A data profile of the people who buy, follow and care about Grey's Anatomy in United States — modelled from more than twelve digital signal sources. Grey's Anatomy has an estimated audience of 11,197,633 people in United States.
The average Grey's Anatomy fan in United States is 36.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Ellen Pompeo, Food and drink, Food, with strongest over-indexing on Ellen Pompeo (15.93× the country average).
Demographically, the Grey's Anatomy audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Creativity, Pet Ownership.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Grey's Anatomy fan in United States is more female, around 36.9 years old, with strong Creativity tendencies and a notable affinity for Ellen Pompeo.
The key figures that characterise the Grey's Anatomy profile in United States.
77.2% are female, 22.8% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 77.2% |
| Male | 22.8% |
| Average age | 36.9 |
| Estimated audience size | 11,197,633 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 22% | |
| 30-39 | 18% | |
| 40-49 | 17% | |
| 50+ | 17% |
Where the Grey's Anatomy audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kentucky | ~5K | 1.20× | |
| 02 | West Virginia | ~2K | 1.20× | |
| 03 | Mississippi | ~3K | 1.18× | |
| 04 | Alabama | ~6K | 1.17× | |
| 05 | Arkansas | ~3K | 1.17× | |
| 06 | Tennessee | ~8K | 1.14× | |
| 07 | Oklahoma | ~4K | 1.14× | |
| 08 | Louisiana | ~5K | 1.12× | |
| 09 | Indiana | ~7K | 1.10× | |
| 10 | Missouri | ~6K | 1.08× | |
| 11 | Ohio | ~10K | 1.07× | |
| 12 | South Carolina | ~6K | 1.07× | |
| 13 | Michigan | ~10K | 1.06× | |
| 14 | Iowa | ~3K | 1.06× | |
| 15 | North Carolina | ~10K | 1.05× | |
| 16 | Pennsylvania | ~10K | 1.04× | |
| 17 | Kansas | ~3K | 1.04× | |
| 18 | Texas | ~30K | 1.02× | |
| 19 | Arizona | ~7K | 1.02× | |
| 20 | New Hampshire | ~1K | 1.02× | |
| 21 | Washington | ~7K | 1.01× | |
| 22 | Connecticut | ~3K | 1.01× | |
| 23 | Maine | ~1K | 1.01× | |
| 24 | Georgia | ~10K | 1.00× | |
| 25 | Massachusetts | ~7K | 1.00× | |
| 26 | Wisconsin | ~5K | 1.00× | |
| 27 | Maryland | ~6K | 0.99× | |
| 28 | New Mexico | ~2K | 0.99× | |
| 29 | Illinois | ~10K | 0.98× | |
| 30 | Idaho | ~2K | 0.98× | |
| 31 | Rhode Island | ~1K | 0.98× | |
| 32 | North Dakota | <1K | 0.97× | |
| 33 | New Jersey | ~8K | 0.96× | |
| 34 | Oregon | ~4K | 0.96× | |
| 35 | Delaware | <1K | 0.96× | |
| 36 | New York | ~20K | 0.95× | |
| 37 | Nebraska | ~2K | 0.95× | |
| 38 | Vermont | <1K | 0.94× | |
| 39 | Virginia | ~8K | 0.93× | |
| 40 | Minnesota | ~5K | 0.93× | |
| 41 | South Dakota | <1K | 0.93× | |
| 42 | Alaska | <1K | 0.93× | |
| 43 | Utah | ~3K | 0.91× | |
| 44 | Florida | ~20K | 0.90× | |
| 45 | Colorado | ~5K | 0.90× | |
| 46 | Nevada | ~3K | 0.89× | |
| 47 | California | ~30K | 0.88× | |
| 48 | Montana | <1K | 0.88× | |
| 49 | Hawaii | ~1K | 0.79× | |
| 50 | Washington, District of Columbia | <1K | 0.71× |
The strongest cross-interests of the Grey's Anatomy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Justin Chambers | Movies & TV | 22.14× | ||
| 02 | Ellen Pompeo | Movies & TV | 15.93× | ||
| 03 | Jessica Capshaw | Movies & TV | 15.63× | ||
| 04 | Sandra Oh | Movies & TV | 12.77× | ||
| 05 | Sara Ramirez | Movies & TV | 11.65× | ||
| 06 | Shonda Rhimes | Movies & TV | 10.61× | ||
| 07 | Diane Keaton | Movies & TV | 2.96× | ||
| 08 | Adventure | Travel & Leisure | 2.20× | ||
| 09 | DirecTV | Movies & TV | 2.20× | ||
| 10 | Harry Potter | Movies & TV | 1.91× | ||
| 11 | Friendship | Kids & Family | 1.88× | ||
| 12 | Beverages | Food & Beverages | 1.74× | ||
| 13 | Food and drink | Food & Beverages | 1.70× | ||
| 14 | Comedy movies | Movies & TV | 1.68× | ||
| 15 | Food | Food & Beverages | 1.65× | ||
| 16 | Happiness | Health | 1.55× | ||
| 17 | Child | Kids & Family | 1.54× | ||
| 18 | Outdoor recreation | Sports | 1.52× | ||
| 19 | Education | Business & Career | 1.51× | ||
| 20 | Woman | Kids & Family | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 1.11× | |
| Pet Ownership | JOY | 1.11× | |
| Extroversion | THRILL | 1.10× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.63× | |
| Patriotism | CONSERVATISM | 0.65× | |
| Luxury Orientation | PREMIUM | 0.65× |
Grey's Anatomy has an estimated audience of 11,197,633 people in United States, concentrated in California and Texas.
77.2% of Grey's Anatomy fans are female, 22.8% are male, with an average age of 36.9 years.
Grey's Anatomy fans show strongest brand affinity for Ellen Pompeo (15.93×), Food and drink (1.7×), and Food (1.65×) over the country average.
Grey's Anatomy fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Grey's Anatomy itself, the audience over-indexes on Food and drink (1.7×), Food (1.65×), Justin Chambers (22.14×), and Beverages (1.74×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Grey's Anatomy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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