Consumer Cellular Audience in United States

Consumer Cellular logo

Consumer Cellular has an estimated audience of 4,856,638 people in United States. 51.7% are female, 48.3% are male, average age 52.1. Top regions: Texas, Florida, California. Top brand affinities: OneDrive, Straight Talk, Verizon Wireless, Life Alert Emergency Response, Urgent care.

The average Consumer Cellular fan in United States is 52.1 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include OneDrive, Straight Talk, Verizon Wireless, with strongest over-indexing on OneDrive (25.67× the country average). Demographically, the Consumer Cellular audience skews balanced with an average age of 52.1, and over-indexes on personality traits such as Need for Security, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand · Subtype: Mobile phone operator

Demographics of Consumer Cellular fans

Demographic split for Consumer Cellular audience in United States
MetricValue
Female51.7%
Male48.3%
Average age52.1
Estimated audience size4,856,638

Audience persona

The typical Consumer Cellular fan in United States is balanced, around 52.1 years old, with strong Need for Security tendencies and a notable affinity for OneDrive.

Top regions in United States

Top regions ranked by reach for Consumer Cellular in United States
RegionReachAffinity
Texas317,6350.76×
Florida288,5520.88×
California260,5500.49×
Pennsylvania179,7621.1×
Ohio171,3031.14×
New York166,2840.61×
North Carolina156,1581.07×
Arizona147,8841.49×
Georgia139,6170.93×
Illinois128,8610.8×
Michigan112,0390.88×
Missouri110,0831.41×
Indiana107,7691.21×
Tennessee107,7111.11×
Wisconsin100,9541.38×
Virginia99,2850.84×
Louisiana91,6691.46×
South Carolina89,0861.22×
Oklahoma85,0951.58×
Washington83,7500.86×
Kentucky79,3391.3×
Alabama78,2191.15×
New Jersey73,8360.6×
Minnesota73,5061.06×
Oregon72,8261.31×
Maryland71,8120.86×
Massachusetts64,8290.68×
Colorado63,1080.82×
Arkansas54,1231.35×
Connecticut52,3621.07×
Mississippi51,7061.29×
Nevada42,4040.9×
Iowa39,3530.98×
Kansas38,5941.01×
West Virginia34,6901.53×
New Mexico28,3611.16×
Idaho28,1051.15×
Utah24,2990.56×
Maine18,0481.04×
Nebraska17,9490.74×
New Hampshire17,4260.91×
Delaware14,3801.07×
Vermont12,7661.5×
Rhode Island12,2100.79×
Montana11,6110.86×
South Dakota11,2951.01×
Hawaii9,2150.44×
North Dakota7,6010.76×
Washington, District of Columbia7,0330.48×
Alaska6,5630.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Consumer Cellular audience
BrandAffinityCategory
OneDrive25.67×Technology & Electronics
Straight Talk26.23×Technology & Electronics
Verizon Wireless12.88×Technology & Electronics
Life Alert Emergency Response49.49×Business & Career
Urgent care16.85×Health
Prepaid mobile phone21.31×Technology & Electronics
MetroPCS13.15×Technology & Electronics
Natural landscaping39.13×Home & Garden
Registered Retirement Savings Plan24.23×Business & Career
Federal Employees Retirement System41.1×Business & Career
Boost Mobile7.69×Technology & Electronics
Social Security (United States)9.74×Politics & Society
LibreOffice38.27×Technology & Electronics
Home Instead Senior Care28.79×Health
Medicare (United States)5.65×Health
Simple Mobile18.65×Technology & Electronics
FaceTime12.5×Technology & Electronics
T-Mobile2.94×Technology & Electronics
Assisted living9.4×Kids & Family
Medicare Advantage11.95×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Consumer Cellular audience
TraitClusterScore
Need for SecurityCONSERVATISM3.97
Family OrientationCONSERVATISM1.54
Price SensitivityPREMIUM1.51
Career OrientationPOWER1.27
TravellingTHRILL1.13
Community OrientationOPEN1.12

Worldwide distribution

Worldwide audience distribution share by country for Consumer Cellular
CountryShare
United States97.8%
China0.3%
Canada0.2%

See Consumer Cellular audiences in other countries

More Mobile phone operator audiences in United States

Frequently asked questions

How many fans does Consumer Cellular have in United States?

Consumer Cellular has an estimated audience of 4,856,638 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Consumer Cellular fans?

51.7% of Consumer Cellular fans are female, 48.3% are male, with an average age of 52.1 years.

Which brands do Consumer Cellular fans like most?

Consumer Cellular fans show strongest brand affinity for OneDrive (25.67×), Straight Talk (26.23×), and Verizon Wireless (12.88×) over the country average.

Where do Consumer Cellular fans live in United States?

Consumer Cellular fans in United States are most concentrated in Texas (reach 317,635), Florida (reach 288,552), and California (reach 260,550). These three regions account for the largest share of the active audience.

What other brands do Consumer Cellular fans also like?

Beyond Consumer Cellular itself, the audience over-indexes on Straight Talk (26.23×), Verizon Wireless (12.88×), Life Alert Emergency Response (49.49×), and Urgent care (16.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Consumer Cellular. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.