Bahamas Audience in United States
Bahamas has an estimated audience of 5,328,812 people in United States. 50.2% are female, 49.8% are male, average age 43.8. Top brand affinities: Google Flights, Kia Sportage, Brandi Carlile, Ryan Adams, Dire Straits.
Top brand affinities include Google Flights, Kia Sportage, Brandi Carlile, with strongest over-indexing on Google Flights (7.31× the country average). Demographically, the Bahamas audience skews balanced with an average age of 43.8, and over-indexes on personality traits such as Luxury Orientation, Sustainability.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Bahamas fans
| Metric | Value |
|---|---|
| Female | 50.2% |
| Male | 49.8% |
| Average age | 43.8 |
| Estimated audience size | 5,328,812 |
Audience persona
The typical Bahamas fan in United States is balanced, around 43.8 years old, with strong Luxury Orientation tendencies and a notable affinity for Google Flights.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Flights | 7.31× | Travel & Leisure |
| Kia Sportage | 20× | Cars & Mobility |
| Brandi Carlile | 11.19× | Music & Radio |
| Ryan Adams | 27.69× | Music & Radio |
| Dire Straits | 21.6× | Music & Radio |
| Mumford & Sons | 14.15× | Music & Radio |
| Eddie Vedder | 12.46× | Music & Radio |
| Jack White | 10.39× | Movies & TV |
| Hozier (musician) | 12.45× | Music & Radio |
| Google Drive | 2.48× | Technology & Electronics |
| Neil Young | 10.21× | Music & Radio |
| Bon Iver | 17.83× | Music & Radio |
| Livemusic | 2.92× | Music & Radio |
| Bob Dylan | 5.69× | Music & Radio |
| Houston Astros | 4.39× | Sports |
| Willie Nelson | 5.28× | Music & Radio |
| True Detective | 3.51× | Movies & TV |
| Fleet Foxes | 32.1× | Music & Radio |
| Bass guitar | 2.5× | Music & Radio |
| Alison Krauss | 13.57× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.58 |
| Sustainability | BALANCE | 1.56 |
| Design Affinity | PREMIUM | 1.51 |
| Tradition | CONSERVATISM | 1.43 |
| Community Orientation | OPEN | 1.39 |
| Sports Activity | POWER | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 35.4% |
| Brazil | 12.7% |
| Canada | 6.0% |
See Bahamas audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Bahamas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.