A data profile of the people who buy, follow and care about Tau Beta Sigma in Malaysia — modelled from more than twelve digital signal sources. Tau Beta Sigma has an estimated audience of 1,965,889 people in Malaysia.
Tau Beta Sigma has an estimated audience of 1,965,889 people in Malaysia. 58.7% are female, 41.3% are male, average age 38.7.
The key figures that characterise the Tau Beta Sigma profile in Malaysia.
58.7% are female, 41.3% are male, average age 38.7.
| Metric | Value |
|---|---|
| Female | 58.7% |
| Male | 41.3% |
| Average age | 38.7 |
| Estimated audience size | 1,965,889 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 21% | |
| 50+ | 19% |
of the worldwide Tau Beta Sigma audience comes from Malaysia.
| Country | Share |
|---|---|
| Japan | 59.4% |
| Malaysia | 25.5% |
| United States | 4.0% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Malaysia who actively search for Tau Beta Sigma. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Malaysia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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