I Mother Earth Audience in United States

I Mother Earth logo

I Mother Earth has an estimated audience of 557,439 people in United States. 44.7% are female, 55.3% are male, average age 41.2. Top brand affinities: Dog breed, Emperor Entertainment Group, Staycation, Pro-Ject, Penn & Teller.

Top brand affinities include Dog breed, Emperor Entertainment Group, Staycation, with strongest over-indexing on Dog breed (2.1× the country average). Demographically, the I Mother Earth audience skews more male with an average age of 41.2, and over-indexes on personality traits such as Patriotism, Individualism.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of I Mother Earth fans

Demographic split for I Mother Earth audience in United States
MetricValue
Female44.7%
Male55.3%
Average age41.2
Estimated audience size557,439

Audience persona

The typical I Mother Earth fan in United States is more male, around 41.2 years old, with strong Patriotism tendencies and a notable affinity for Dog breed.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for I Mother Earth audience
BrandAffinityCategory
Dog breed2.1×Pets & Animals
Emperor Entertainment Group20×Business & Career
Staycation5.2×Home & Garden
Pro-Ject5.97×Music & Radio
Penn & Teller11.96×Movies & TV
Urban Outfitters2.65×Shopping
Halsey, Oregon11.66×Travel & Leisure
Grinch5.45×Movies & TV
UK garage7.11×Music & Radio
Alaska2.18×Travel & Leisure
Grammarly5.46×Business & Career
Historic site4.67×Arts & Culture
Minnesota1.88×Travel & Leisure
Mackenzie Foy7.74×Fashion & Accessoires
Winemaking3.89×Food & Beverages
Vocal harmony3.75×Music & Radio
Yoga Journal14.54×Sports
Laneige4.11×Beauty & Wellness
Queens College, City University of New York5.44×Business & Career
Goop3.81×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by I Mother Earth audience
TraitClusterScore
PatriotismCONSERVATISM4.29
IndividualismJOY1.59
Need for SecurityCONSERVATISM1.4
SpiritualityBALANCE1.38
TraditionCONSERVATISM1.35
Community OrientationOPEN1.3

Worldwide distribution

Worldwide audience distribution share by country for I Mother Earth
CountryShare
United States33.4%
Germany18.2%
Netherlands15.9%

See I Mother Earth audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for I Mother Earth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.