Popularity ranking · Mexico

The 100 most popular Internet & Social Media audiences in Mexico

This curated ranking covers the 100 largest internet & social media audiences in Mexico, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.2k internet & social media audiences tracked in Mexico, the 100 ranked here account for the largest measured audience reach. Instagram, WhatsApp and Spotify lead the list with a combined estimated audience of 39M people. Across all 100 entries the average audience size is 2.3M, and the largest, Instagram, reaches around 14M people in Mexico. Audience size is the estimated number of unique people in Mexico who actively engage with each internet & social media audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Mexico and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Mexico who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Mexico. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Mexico, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Mexico. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 PubMed 898k 36.1 52.6% Search engine
52 OmeTV 867k 27.9 40.6%
53 Internet slang 848k 26.2 44.5%
54 Frases de Amor 800k 27.0 71.4%
55 Tinder 781k 24.8 49.1% Dating
56 Threads 757k 29.1 54.0% Social media
57 Discord 755k 23.1 44.7%
58 Registered user 749k 29.8 46.9%
59 Yuya 728k 31.2 75.0% Social media influencer
60 Google Images 726k 31.1 46.8%
61 Google Earth 724k 37.2 38.3%
62 Firefox 709k 32.8 28.4% Browser
63 Skibidi Toilet 692k 26.4 38.8% Social media influencer
64 Skype 659k 31.9 46.8% Communication
65 Sev 635k 31.7 51.2% Social media influencer
66 Pixiv 627k 29.9 62.2%
67 Web service 624k 40.3 44.8%
68 Hoax 613k 30.2 45.1%
69 Stream 572k 28.1 42.5%
70 Jake Paul 568k 23.9 59.2% Social media influencer
71 Vudu 545k 33.7 52.3%
72 Flickr 539k 34.4 49.1% Social media
73 Raya 535k 32.4 50.8% Dating
74 Tagged 515k 31.7 70.8% Social media
75 Google Calendar 512k 29.6 57.3%

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Frequently asked questions

How is this list of the most popular internet & social media audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Mexico and ranks each internet & social media audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest internet & social media audience in Mexico?

Instagram currently leads with an estimated audience of 14M people in Mexico.

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