Popularity ranking · Poland

The 100 most popular Software in Poland

This curated ranking covers the 100 largest software in Poland, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 129 software tracked in Poland, the 100 ranked here account for the largest measured audience reach. MBank, Office 365 and Microsoft lead the list with a combined estimated audience of 11M people. Across all 100 entries the average audience size is 224k, and the largest, MBank, reaches around 6.2M people in Poland. Audience size is the estimated number of unique people in Poland who actively engage with each software, derived from search demand signals. Rankings reflect search-behavior signals collected across Poland and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Poland who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Poland. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Poland, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Poland. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 MBank 6.2M 42.1 53.3% Software
2 Office 365 2.8M 39.3 34.7% Software
3 Microsoft 1.9M 36.4 38.3% Software
4 CapCut 1.2M 35.6 46.0% Software
5 Samsung Galaxy 1M 37.5 39.3% Software
6 Exim Tours 945k 40.3 63.3% Software
7 Google Play 844k 42.3 59.3% Software
8 VS Code 785k 37.9 46.4% Software
9 Microsoft Surface 774k 40.2 50.7% Software
10 Claude Code 669k 41.6 48.5% Software
11 Cursor 539k 35.6 42.1% Software
12 nju mobile 397k 24.1 36.7% Software
13 Google Pixel 286k 34.5 46.1% Software
14 Microsoft Windows 284k 34.8 28.8% Software
15 My Little Pony 280k 32.5 72.4% Software
16 AutoCAD 268k 39.1 35.3% Software
17 Ryobi 267k 37.9 16.7% Software
18 Turbocharged Direct Injection 249k 31.6 10.5% Software
19 Autodesk 204k 39.0 41.9% Software
20 Roomba 174k 45.2 65.6% Software
21 Fairy 163k 40.7 77.0% Software
22 Raspberry Pi 146k 36.8 14.4% Software
23 AVG (software) 133k 44.3 60.0% Software
24 Oracle Corporation 129k 35.1 42.9% Software
25 VMware 127k 45.3 45.3% Software

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this list of the most popular software compiled?

Rascasse aggregates anonymized search-behavior signals across Poland and ranks each software by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest software in Poland?

MBank currently leads with an estimated audience of 6.2M people in Poland.

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