Rascasse Audience Intelligence

Jimi Hendrix Audience in United States

A data profile of the people who buy, follow and care about Jimi Hendrix in United States — modelled from more than twelve digital signal sources. Jimi Hendrix has an estimated audience of 3,123,644 people in United States.

#45among Rock in United States#1478among Person in United States#1004in Music & Radio

The average Jimi Hendrix fan in United States is 45.0 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include The Doors, Stevie Ray Vaughan, Buddy Guy, with strongest over-indexing on The Doors (17.7× the country average).

Demographically, the Jimi Hendrix audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jimi Hendrix fan in United States is more male, around 45.0 years old, with strong Spirituality tendencies and a notable affinity for The Doors.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jimi Hendrix profile in United States.

Audience size
3.1M
in United States
Gender
31.3%♀
68.7% male
Age
45.0
average years
Country rank
#9960
Person in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jimi Hendrix fans

31.3% are female, 68.7% are male, average age 45.0.

Fig. 02

Gender split

31.3%
Female
68.7%
Male
Demographic split for Jimi Hendrix audience in United States
MetricValue
Female31.3%
Male68.7%
Average age45.0
Estimated audience size3,123,644
Fig. 03

Age distribution

Ø 45.0
average years
Age distribution of the Jimi Hendrix audience in United States
Age bracketShare%
16-1914%
20-2911%
30-3914%
40-4923%
50+38%
Fig. 04

Worldwide distribution

31.0%

of the worldwide Jimi Hendrix audience comes from United States.

Worldwide audience distribution share by country for Jimi Hendrix
CountryShare
United States31.0%
United Kingdom8.3%
Germany7.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jimi Hendrix audience in United States is strongest.

Fig. 05

Top regions by affinity

Jimi Hendrix fans by region: top regions in United States
#RegionReachAffinity×
01Washington~100K1.55×
02Georgia~100K1.13×
03Tennessee~70K1.12×
04Alabama~50K1.11×
05Mississippi~30K1.11×
06North Carolina~100K1.10×
07Louisiana~40K1.10×
08Kentucky~40K1.08×
09Oregon~40K1.08×
10Ohio~100K1.07×
11Connecticut~30K1.07×
12California~400K1.06×
13Pennsylvania~100K1.06×
14Maryland~60K1.06×
15Missouri~50K1.06×
16Oklahoma~40K1.06×
17Arkansas~30K1.06×
18South Carolina~50K1.05×
19Indiana~60K1.04×
20Michigan~90K1.03×
21Rhode Island~10K1.03×
22New York~200K1.02×
23Massachusetts~60K1.02×
24New Jersey~80K1.01×
25West Virginia~10K1.01×
26New Hampshire~10K1.00×
27Illinois~100K0.99×
28Virginia~80K0.99×
29Maine~10K0.99×
30Arizona~60K0.98×
31Colorado~50K0.98×
32Nevada~30K0.98×
33Delaware~8K0.97×
34Montana~8K0.96×
35Alaska~6K0.96×
36Vermont~5K0.96×
37Florida~200K0.95×
38Washington, District of Columbia~9K0.95×
39Texas~300K0.94×
40New Mexico~10K0.94×
41Wisconsin~40K0.91×
42Minnesota~40K0.91×
43Kansas~20K0.89×
44Hawaii~10K0.89×
45Iowa~20K0.87×
46Idaho~10K0.87×
47Utah~20K0.86×
48Nebraska~10K0.84×
49South Dakota~6K0.82×
50North Dakota~5K0.81×
Fig. 06

Affinity by region

Affinity by region — Jimi Hendrix, United States
0.81×1.00×1.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jimi Hendrix audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jimi Hendrix audience
#·InterestCategoryAffinity×
01Gary MooreMusic & Radio42.48×
02Jeff BeckMusic & Radio22.93×
03Stevie Ray VaughanMusic & Radio20.78×
04Buddy GuyMusic & Radio19.91×
05The DoorsMusic & Radio17.70×
06BraveheartMovies & TV16.99×
07Jimmy PageMusic & Radio16.43×
08Apocalypse NowMovies & TV16.00×
09Eric ClaptonMusic & Radio15.57×
10Robert PlantMusic & Radio14.23×
11Guitar soloMusic & Radio13.34×
12Terminator (franchise)Movies & TV12.78×
13Ewan McGregorMovies & TV12.52×
14Shred guitarMusic & Radio10.26×
15Mel GibsonMovies & TV9.48×
16Kurt CobainMusic & Radio8.99×
17Ace FrehleyMusic & Radio8.45×
18Liam NeesonMovies & TV7.02×
19GreyhoundsMusic & Radio6.34×
20AlbumMusic & Radio5.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jimi Hendrix audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jimi Hendrix audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.39×
PatriotismCONSERVATISM1.31×
Career OrientationPOWER1.25×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jimi Hendrix audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.92×
Design AffinityPREMIUM0.92×
MindfulnessBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jimi Hendrix have in United States?

Jimi Hendrix has an estimated audience of 3,123,644 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jimi Hendrix fans?

31.3% of Jimi Hendrix fans are female, 68.7% are male, with an average age of 45.0 years.

03

Which brands do Jimi Hendrix fans like most?

Jimi Hendrix fans show strongest brand affinity for The Doors (17.7×), Stevie Ray Vaughan (20.78×), and Buddy Guy (19.91×) over the country average.

04

Where do Jimi Hendrix fans live in United States?

Jimi Hendrix fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Jimi Hendrix fans also like?

Beyond Jimi Hendrix itself, the audience over-indexes on Stevie Ray Vaughan (20.78×), Buddy Guy (19.91×), Eric Clapton (15.57×), and Apocalypse Now (16×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Jimi Hendrix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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