Rascasse Audience Intelligence

Women's Health (magazine) Audience Demographics in United States

Women's Health (magazine) has an estimated audience of 108K people in United States.

The average Women's Health (magazine) fan in United States is 38.6 years old, more female, and lives primarily in California.

By number of fans, Women's Health (magazine) ranks #29 among the 51 objects in Fashion magazine in United States — 0.8× the group median.

Its fans are 3.4 years older than the group average of 35.2.

Women make up 70.1% of the fan base, 6.1 percentage points more than the group average.

Compared with the other 50 objects in Fashion magazine, Women's Health (magazine) fans stand out for their interest in Bergdorf Goodman, Bored Panda and Natural foods.

Most fans live in California, New York, Florida.

Top affinities include Bergdorf Goodman, Bored Panda, Natural foods, with strongest over-indexing on Bergdorf Goodman (4.48× the country average).

Demographically, the Women's Health (magazine) audience skews more female with an average age of 38.6, and over-indexes on personality traits such as Design Affinity, Indulgence.

The typical Women's Health (magazine) fan in United States is more female, around 38.6 years old, with strong Design Affinity tendencies and a notable affinity for Bergdorf Goodman.

Category: Fashion & Accessoires · Type: Website / Newspaper / Magazine · Subtype: Fashion magazine

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
108K
in United States
Gender
70.1%♀
29.9% male
Age
38.6
average years
Country rank
#79711
among all objects in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Audience demographics of Women's Health (magazine)

70.1% are female, 29.9% are male, average age 38.6.

Fig. 02

Gender split

70.1%
Female
29.9%
Male
Demographic split for Women's Health (magazine) audience in United States
MetricValue
Female70.1%
Male29.9%
Average age38.6
Estimated audience size108K
Fig. 03

Age distribution

Ø 38.6
average years
Age distribution of the Women's Health (magazine) audience in United States
Age bracketShare%
16-2421%
25-3421%
35-4420%
45-5420%
55+16%
Fig. 04

Worldwide distribution

48.0%

of the worldwide Women's Health (magazine) audience comes from United States.

Worldwide audience distribution share by country for Women's Health (magazine)
CountryShare
United States48.0%
United Kingdom8.6%
Japan4.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Women's Health (magazine) fans by region: top regions in United States
#RegionReachAffinity×
01New York~9K1.38×
02Connecticut~1K1.24×
03Kansas~1K1.22×
04Massachusetts~3K1.19×
05Colorado~2K1.15×
06Pennsylvania~5K1.14×
07Washington, District of Columbia<1K1.14×
08Minnesota~2K1.09×
09Wisconsin~2K1.08×
10Idaho<1K1.08×
11South Carolina~2K1.06×
12Iowa~1K1.06×
13New Hampshire<1K1.05×
14Kentucky~2K1.04×
15Montana<1K1.04×
16Oregon~1K1.03×
17New Jersey~3K1.02×
18Maryland~2K1.02×
19Rhode Island<1K1.02×
20Vermont<1K1.02×
21Illinois~4K1.01×
22Delaware<1K1.01×
23Ohio~4K1.00×
24Virginia~3K1.00×
25Tennessee~2K0.99×
26North Carolina~3K0.98×
27Maine<1K0.98×
28South Dakota<1K0.98×
29Michigan~3K0.97×
30Mississippi<1K0.97×
31Nebraska<1K0.97×
32North Dakota<1K0.97×
33Georgia~3K0.96×
34Missouri~2K0.96×
35New Mexico<1K0.96×
36Alaska<1K0.96×
37Florida~7K0.94×
38Washington~2K0.94×
39Arkansas<1K0.93×
40West Virginia<1K0.93×
41Hawaii<1K0.93×
42Alabama~1K0.92×
43California~10K0.91×
44Arizona~2K0.91×
45Utah<1K0.91×
46Louisiana~1K0.90×
47Indiana~2K0.87×
48Oklahoma~1K0.87×
49Nevada<1K0.87×
50Texas~5K0.72×
Fig. 06

Affinity by region

Affinity by region — Women's Health (magazine), United States
0.72×1.00×1.38×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Women's Health (magazine) audience vs. the country average
#·InterestCategoryAffinity×
01Bergdorf GoodmanFashion & Accessoires4.48×
02Bored PandaInternet & Social Media4.16×
03Natural foodsFood & Beverages3.57×
04Kendall JennerFashion & Accessoires3.56×
05Outback SteakhouseFood & Beverages2.35×
06PhilanthropyArts & Culture2.24×
07MoisturizerHome & Garden2.05×
08Real propertyHome & Garden1.99×
09Property finderHome & Garden1.92×
10Nordstrom RackFashion & Accessoires1.86×
11Organic farmingFood & Beverages1.86×
12LunchFood & Beverages1.81×
13InnovationBusiness & Career1.79×
14Trader Joe'sShopping1.78×
15RefrigeratorHome & Garden1.74×
16Local foodFood & Beverages1.64×
17TikTokInternet & Social Media1.54×
18HobbyHome & Garden1.51×
19MilkFood & Beverages1.51×
20EtsyFashion & Accessoires1.50×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Women's Health (magazine) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Women's Health (magazine) audience vs. the country average · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM1.64×
IndulgenceJOY1.48×
MindfulnessBALANCE1.41×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Women's Health (magazine) audience vs. the country average · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.83×
TraditionCONSERVATISM0.89×
Need for SecurityCONSERVATISM0.93×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Women's Health (magazine) over the last 12 months. Modelled, not counted; people interested in several website / newspaper / magazines count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/womens-health-magazine-8626” · Methodology