Avatar Audience in United States

Name: Avatar — United States
Creator: Rascasse
License: https://rascasse.com/terms/

Avatar has an estimated audience of 14,119,971 people in United States. 49.2% are female, 50.8% are male, average age 40.6. Top regions: California, Texas, Florida. Top brand affinities: Elsword, Elsword, Israel, Israel, Home staging.

The average Avatar fan in United States is 40.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, Elsword, Israel, with strongest over-indexing on Elsword (24.75× the country average). Demographically, the Avatar audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Extroversion, Social Media Usage. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Metal

Demographics of Avatar fans

Demographic split for Avatar audience in United States
Metric	Value
Female	49.2%
Male	50.8%
Average age	40.6
Estimated audience size	14,119,971

Audience persona

The typical Avatar fan in United States is balanced, around 40.6 years old, with strong Extroversion tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Avatar in United States
Region	Reach	Affinity
California	1,805,366	1.16×
Texas	1,476,498	1.22×
Florida	1,313,765	1.37×
New York	788,147	1×
Georgia	520,942	1.2×
Illinois	474,349	1.01×
Pennsylvania	466,705	0.98×
North Carolina	458,160	1.08×
Ohio	422,771	0.97×
Michigan	366,297	0.99×
Arizona	348,652	1.21×
Virginia	345,020	1×
New Jersey	344,832	0.96×
Washington	300,057	1.06×
Tennessee	298,777	1.05×
Indiana	270,134	1.05×
Massachusetts	268,321	0.96×
Maryland	238,820	0.98×
Missouri	233,259	1.02×
Alabama	230,943	1.17×
South Carolina	218,440	1.03×
Colorado	215,468	0.97×
Louisiana	205,528	1.13×
Wisconsin	200,073	0.94×
Minnesota	195,524	0.97×
Oklahoma	185,768	1.18×
Kentucky	182,824	1.03×
Oregon	165,255	1.02×
Connecticut	142,206	1×
Nevada	140,675	1.03×
Utah	138,585	1.1×
Mississippi	127,137	1.09×
Arkansas	124,314	1.07×
Kansas	112,053	1.01×
Iowa	110,262	0.95×
Idaho	69,230	0.98×
New Mexico	68,378	0.97×
Nebraska	66,537	0.94×
Hawaii	61,925	1.02×
West Virginia	61,339	0.93×
New Hampshire	45,150	0.81×
Maine	40,645	0.8×
Rhode Island	37,904	0.84×
Washington, District of Columbia	35,238	0.83×
Montana	32,550	0.83×
Delaware	32,196	0.83×
Alaska	29,619	0.98×
South Dakota	26,715	0.82×
North Dakota	24,501	0.84×
Vermont	18,454	0.74×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Avatar audience
Brand	Affinity	Category
Elsword	24.75×	Games
Elsword	24.75×	Games
Israel	2.54×	Travel & Leisure
Israel	2.54×	Travel & Leisure
Home staging	2.3×	Home & Garden
Home staging	2.3×	Home & Garden
Japanese domestic market	1.82×	Politics & Society
Japanese domestic market	1.82×	Politics & Society
Corona (band)	2.15×	Music & Radio
Corona (band)	2.15×	Music & Radio
Stamp collecting	1.76×	Home & Garden
Stamp collecting	1.76×	Home & Garden
Jeep Wagoneer	1.92×	Cars & Mobility
Jeep Wagoneer	1.92×	Cars & Mobility
Hocus Pocus	1.61×	Movies & TV
Hocus Pocus	1.61×	Movies & TV
UK garage	1.71×	Music & Radio
UK garage	1.71×	Music & Radio
Jeep Grand Cherokee (WJ)	1.78×	Cars & Mobility
Jeep Grand Cherokee (WJ)	1.78×	Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Avatar audience
Trait	Cluster	Score
Extroversion	THRILL	1.29
Social Media Usage	JOY	1.11
LGBTQ+ Identity	OPEN	1.1
Indulgence	JOY	1.02
Price Sensitivity	PREMIUM	1.02
Design Affinity	PREMIUM	1.02

Worldwide distribution

Worldwide audience distribution share by country for Avatar
Country	Share
United States	23.7%
Brazil	11.7%
India	6.4%

See Avatar audiences in other countries

More Metal audiences in United States

Atlas (10,056,194)
Schizophrenia (8,604,582)
Traitors (8,152,084)
Lizzy Borden (7,762,266)
Sleep Token (5,634,200)

Frequently asked questions

How many fans does Avatar have in United States?

Avatar has an estimated audience of 14,119,971 people in United States, concentrated in California and Texas.

What is the gender split and age of Avatar fans?

49.2% of Avatar fans are female, 50.8% are male, with an average age of 40.6 years.

Which brands do Avatar fans like most?

Avatar fans show strongest brand affinity for Elsword (24.75×), Elsword (24.75×), and Israel (2.54×) over the country average.

Where do Avatar fans live in United States?

Avatar fans in United States are most concentrated in California (reach 1,805,366), Texas (reach 1,476,498), and Florida (reach 1,313,765). These three regions account for the largest share of the active audience.

What other brands do Avatar fans also like?

Beyond Avatar itself, the audience over-indexes on Elsword (24.75×), Israel (2.54×), Israel (2.54×), and Home staging (2.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Avatar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.