Popularity ranking · Portugal

The 100 most popular Dog Breeds in Portugal

This curated ranking covers the 100 largest dog breeds in Portugal, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 152 dog breeds tracked in Portugal, the 100 ranked here account for the largest measured audience reach. Labrador Retriever, French Bulldog and Shih Tzu lead the list with a combined estimated audience of 2.2M people. Across all 100 entries the average audience size is 120k, and the largest, Labrador Retriever, reaches around 789k people in Portugal. Audience size is the estimated number of unique people in Portugal who actively engage with each dog breed, derived from search demand signals. Rankings reflect search-behavior signals collected across Portugal and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Portugal who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Portugal. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Portugal, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Portugal. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
26 Bull Terrier 72k 47.5 60.2% Dog breed
27 Bichon Frisé 70k 47.7 83.7% Dog breed
28 Boerboel 65k 43.0 48.6% Dog breed
29 American Staffordshire Terrier 61k 45.9 63.1% Dog breed
30 Jack Russell Terrier 57k 48.3 69.8% Dog breed
31 Shiba Inu 39k 46.5 51.8% Dog breed
32 Whippet 38k 42.8 57.2% Dog breed
33 Dogo Argentino 32k 43.4 74.1% Dog breed
34 Leonberger 30k 52.5 68.9% Dog breed
35 Lhasa Apso 28k 46.6 79.5% Dog breed
36 Bullmastiff 27k 47.5 82.2% Dog breed
37 Shar Pei 26k 42.9 61.9% Dog breed
38 Basset Hound 25k 49.4 79.7% Dog breed
39 German Shorthaired Pointer 24k 48.9 72.3% Dog breed
40 Vizsla 23k 45.2 79.0% Dog breed
41 King Charles Spaniel 22k 42.4 65.3% Dog breed
42 Weimaraner 21k 45.7 69.2% Dog breed
43 Australian Cattle Dog 20k 49.3 76.8% Dog breed
44 Dogue de Bordeaux 19k 48.4 87.9% Dog breed
45 West Highland White Terrier 18k 45.6 69.5% Dog breed
46 Rhodesian Ridgeback 18k 40.7 86.0% Dog breed
47 Pembroke Welsh Corgi 17k 47.6 63.9% Dog breed
48 Miniature Pinscher 16k 49.5 78.2% Dog breed
49 Lagotto Romagnolo 16k 50.2 65.9% Dog breed
50 English Springer Spaniel 16k 47.8 71.3% Dog breed

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular dog breeds compiled?

Rascasse aggregates anonymized search-behavior signals across Portugal and ranks each dog breed by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest dog breed in Portugal?

Labrador Retriever currently leads with an estimated audience of 789k people in Portugal.

Other top lists in Portugal