Death in Paradise (TV series) Audience in United States
Death in Paradise (TV series) has an estimated audience of 715,206 people in United States. 63.0% are female, 37.0% are male, average age 41.0. Top regions: California, Florida, Texas. Top brand affinities: Non-celiac gluten sensitivity, Home equity, Holt Renfrew, Sussex County, New Jersey, HICKIES.
The average Death in Paradise (TV series) fan in United States is 41.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Non-celiac gluten sensitivity, Home equity, Holt Renfrew, with strongest over-indexing on Non-celiac gluten sensitivity (41.24× the country average). Demographically, the Death in Paradise (TV series) audience skews more female with an average age of 41.0, and over-indexes on personality traits such as Tradition, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Death in Paradise (TV series) fans
| Metric | Value |
|---|---|
| Female | 63.0% |
| Male | 37.0% |
| Average age | 41.0 |
| Estimated audience size | 715,206 |
Audience persona
The typical Death in Paradise (TV series) fan in United States is more female, around 41.0 years old, with strong Tradition tendencies and a notable affinity for Non-celiac gluten sensitivity.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 63,477 | 0.81× |
| Florida | 54,088 | 1.12× |
| Texas | 41,450 | 0.67× |
| New York | 34,363 | 0.86× |
| Pennsylvania | 24,741 | 1.03× |
| North Carolina | 24,217 | 1.13× |
| Illinois | 24,203 | 1.02× |
| Ohio | 22,103 | 1× |
| Washington | 21,126 | 1.47× |
| Virginia | 19,129 | 1.1× |
| Michigan | 19,030 | 1.02× |
| Arizona | 19,012 | 1.3× |
| Georgia | 18,443 | 0.84× |
| Massachusetts | 15,365 | 1.09× |
| New Jersey | 14,730 | 0.81× |
| Tennessee | 13,820 | 0.96× |
| Maryland | 13,072 | 1.06× |
| Wisconsin | 12,984 | 1.21× |
| Minnesota | 12,353 | 1.21× |
| Oregon | 12,049 | 1.47× |
| Indiana | 11,676 | 0.89× |
| South Carolina | 11,636 | 1.08× |
| Colorado | 11,584 | 1.03× |
| Missouri | 11,354 | 0.98× |
| Alabama | 8,259 | 0.83× |
| Oklahoma | 7,715 | 0.97× |
| Connecticut | 7,326 | 1.02× |
| Kentucky | 7,186 | 0.8× |
| Louisiana | 6,486 | 0.7× |
| Iowa | 6,137 | 1.04× |
| Arkansas | 5,907 | 1× |
| Utah | 5,797 | 0.91× |
| Nevada | 5,320 | 0.77× |
| Kansas | 4,756 | 0.84× |
| Idaho | 4,505 | 1.26× |
| Mississippi | 4,429 | 0.75× |
| New Hampshire | 4,156 | 1.47× |
| Maine | 4,053 | 1.58× |
| New Mexico | 3,958 | 1.1× |
| Nebraska | 2,641 | 0.74× |
| West Virginia | 2,470 | 0.74× |
| Hawaii | 2,379 | 0.77× |
| Rhode Island | 2,347 | 1.03× |
| Delaware | 2,195 | 1.11× |
| Montana | 2,050 | 1.03× |
| Alaska | 1,899 | 1.24× |
| Vermont | 1,789 | 1.43× |
| Washington, District of Columbia | 1,603 | 0.75× |
| South Dakota | 1,049 | 0.63× |
| Wyoming | 925 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Non-celiac gluten sensitivity | 41.24× | Health |
| Home equity | 2.61× | Home & Garden |
| Holt Renfrew | 15.38× | Shopping |
| Sussex County, New Jersey | 10.97× | Travel & Leisure |
| HICKIES | 17.89× | Fashion & Accessoires |
| Elsword | 13.33× | Games |
| Google Photos | 1.79× | Technology & Electronics |
| Jingoism | 1.53× | Politics & Society |
| Personalised Gifts | 2.98× | Home & Garden |
| JDSU | 2.03× | Business & Career |
| The Nice Guys | 5.29× | Movies & TV |
| Howard Gardner | 17.22× | Literature |
| The Defender | 10.84× | Movies & TV |
| Steampunk | 3.11× | Fashion & Accessoires |
| Kappa Sigma | 8.91× | Business & Career |
| Hays County, Texas | 5.65× | Travel & Leisure |
| Corona (band) | 2.9× | Music & Radio |
| Throne of Glass | 3.62× | Literature |
| Home Bargains | 5.22× | Shopping |
| Glossier | 2.31× | Beauty & Wellness |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.54 |
| Spirituality | BALANCE | 1.52 |
| Creativity | OPEN | 1.49 |
| Sustainability | BALANCE | 1.2 |
| Pet Ownership | JOY | 1.17 |
| Community Orientation | OPEN | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 27.7% |
| Germany | 27.4% |
| United States | 14.0% |
See Death in Paradise (TV series) audiences in other countries
- Death in Paradise (TV series) — Germany
- Death in Paradise (TV series) — United Kingdom
- Death in Paradise (TV series) — France
- Death in Paradise (TV series) — Italy
- Death in Paradise (TV series) — Spain
- Death in Paradise (TV series) — Brazil
- Death in Paradise (TV series) — Japan
- Death in Paradise (TV series) — South Korea
- Death in Paradise (TV series) — India
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Frequently asked questions
How many fans does Death in Paradise (TV series) have in United States?
Death in Paradise (TV series) has an estimated audience of 715,206 people in United States, concentrated in California and Florida.
What is the gender split and age of Death in Paradise (TV series) fans?
63.0% of Death in Paradise (TV series) fans are female, 37.0% are male, with an average age of 41.0 years.
Which brands do Death in Paradise (TV series) fans like most?
Death in Paradise (TV series) fans show strongest brand affinity for Non-celiac gluten sensitivity (41.24×), Home equity (2.61×), and Holt Renfrew (15.38×) over the country average.
Where do Death in Paradise (TV series) fans live in United States?
Death in Paradise (TV series) fans in United States are most concentrated in California (reach 63,477), Florida (reach 54,088), and Texas (reach 41,450). These three regions account for the largest share of the active audience.
What other brands do Death in Paradise (TV series) fans also like?
Beyond Death in Paradise (TV series) itself, the audience over-indexes on Home equity (2.61×), Holt Renfrew (15.38×), Sussex County, New Jersey (10.97×), and HICKIES (17.89×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Death in Paradise (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.