Rascasse Audience Intelligence

Lady Antebellum Audience in United States

A data profile of the people who buy, follow and care about Lady Antebellum in United States — modelled from more than twelve digital signal sources. Lady Antebellum has an estimated audience of 886,561 people in United States.

The average Lady Antebellum fan in United States is 43.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Maiden's Tower, Keith Urban, Ella Langley, with strongest over-indexing on Maiden's Tower (5647.67× the country average).

Demographically, the Lady Antebellum audience skews more female with an average age of 43.1, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lady Antebellum fan in United States is more female, around 43.1 years old, with strong Spirituality tendencies and a notable affinity for Maiden's Tower.

Category: Music & Radio · Type: Person · Subtype: Country music

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lady Antebellum profile in United States.

Audience size
887K
in United States
Gender
69.6%
30.4% male
Age
43.1
average years
Country rank
#25653
Person in United States
Fig. 01

Search interest · 12-month trend

-9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lady Antebellum fans

69.6% are female, 30.4% are male, average age 43.1.

Fig. 02

Gender split

69.6%
Female
30.4%
Male
Demographic split for Lady Antebellum audience in United States
MetricValue
Female69.6%
Male30.4%
Average age43.1
Estimated audience size886,561
Fig. 03

Age distribution

Ø 43.1
average years
Age distribution of the Lady Antebellum audience in United States
Age bracketShare%
16-1913%
20-2914%
30-3918%
40-4927%
50+27%
Fig. 04

Worldwide distribution

62.8%

of the worldwide Lady Antebellum audience comes from United States.

Worldwide audience distribution share by country for Lady Antebellum
CountryShare
United States62.8%
United Kingdom9.2%
Canada3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lady Antebellum audience in United States is strongest.

Fig. 05

Top regions by affinity

Lady Antebellum fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~20K1.71×
02Idaho~6K1.60×
03Minnesota~10K1.33×
04Kentucky~10K1.27×
05Arkansas~7K1.25×
06West Virginia~4K1.25×
07Oklahoma~10K1.24×
08Iowa~7K1.24×
09Wisconsin~10K1.22×
10South Carolina~10K1.22×
11South Dakota~2K1.19×
12Indiana~10K1.18×
13North Dakota~2K1.18×
14Pennsylvania~30K1.17×
15Alabama~10K1.14×
16Missouri~10K1.13×
17Ohio~20K1.10×
18Nebraska~4K1.09×
19Kansas~6K1.08×
20Maine~3K1.07×
21Montana~2K1.04×
22Georgia~20K1.00×
23Mississippi~6K1.00×
24Louisiana~9K0.99×
25New Mexico~3K0.99×
26New Hampshire~3K0.98×
27Arizona~10K0.97×
28Texas~60K0.96×
29Illinois~20K0.95×
30Nevada~6K0.95×
31North Carolina~20K0.94×
32Delaware~2K0.92×
33Michigan~20K0.91×
34Utah~5K0.88×
35Alaska~1K0.87×
36Florida~40K0.86×
37Vermont~1K0.86×
38Washington~10K0.85×
39Oregon~7K0.85×
40Virginia~10K0.83×
41Colorado~9K0.83×
42Hawaii~2K0.80×
43Connecticut~5K0.79×
44Rhode Island~2K0.79×
45Massachusetts~10K0.75×
46Washington, District of Columbia~2K0.74×
47California~50K0.69×
48Maryland~8K0.68×
49New York~20K0.64×
50New Jersey~10K0.64×
Fig. 06

Affinity by region

Affinity by region — Lady Antebellum, United States
0.64×1.00×1.71×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lady Antebellum audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lady Antebellum audience
#·InterestCategoryAffinity×
01Maiden's TowerPOI5647.67×
02Hidalgo (film)Movies & TV48.55×
03VevoMusic & Radio37.17×
04Little Big TownMusic & Radio29.21×
05Kellie PicklerMusic & Radio22.16×
06Brooks & DunnMusic & Radio19.13×
07Gretchen WilsonMusic & Radio19.01×
08Keith UrbanMusic & Radio16.85×
09Darius RuckerMusic & Radio16.62×
10LeAnn RimesMusic & Radio16.02×
11Kacey MusgravesMusic & Radio15.84×
12Shania TwainMusic & Radio13.49×
13Miranda LambertMusic & Radio11.52×
14Carrie UnderwoodMusic & Radio11.00×
15Chris StapletonMusic & Radio10.88×
16Lainey WilsonMusic & Radio10.24×
17Reba McEntireMusic & Radio10.14×
18Ella LangleyMusic & Radio7.67×
19Dolly PartonMusic & Radio6.70×
20Alternative countryMusic & Radio5.90×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lady Antebellum audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Lady Antebellum audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.69×
TraditionCONSERVATISM1.55×
DIY MentalityTHRILL1.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Lady Antebellum audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.95×
Early Adopter MentalityPOWER1.03×
Luxury OrientationPREMIUM1.03×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Lady Antebellum have in United States?

Lady Antebellum has an estimated audience of 886,561 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Lady Antebellum fans?

69.6% of Lady Antebellum fans are female, 30.4% are male, with an average age of 43.1 years.

03

Which brands do Lady Antebellum fans like most?

Lady Antebellum fans show strongest brand affinity for Maiden's Tower (5647.67×), Keith Urban (16.85×), and Ella Langley (7.67×) over the country average.

04

Where do Lady Antebellum fans live in United States?

Lady Antebellum fans in United States are most concentrated in Texas (reach ~60K), California (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Lady Antebellum fans also like?

Beyond Lady Antebellum itself, the audience over-indexes on Keith Urban (16.85×), Ella Langley (7.67×), Hidalgo (film) (48.55×), and Vevo (37.17×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lady Antebellum. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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