Top 5 Mainstream fashion shops in South Korea
This curated ranking covers the 5 largest mainstream fashion shops in South Korea, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. COS, Massimo Dutti and Vero Moda lead the list with a combined estimated audience of 1,615,063 people. Across all 5 entries the average audience size is 323,109, and the largest, COS, reaches around 1,497,279 people in South Korea. Audience size is the estimated number of unique people in South Korea who actively engage with each mainstream fashion shop, derived from search demand signals. Rankings reflect search-behavior signals collected across South Korea and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  COS |
1,497,279 | 3.6% | Mainstream fashion shop | Shopping |
| 2 |  Massimo Dutti |
117,301 | 0.5% | Mainstream fashion shop | Shopping |
| 3 |  Vero Moda |
483 | 0.0% | Mainstream fashion shop | Shopping |
| 4 |  Forever 21 |
402 | 0.0% | Mainstream fashion shop | Shopping |
| 5 |  Orsay |
83 | 0.0% | Mainstream fashion shop | Shopping |
Frequently asked questions
How is this Top 5 list compiled?
Rascasse aggregates anonymized search-behavior signals across South Korea and ranks each mainstream fashion shop by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest mainstream fashion shop in South Korea?
COS currently leads with an estimated audience of 1,497,279 people in South Korea.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across South Korea. Lists below 5 entries are not published. See methodology for full details.