
| 26 |  House |
2,553,990 | 0.5% | Home & Garden | |
| 27 |  Garden |
2,519,527 | 0.7% | Home & Garden | |
| 28 |  Kitchen |
2,384,806 | 0.6% | Home & Garden | |
| 29 |  Bride and Groom |
2,381,182 | 2.7% | Home & Garden | |
| 30 |  Dining room |
2,353,654 | 2.0% | Home & Garden | |
| 31 |  Plant |
2,185,645 | 0.7% | Home & Garden | |
| 32 |  Bedding |
2,169,864 | 1.6% | Home & Garden | |
| 33 |  New Year's Day |
2,089,621 | 1.7% | Home & Garden | |
| 34 |  Drawing |
1,989,216 | 0.8% | Home & Garden | |
| 35 |  Designer |
1,939,062 | 1.4% | Home & Garden | |
| 36 |  Kitchenware |
1,913,760 | 1.3% | Home & Garden | |
| 37 |  Creativity |
1,907,103 | 0.6% | Home & Garden | |
| 38 |  Coffeemaker |
1,878,377 | 2.8% | Home & Garden | |
| 39 |  Crochet |
1,813,601 | 1.4% | Home & Garden | |
| 40 |  Gardening |
1,807,714 | 0.7% | Home & Garden | |
| 41 |  Sunday |
1,780,921 | 1.2% | Home & Garden | |
| 42 |  Embroidery |
1,697,311 | 1.3% | Home & Garden | |
| 43 |  Color |
1,686,356 | 1.0% | Home & Garden | |
| 44 |  Bedroom furniture |
1,673,863 | 1.6% | Home & Garden | |
| 45 |  Knitting |
1,671,400 | 1.0% | Home & Garden | |
| 46 |  Knitted fabric |
1,669,686 | 11.6% | Home & Garden | |
| 47 |  IKEA |
1,666,134 | 0.5% | Furniture | Home & Garden |
| 48 |  Clothes dryer |
1,646,608 | 3.5% | Home & Garden | |
| 49 |  Paint |
1,624,562 | 1.1% | Home & Garden | |
| 50 |  Floral design |
1,614,234 | 3.1% | Home & Garden |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across South Korea and ranks each home & garden brand by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest home & garden brand in South Korea?
Home and garden currently leads with an estimated audience of 7,238,425 people in South Korea.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across South Korea. Lists below 5 entries are not published. See methodology for full details.