Popularity ranking · Portugal

The 100 most popular Car Types in Portugal

This curated ranking covers the 100 largest car types in Portugal, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 965 car types tracked in Portugal, the 100 ranked here account for the largest measured audience reach. SUVs, Electric car and Used car lead the list with a combined estimated audience of 6.1M people. Across all 100 entries the average audience size is 403k, and the largest, SUVs, reaches around 2.5M people in Portugal. Audience size is the estimated number of unique people in Portugal who actively engage with each car type, derived from search demand signals. Rankings reflect search-behavior signals collected across Portugal and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Portugal who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Portugal. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Portugal, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Portugal. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 Toyota Land Cruiser 178k 38.7 36.0% Car type
77 Dacia Sandero 177k 44.8 33.2% Car type
78 Audi Q3 177k 47.0 29.4% Car type
79 BMW 5 Series 174k 42.1 20.8% Car type
80 Convertible 172k 41.1 27.3% Car type
81 Renault Twingo 172k 46.8 28.5% Car type
82 Volkswagen T-Roc 171k 45.0 21.4% Car type
83 Hyundai i20 170k 43.9 35.4% Car type
84 Opel Astra 170k 40.7 26.0% Car type
85 Audi Q5 168k 45.2 28.2% Car type
86 BMW X6 167k 41.9 17.0% Car type
87 Porsche 911 166k 37.2 23.9% Car type
88 Mid-size car 164k 45.8 36.3% Car type
89 Volkswagen Up 160k 44.7 25.7% Car type
90 Porsche Cayenne 158k 38.9 31.4% Car type
91 Ford Transit 158k 48.7 26.2% Car type
92 Fiat Ducato 157k 48.7 27.1% Car type
93 Toyota RAV4 157k 42.1 35.2% Car type
94 Dacia Jogger 155k 49.2 25.1% Car type
95 Kia Sportage 154k 47.0 25.7% Car type
96 SEAT León 153k 45.7 22.2% Car type
97 Audi A1 152k 42.9 24.4% Car type
98 Audi A5 150k 42.0 16.5% Car type
99 Hyundai Tucson 150k 46.7 25.9% Car type
100 Performance car 148k 44.9 19.4% Car type

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular car types compiled?

Rascasse aggregates anonymized search-behavior signals across Portugal and ranks each car type by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest car type in Portugal?

SUVs currently leads with an estimated audience of 2.5M people in Portugal.

Other top lists in Portugal