Rascasse Audience Intelligence

John Krasinski Audience in United States

A data profile of the people who buy, follow and care about John Krasinski in United States — modelled from more than twelve digital signal sources. John Krasinski has an estimated audience of 3,890,481 people in United States.

#359among Actor Actress or TV Star in United States#1053among Person in United States#925in Movies & TV

The average John Krasinski fan in United States is 33.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Stanley Tucci, Owen Wilson, Sheryl Underwood, with strongest over-indexing on Stanley Tucci (59.7× the country average).

Demographically, the John Krasinski audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Luxury Orientation, Extroversion.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical John Krasinski fan in United States is more female, around 33.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Stanley Tucci.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the John Krasinski profile in United States.

Audience size
3.9M
in United States
Gender
55.4%♀
44.6% male
Age
33.6
average years
Country rank
#8214
Person in United States
Fig. 01

Search interest · 12-month trend

+29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of John Krasinski fans

55.4% are female, 44.6% are male, average age 33.6.

Fig. 02

Gender split

55.4%
Female
44.6%
Male
Demographic split for John Krasinski audience in United States
MetricValue
Female55.4%
Male44.6%
Average age33.6
Estimated audience size3,890,481
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the John Krasinski audience in United States
Age bracketShare%
16-1929%
20-2930%
30-3917%
40-4914%
50+10%
Fig. 04

Worldwide distribution

32.4%

of the worldwide John Krasinski audience comes from United States.

Worldwide audience distribution share by country for John Krasinski
CountryShare
United States32.4%
Brazil7.5%
United Kingdom6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the John Krasinski audience in United States is strongest.

Fig. 05

Top regions by affinity

John Krasinski fans by region: top regions in United States
#RegionReachAffinity×
01Utah~50K1.40×
02Idaho~20K1.27×
03Arizona~90K1.17×
04Massachusetts~80K1.13×
05Oregon~50K1.11×
06Oklahoma~40K1.10×
07Kansas~30K1.09×
08Washington~80K1.08×
09New Hampshire~20K1.08×
10Missouri~60K1.07×
11Colorado~60K1.07×
12Arkansas~30K1.07×
13Maine~10K1.07×
14Alaska~8K1.07×
15Montana~10K1.06×
16Minnesota~50K1.05×
17Tennessee~70K1.03×
18Iowa~30K1.03×
19California~400K1.02×
20Texas~300K1.02×
21Indiana~70K1.02×
22Nebraska~20K1.01×
23Michigan~90K1.00×
24New Mexico~20K1.00×
25Ohio~100K0.99×
26Kentucky~40K0.99×
27Rhode Island~10K0.99×
28North Dakota~7K0.99×
29Illinois~100K0.98×
30Connecticut~40K0.98×
31North Carolina~100K0.97×
32Wisconsin~50K0.97×
33Florida~200K0.96×
34Pennsylvania~100K0.96×
35South Dakota~8K0.96×
36Alabama~50K0.95×
37Nevada~30K0.94×
38New Jersey~90K0.93×
39South Carolina~50K0.93×
40Virginia~80K0.92×
41Vermont~6K0.92×
42New York~200K0.91×
43West Virginia~20K0.91×
44Georgia~100K0.90×
45Hawaii~10K0.88×
46Maryland~50K0.84×
47Delaware~8K0.83×
48Louisiana~40K0.81×
49Mississippi~20K0.79×
50Washington, District of Columbia~8K0.78×
Fig. 06

Affinity by region

Affinity by region — John Krasinski, United States
0.78×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the John Krasinski audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for John Krasinski audience
#·InterestCategoryAffinity×
01David Alan GrierMovies & TV61.38×
02Stanley TucciMovies & TV59.70×
03Sheryl UnderwoodMovies & TV47.74×
04Luke WilsonMovies & TV44.30×
05Jenna FischerMovies & TV42.70×
0610 Things I Hate About You (TV series)Movies & TV34.04×
07Owen WilsonMovies & TV33.48×
08Pete CarrollSports23.75×
09Megyn KellyMovies & TV21.76×
10Nick SwardsonMovies & TV21.07×
11Nathan FillionMovies & TV20.78×
12Planes, Trains and AutomobilesMovies & TV20.27×
13Seth GreenMovies & TV19.70×
14Chuck (TV series)Movies & TV16.72×
15ZoolanderMovies & TV16.44×
16Alison BrieMovies & TV12.74×
17Emily BluntMovies & TV12.03×
18Shameless (U.S. TV series)Movies & TV10.67×
19Melissa McCarthyMovies & TV10.58×
20Home AloneMovies & TV8.34×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the John Krasinski audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by John Krasinski audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.32×
ExtroversionTHRILL1.16×
IndividualismJOY1.12×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by John Krasinski audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.87×
Career OrientationPOWER0.88×
SpiritualityBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does John Krasinski have in United States?

John Krasinski has an estimated audience of 3,890,481 people in United States, concentrated in California and Texas.

02

What is the gender split and age of John Krasinski fans?

55.4% of John Krasinski fans are female, 44.6% are male, with an average age of 33.6 years.

03

Which brands do John Krasinski fans like most?

John Krasinski fans show strongest brand affinity for Stanley Tucci (59.7×), Owen Wilson (33.48×), and Sheryl Underwood (47.74×) over the country average.

04

Where do John Krasinski fans live in United States?

John Krasinski fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do John Krasinski fans also like?

Beyond John Krasinski itself, the audience over-indexes on Owen Wilson (33.48×), Sheryl Underwood (47.74×), 10 Things I Hate About You (TV series) (34.04×), and Luke Wilson (44.3×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for John Krasinski. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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