Popularity ranking · Poland

The 100 most popular Software in Poland

This curated ranking covers the 100 largest software in Poland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 129 software tracked in Poland, the 100 ranked here account for the largest measured audience reach. MBank, Office 365 and Microsoft lead the list with a combined estimated audience of 11M people. Across all 100 entries the average audience size is 224k, and the largest, MBank, reaches around 6.2M people in Poland. Audience size is the estimated number of unique people in Poland who actively engage with each software, derived from search demand signals. Rankings reflect search-behavior signals collected across Poland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Poland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Poland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Poland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Poland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Swanson 116k 50.7 59.7% Software
27 Google Antigravity 99k 39.5 51.6% Software
28 Mac OS 91k 31.7 43.4% Software
29 ThinkPad 80k 29.2 36.6% Software
30 McAfee 76k 43.0 32.8% Software
31 Photoshop Online 65k 27.1 39.4% Software
32 WebEx 58k 46.7 48.4% Software
33 Tradesman 56k 42.2 17.4% Software
34 Dell Latitude 56k 29.2 0.0% Software
35 Sanostol 52k 44.1 72.2% Software
36 Tetra Pak 49k 54.7 61.2% Software
37 Atlassian 43k 38.0 33.8% Software
38 Euromaster 42k 36.6 24.6% Software
39 HP EliteBook 41k 37.8 25.5% Software
40 Canon PowerShot 40k 50.6 47.9% Software
41 Casetify 39k 29.6 52.3% Software
42 HCL Technologies 39k 34.3 82.2% Software
43 Red Hat 37k 41.4 36.4% Software
44 Shopkins 32k 42.4 81.0% Software
45 Boot Camp (software) 31k 31.1 45.4% Software
46 Ever After High 29k 29.6 49.5% Software
47 Infosys 28k 31.2 49.7% Software
48 Cadence 27k 36.9 75.1% Software
49 Dell Inspiron 25k 25.7 44.3% Software
50 IMovie 25k 40.0 45.6% Software

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular software compiled?

Rascasse aggregates anonymized search-behavior signals across Poland and ranks each software by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest software in Poland?

MBank currently leads with an estimated audience of 6.2M people in Poland.

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