Popularity ranking · Poland

The 100 most popular Software in Poland

This curated ranking covers the 100 largest software in Poland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 129 software tracked in Poland, the 100 ranked here account for the largest measured audience reach. MBank, Office 365 and Microsoft lead the list with a combined estimated audience of 11M people. Across all 100 entries the average audience size is 224k, and the largest, MBank, reaches around 6.2M people in Poland. Audience size is the estimated number of unique people in Poland who actively engage with each software, derived from search demand signals. Rankings reflect search-behavior signals collected across Poland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Poland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Poland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Poland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Poland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 G Data 24k 30.8 79.6% Software
52 Sharp Aquos 24k 44.9 31.1% Software
53 Avira 23k 41.1 52.1% Software
54 HP ProBook 21k 26.3 28.2% Software
55 Parodontax 20k 41.0 67.7% Software
56 RMK 16k 35.7 100.0% Software
57 Visma 16k 47.8 43.1% Software
58 E Ink 13k 40.1 37.9% Software
59 Nutanix 12k 44.2 40.4% Software
60 Symantec 12k 51.3 35.5% Software
61 IShares 12k 44.8 41.1% Software
62 Dassault Systèmes 11k 35.4 15.8% Software
63 Intel Core 11k 22.9 74.2% Software
64 ThinkCentre 9.2k 37.0 51.0% Software
65 Nikkor 9.2k 42.4 50.2% Software
66 Kaspersky Lab 9k 42.9 38.4% Software
67 Kaspersky Internet Security 8.8k 38.9 47.3% Software
68 Flixtrain 8.6k 36.2 62.7% Software
69 Steadicam 7.8k 32.2 19.4% Software
70 Sprout Social 7.5k 32.8 47.9% Software
71 Squier 7.1k 28.7 9.2% Software
72 Google Hangouts 7k 39.2 40.6% Software
73 Exxon 6.9k 26.8 57.7% Software
74 Intuit 6.6k 27.7 64.6% Software
75 Allstate 5.7k 34.4 50.4% Software

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular software compiled?

Rascasse aggregates anonymized search-behavior signals across Poland and ranks each software by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest software in Poland?

MBank currently leads with an estimated audience of 6.2M people in Poland.

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