E.L. Audience in Mexico
E.L. has an estimated audience of 5,136,064 people in Mexico. 51.5% are female, 48.5% are male, average age 31.5. Top brand affinities: Freeware, Pedro Pascal, Sarcasm, MSN, Catholic Church.
Top brand affinities include Freeware, Pedro Pascal, Sarcasm, with strongest over-indexing on Freeware (3.8× the country average). Demographically, the E.L. audience skews balanced with an average age of 31.5, and over-indexes on personality traits such as Risk Appetite, Mindfulness.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of E.L. fans
| Metric | Value |
|---|---|
| Female | 51.5% |
| Male | 48.5% |
| Average age | 31.5 |
| Estimated audience size | 5,136,064 |
Audience persona
The typical E.L. fan in Mexico is balanced, around 31.5 years old, with strong Risk Appetite tendencies and a notable affinity for Freeware.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Freeware | 3.8× | Technology & Electronics |
| Pedro Pascal | 3.03× | Movies & TV |
| Sarcasm | 2.95× | Politics & Society |
| MSN | 2.62× | News |
| Catholic Church | 2.25× | Politics & Society |
| Chris Martin | 9.93× | Music & Radio |
| National Car Rental | 9.96× | Cars & Mobility |
| Dentistry | 3.02× | Business & Career |
| TikTok | 1.59× | Internet & Social Media |
| Game consoles | 1.95× | Technology & Electronics |
| Travel agency | 2.52× | Travel & Leisure |
| Wattpad | 2.79× | Internet & Social Media |
| Breastfeeding | 3.26× | Kids & Family |
| Live television | 3.67× | Movies & TV |
| Machu Picchu | 3.38× | Travel & Leisure |
| Broadcasting of sports events | 2.87× | Movies & TV |
| Public administration | 3.33× | Business & Career |
| Bruce Willis | 2.31× | Movies & TV |
| High school | 2.72× | Business & Career |
| Sexology | 2.47× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.95 |
| Mindfulness | BALANCE | 1.73 |
| Travelling | THRILL | 1.34 |
| Spirituality | BALANCE | 1.29 |
| DIY Mentality | THRILL | 1.17 |
| Urban Lifestyle | OPEN | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| Mexico | 25.5% |
| Spain | 18.0% |
| United States | 16.4% |
See E.L. audiences in other countries
More Singer-songwriter audiences in Mexico
- Belinda (2,584,556)
- Belinda Peregrín (2,537,471)
- Jujutsu Kaisen (2,523,644)
- Juan Gabriel (2,280,102)
- Blanco (2,241,054)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for E.L.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.