How to read this list
Rank
Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in South Korea who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in South Korea. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in South Korea, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in South Korea. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 26 | AAla Moana Center | 4k | 2.3% | 39.8 | 68.8% | Shopping mall |
| 27 | MMall of America | 3.8k | 0.5% | 41.1 | 75.4% | Shopping mall |
| 28 | WWestfield London | 3.7k | 0.6% | 39.6 | 71.2% | Shopping mall |
| 29 | IION Orchard | 3.3k | 0.3% | 40.2 | 64.8% | Shopping mall |
| 30 | TTerminal 21 | 3.3k | 0.3% | 35.6 | 74.1% | Shopping mall |
| 31 | RRaffles City | 3k | 0.9% | 41.0 | 61.7% | Shopping mall |
| 32 | MMiramar Shopping Centre | 3k | 2.5% | 22.6 | 62.7% | Shopping mall |
| 33 | PPavilion Kuala Lumpur | 2.9k | 0.2% | 35.3 | 53.8% | Shopping mall |
| 34 | MMyZeil | 2.3k | 0.2% | 31.3 | 51.0% | Shopping mall |
| 35 | YYorkdale Shopping Centre | 2.1k | 1.1% | 40.2 | 64.7% | Shopping mall |
| 36 | CCarrousel du Louvre | 2k | 0.2% | 31.3 | 53.6% | Shopping mall |
| 37 | BBerjaya Times Square | 2k | 0.9% | 32.2 | 50.4% | Shopping mall |
| 38 | GGrand'Place | 1.9k | 0.0% | 32.0 | 57.8% | Shopping mall |
| 39 | LLot 10 | 1.9k | 1.1% | 37.4 | 50.8% | Shopping mall |
| 40 | HHysan Place | 1.9k | 0.4% | 34.5 | 65.9% | Shopping mall |
| 41 | FFestival Walk | 1.8k | 3.3% | 20.6 | 63.1% | Shopping mall |
| 42 | SSuria KLCC | 1.8k | 0.1% | 36.7 | 54.7% | Shopping mall |
| 43 | SSiam Square | 1.7k | 0.1% | 31.4 | 69.8% | Shopping mall |
| 44 | SSkyline Plaza | 1.6k | 0.1% | 31.1 | 51.2% | Shopping mall |
| 45 | OOutletcity Metzingen | 1.6k | 0.0% | 31.2 | 51.2% | Shopping mall |
| 46 | WWertheim Village | 1.6k | 0.6% | 42.9 | 60.5% | Shopping mall |
| 47 | SSM City Cebu | 1.5k | 0.5% | 31.4 | 63.6% | Shopping mall |
| 48 | UUnion Mall | 1.4k | 0.5% | 28.8 | 70.7% | Shopping mall |
| 49 | TThe Galleria (Houston) | 1.4k | 0.5% | 22.6 | 81.0% | Shopping mall |
| 50 | Ccity mall | 1.3k | 0.2% | 28.4 | 39.2% | Shopping mall |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this Top 100 list compiled?
Rascasse aggregates anonymized search-behavior signals across South Korea and ranks each shopping mall by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest shopping mall in South Korea?
SM Mall of Asia currently leads with an estimated audience of 526k people in South Korea.