Popularity ranking · Mexico

The 100 most popular Internet & Social Media audiences in Mexico

This curated ranking covers the 100 largest internet & social media audiences in Mexico, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 1.2k internet & social media audiences tracked in Mexico, the 100 ranked here account for the largest measured audience reach. Instagram, WhatsApp and Spotify lead the list with a combined estimated audience of 39M people. Across all 100 entries the average audience size is 2.3M, and the largest, Instagram, reaches around 14M people in Mexico. Audience size is the estimated number of unique people in Mexico who actively engage with each internet & social media audience, derived from search demand signals. Rankings reflect search-behavior signals collected across Mexico and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Mexico who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Mexico. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Mexico, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Mexico. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Troll 502k 26.0 40.3%
77 Juanpa Zurita 492k 26.2 65.6% Social media influencer
78 Patreon 485k 30.7 24.5%
79 Lele Pons 472k 32.7 48.8% Social media influencer
80 Proxy server 465k 35.4 36.5%
81 Google Analytics 460k 32.2 51.6%
82 Luisito Comunica 460k 24.3 36.6% Social media influencer
83 Playboy 458k 23.9 10.4%
84 LibraryThing 448k 48.3 100.0%
85 Web series 442k 30.5 42.5% Content type
86 Trovit 437k 38.9 59.5%
87 Envato 436k 29.4 47.4%
88 Trello 429k 33.2 49.6% Communication
89 BuzzFeed 411k 27.0 58.2%
90 Urban legend 405k 34.5 43.7%
91 Wikia 389k 31.3 30.4%
92 HubSpot 386k 33.4 51.6%
93 Fansite 384k 27.4 48.4% Content type
94 Masha 379k 30.5 53.2% Social media influencer
95 Belle Delphine 377k 23.9 53.5% Social media influencer
96 Webtoon 364k 25.3 56.3%
97 Online dating service 352k 33.0 47.1%
98 Google Trends 341k 32.7 61.9%
99 Grindr 322k 25.9 30.8% Dating
100 TMZ 318k 31.9 50.4% Humor website

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular internet & social media audiences compiled?

Rascasse aggregates anonymized search-behavior signals across Mexico and ranks each internet & social media audience by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest internet & social media audience in Mexico?

Instagram currently leads with an estimated audience of 14M people in Mexico.

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