Top list · South Korea

Top 100 Social media influencers in South Korea

This curated ranking covers the 100 largest social media influencers in South Korea, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 617 social media influencers tracked in South Korea, the 100 ranked here account for the largest measured audience reach. Skibidi Toilet, MrBeast and Belle Delphine lead the list with a combined estimated audience of 229k people. Across all 100 entries the average audience size is 6.8k, and the largest, Skibidi Toilet, reaches around 90k people in South Korea. Audience size is the estimated number of unique people in South Korea who actively engage with each social media influencer, derived from search demand signals. Rankings reflect search-behavior signals collected across South Korea and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in South Korea who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in South Korea. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in South Korea, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in South Korea. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Maul 4.5k 33.0 58.6% Social media influencer
27 Stefania Ferrario 4.5k 37.1 43.4% Social media influencer
28 HoneyPuu 4.3k 28.1 42.3% Social media influencer
29 PewDiePie 4.3k 22.3 44.7% Social media influencer
30 Michelle Phan 4.1k 31.4 84.2% Social media influencer
31 Chloe Ting 3.9k 31.2 39.0% Social media influencer
32 Nara Smith 3.8k 26.9 66.9% Social media influencer
33 Alica Schmidt 3.7k 30.1 50.3% Social media influencer
34 SSSniperWolf 3.7k 32.3 51.9% Social media influencer
35 Adin Ross 3.6k 33.6 35.5% Social media influencer
36 MKBHD 3.6k 38.2 51.2% Social media influencer
37 Nikita Dragun 3.6k 27.5 76.8% Social media influencer
38 ViscaBarca 3.5k 25.7 6.1% Social media influencer
39 Justin 3.4k 21.1 51.8% Social media influencer
40 Shane Dawson 3.4k 28.7 75.1% Social media influencer
41 Crash Course (YouTube) 3.4k 44.2 50.7% Social media influencer
42 Zach King 3.1k 29.9 64.0% Social media influencer
43 Christina Grimmie 3k 31.2 79.7% Social media influencer
44 Mois 2.9k 26.5 61.8% Social media influencer
45 Sev 2.8k 33.0 58.6% Social media influencer
46 Sidemen 2.7k 30.0 35.5% Social media influencer
47 Perez Hilton 2.7k 34.5 63.0% Social media influencer
48 Lindsey Stirling 2.4k 27.6 45.5% Social media influencer
49 Marques Brownlee 2.3k 31.2 40.4% Social media influencer
50 Vsauce 2.3k 35.8 35.7% Social media influencer

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across South Korea and ranks each social media influencer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest social media influencer in South Korea?

Skibidi Toilet currently leads with an estimated audience of 90k people in South Korea.

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