Jimi Hendrix Audience in United States

Jimi Hendrix logo

Jimi Hendrix has an estimated audience of 3,154,476 people in United States. 31.3% are female, 68.7% are male, average age 45.0. Top regions: California, Texas, Florida. Top brand affinities: King King, Buddy Guy, Stevie Ray Vaughan, Eric Clapton, Apocalypse Now.

The average Jimi Hendrix fan in United States is 45.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include King King, Buddy Guy, Stevie Ray Vaughan, with strongest over-indexing on King King (14.44× the country average). Demographically, the Jimi Hendrix audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Jimi Hendrix fans

Demographic split for Jimi Hendrix audience in United States
MetricValue
Female31.3%
Male68.7%
Average age45.0
Estimated audience size3,154,476

Audience persona

The typical Jimi Hendrix fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for King King.

Top regions in United States

Top regions ranked by reach for Jimi Hendrix in United States
RegionReachAffinity
California389,9901.12×
Texas266,9160.98×
Florida219,5111.03×
New York186,3941.06×
Georgia115,6531.19×
Pennsylvania113,9811.07×
Illinois108,8161.04×
North Carolina107,2711.13×
Ohio105,0491.08×
Washington99,2581.57×
Michigan91,0591.1×
New Jersey81,4781.02×
Virginia78,1791.02×
Tennessee72,8571.15×
Arizona66,7821.04×
Massachusetts64,4501.04×
Indiana59,6751.04×
Maryland58,1231.07×
Missouri54,8041.08×
Colorado51,1661.03×
Alabama48,1461.09×
South Carolina46,8600.99×
Louisiana45,4271.12×
Wisconsin43,5180.92×
Kentucky42,9641.09×
Minnesota41,8320.93×
Oregon40,0201.11×
Oklahoma37,7961.08×
Connecticut33,9791.07×
Nevada31,5171.03×
Mississippi28,8341.11×
Arkansas25,6150.99×
Utah23,9340.85×
Iowa22,7040.87×
Kansas21,6010.87×
New Mexico14,7480.93×
West Virginia14,2540.97×
Idaho13,3170.84×
Nebraska12,6690.8×
New Hampshire11,9290.96×
Hawaii11,3960.84×
Maine10,6260.94×
Rhode Island10,2781.02×
Washington, District of Columbia9,1520.97×
Delaware8,0540.93×
Montana7,7740.89×
Alaska5,9320.88×
South Dakota5,0920.7×
Vermont5,0000.9×
North Dakota4,8760.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jimi Hendrix audience
BrandAffinityCategory
King King14.44×Music & Radio
Buddy Guy19.91×Music & Radio
Stevie Ray Vaughan20.78×Music & Radio
Eric Clapton15.57×Music & Radio
Apocalypse Now16×Movies & TV
Greyhounds6.34×Music & Radio
Gary Moore42.48×Music & Radio
Jimmy Page16.43×Music & Radio
Ewan McGregor12.52×Movies & TV
Braveheart16.99×Movies & TV
Guitar solo13.34×Music & Radio
Robert Plant14.23×Music & Radio
The Doors17.7×Music & Radio
Kurt Cobain8.99×Music & Radio
Liam Neeson7.02×Movies & TV
Ace Frehley8.45×Music & Radio
Album5.18×Music & Radio
Shred guitar10.26×Music & Radio
Mel Gibson9.48×Movies & TV
Jeff Beck22.93×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jimi Hendrix audience
TraitClusterScore
PatriotismCONSERVATISM1.94
TraditionCONSERVATISM1.61
Community OrientationOPEN1.35
LGBTQ+ IdentityOPEN1.26
SustainabilityBALANCE1.21
ExtroversionTHRILL1.21

Worldwide distribution

Worldwide audience distribution share by country for Jimi Hendrix
CountryShare
United States31.3%
United Kingdom8.2%
Germany7.3%

See Jimi Hendrix audiences in other countries

More Rock audiences in United States

Frequently asked questions

How many fans does Jimi Hendrix have in United States?

Jimi Hendrix has an estimated audience of 3,154,476 people in United States, concentrated in California and Texas.

What is the gender split and age of Jimi Hendrix fans?

31.3% of Jimi Hendrix fans are female, 68.7% are male, with an average age of 45.0 years.

Which brands do Jimi Hendrix fans like most?

Jimi Hendrix fans show strongest brand affinity for King King (14.44×), Buddy Guy (19.91×), and Stevie Ray Vaughan (20.78×) over the country average.

Where do Jimi Hendrix fans live in United States?

Jimi Hendrix fans in United States are most concentrated in California (reach 389,990), Texas (reach 266,916), and Florida (reach 219,511). These three regions account for the largest share of the active audience.

What other brands do Jimi Hendrix fans also like?

Beyond Jimi Hendrix itself, the audience over-indexes on Buddy Guy (19.91×), Stevie Ray Vaughan (20.78×), Eric Clapton (15.57×), and Apocalypse Now (16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jimi Hendrix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.