Rascasse Audience Intelligence

Eventbrite Target Market in United States

A data profile of the people who buy, follow and care about Eventbrite in United States — modelled from more than twelve digital signal sources. Eventbrite has an estimated audience of 10,860,662 people in United States.

#2among Ticket website in United States#334among Brand in United States#291in Travel & Leisure

The average Eventbrite fan in United States is 43.4 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Live Nation (events promoter), StubHub, Freddie Freeman, with strongest over-indexing on Live Nation (events promoter) (12.96× the country average).

Demographically, the Eventbrite audience skews more female with an average age of 43.4, and over-indexes on personality traits such as Spirituality, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Eventbrite fan in United States is more female, around 43.4 years old, with strong Spirituality tendencies and a notable affinity for Live Nation (events promoter).

Category: Travel & Leisure · Type: Brand · Subtype: Ticket website

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Eventbrite profile in United States.

Audience size
10.9M
in United States
Gender
56.2%♀
43.8% male
Age
43.4
average years
Country rank
#3302
Brand in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Eventbrite

56.2% are female, 43.8% are male, average age 43.4.

Fig. 02

Gender split

56.2%
Female
43.8%
Male
Demographic split for Eventbrite audience in United States
MetricValue
Female56.2%
Male43.8%
Average age43.4
Estimated audience size10,860,662
Fig. 03

Age distribution

Ø 43.4
average years
Age distribution of the Eventbrite audience in United States
Age bracketShare%
16-199%
20-2918%
30-3921%
40-4925%
50+27%
Fig. 04

Worldwide distribution

49.2%

of the worldwide Eventbrite audience comes from United States.

Worldwide audience distribution share by country for Eventbrite
CountryShare
United States49.2%
United Kingdom17.7%
Canada7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Eventbrite audience in United States is strongest.

Fig. 05

Top regions by affinity

Eventbrite customers by region in United States
#RegionReachAffinity×
01Washington, District of Columbia~60K2.93×
02Maryland~300K2.63×
03Georgia~400K1.93×
04Virginia~300K1.64×
05Florida~700K1.60×
06New York~600K1.56×
07California~1M1.51×
08Massachusetts~200K1.47×
09North Carolina~300K1.45×
10Delaware~20K1.42×
11Illinois~300K1.40×
12Louisiana~100K1.40×
13South Carolina~100K1.36×
14Connecticut~80K1.25×
15Rhode Island~30K1.25×
16New Jersey~200K1.21×
17Mississippi~60K1.13×
18Michigan~200K1.10×
19Texas~500K1.01×
20Indiana~100K0.99×
21Tennessee~100K0.98×
22Ohio~200K0.97×
23Alabama~90K0.97×
24Nevada~60K0.96×
25Hawaii~30K0.94×
26Pennsylvania~200K0.93×
27New Hampshire~20K0.86×
28Colorado~80K0.85×
29Missouri~90K0.84×
30Maine~20K0.83×
31Washington~100K0.75×
32Arizona~100K0.74×
33Arkansas~40K0.71×
34Minnesota~60K0.70×
35Vermont~8K0.69×
36Oregon~50K0.67×
37Kentucky~50K0.65×
38Wisconsin~60K0.64×
39Utah~30K0.62×
40Alaska~8K0.62×
41Idaho~20K0.56×
42Oklahoma~40K0.52×
43Kansas~30K0.52×
44North Dakota~7K0.51×
45Nebraska~20K0.48×
46West Virginia~10K0.48×
47Iowa~20K0.44×
48South Dakota~6K0.43×
49New Mexico~10K0.42×
50Montana~7K0.42×
Fig. 06

Affinity by region

Affinity by region — Eventbrite, United States
0.42×1.00×2.93×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Eventbrite audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Eventbrite audience
#·InterestCategoryAffinity×
01Live Nation (events promoter)Travel & Leisure12.96×
02ReverbNationMusic & Radio8.39×
03Freddie FreemanSports8.12×
04Jerry JonesSports5.14×
05SeatGeekSports3.99×
06StubHubTravel & Leisure3.97×
07Ticket (admission)Travel & Leisure3.38×
08CarnivalTravel & Leisure2.82×
09DiddyMusic & Radio2.78×
10Event managementBusiness & Career2.56×
11TicketmasterTravel & Leisure2.33×
12WednesdayHome & Garden2.26×
13SaturdayHome & Garden2.07×
14WeekBusiness & Career1.91×
15SundayHome & Garden1.86×
16African-American musicMusic & Radio1.64×
17SoulHealth1.64×
18Gospel musicMusic & Radio1.62×
19Singer-songwriterMusic & Radio1.54×
20The UPS StoreShopping1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Eventbrite audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Eventbrite audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.37×
MindfulnessBALANCE1.36×
IndulgenceJOY1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Eventbrite audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.99×
DIY MentalityTHRILL0.99×
Price SensitivityPREMIUM1.05×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Eventbrite's target market in United States?

Eventbrite's target market in United States covers an estimated 10,860,662 people, concentrated in California and Florida.

02

What is the gender split and age of Eventbrite customers?

56.2% of the Eventbrite audience are female, 43.8% are male, with an average age of 43.4 years.

03

Which brands do Eventbrite fans like most?

Eventbrite fans show strongest brand affinity for Live Nation (events promoter) (12.96×), StubHub (3.97×), and Freddie Freeman (8.12×) over the country average.

04

Where do Eventbrite fans live in United States?

Eventbrite fans in United States are most concentrated in California (reach ~1M), Florida (reach ~700K), and New York (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Eventbrite fans also like?

Beyond Eventbrite itself, the audience over-indexes on StubHub (3.97×), Freddie Freeman (8.12×), Saturday (2.07×), and Ticketmaster (2.33×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Ticket website audiences in United States

See Eventbrite audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Eventbrite. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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