How to read this list
Rank
Position in the Top 66, sorted by audience size from largest to smallest. Updated weekly.
Audience size
Estimated number of unique people in Sweden who actively engage with this audience, derived from anonymized search-behavior signals.
Country share
Share of the global audience that is active in Sweden. A higher value means the audience is more locally concentrated here.
Avg age
Average age in years across the people who engage with this audience in Sweden, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.
Female share
Share of women among the people who engage with this audience in Sweden. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.
Ranking
| Rank | Audience | Audience size | Country share | Avg age | Female share | Subtype |
|---|---|---|---|---|---|---|
| 1 | GGran Turismo (video game) | 476k | 12.8% | 47.7 | 72.3% | Racing |
| 2 | NNeed for Speed | 45k | 0.4% | 35.8 | 34.8% | Racing |
| 3 | MMario Kart | 42k | 0.4% | 35.9 | 38.3% | Racing |
| 4 | SSim racing | 29k | 0.7% | 37.4 | 9.6% | Racing |
| 5 | NNeed for Speed: Most Wanted (2012 video game) | 17k | 0.8% | 41.9 | 16.7% | Racing |
| 6 | PProject CARS | 16k | 0.6% | 37.1 | 35.1% | Racing |
| 7 | AAsphalt 8：Airborne | 15k | 0.6% | 42.5 | 54.1% | Racing |
| 8 | Nneed for speed most wanted | 14k | 1.0% | 36.8 | 60.7% | Racing |
| 9 | WWipeout (series) | 13k | 1.2% | 41.8 | 0.0% | Racing |
| 10 | NNeed for Speed: World | 12k | 2.3% | 49.0 | 65.5% | Racing |
| 11 | FFord GT40 | 10k | 0.8% | 19.0 | 60.0% | Racing |
| 12 | NNeed for Speed: Underground 2 | 10k | 1.1% | 39.2 | 22.3% | Racing |
| 13 | RReal Racing 3 | 9.6k | 0.4% | 34.1 | 0.0% | Racing |
| 14 | NNeed for Speed: Underground | 7.7k | 0.8% | 40.3 | 24.3% | Racing |
| 15 | MMario Kart Wii | 7.6k | 0.6% | 39.7 | 45.9% | Racing |
| 16 | SSuper Mario Kart | 7.3k | 0.8% | 36.9 | 21.8% | Racing |
| 17 | NNeed for Speed: Carbon | 6.8k | 0.8% | 24.5 | 0.0% | Racing |
| 18 | PPorsche 917 | 6k | 1.6% | 32.6 | 68.8% | Racing |
| 19 | FForza Motorsport | 5.8k | 0.6% | 26.3 | 0.0% | Racing |
| 20 | NNeed for Speed: Hot Pursuit (2010 video game) | 5.1k | 0.9% | 30.7 | 0.0% | Racing |
| 21 | NNeed for Speed: Undercover | 4.9k | 0.7% | 34.5 | 76.4% | Racing |
| 22 | MMario Kart 7 | 4.2k | 1.2% | 40.0 | 46.3% | Racing |
| 23 | NNeed for Speed: High Stakes | 4.1k | 0.9% | 26.9 | 59.6% | Racing |
| 24 | PPorsche 935 | 3.8k | 1.4% | 38.0 | 13.6% | Racing |
| 25 | GGran Turismo 5 | 3.5k | 0.8% | 36.5 | 30.5% | Racing |
Want the full picture for any of these audiences?
Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.
Frequently asked questions
How is this list of the most popular racing compiled?
Rascasse aggregates anonymized search-behavior signals across Sweden and ranks each racing by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest racing in Sweden?
Gran Turismo (video game) currently leads with an estimated audience of 476k people in Sweden.