Rascasse Audience Intelligence

Lady Antebellum Audience in United States

Lady Antebellum has an estimated audience of 963K people in United States.

The average Lady Antebellum fan in United States is 43.8 years old, more female, and lives primarily in California.

By number of fans, Lady Antebellum ranks #81 among the 508 objects in Country music in United States — 0.6× the group median.

Women make up 69.6% of the fan base, 13.0 percentage points more than the group average.

Compared with the other 507 objects in Country music, Lady Antebellum fans stand out for their interest in Maiden's Tower, Hidalgo (film) and Vevo.

Most fans live in California, Texas, Florida.

Top affinities include Maiden's Tower, Hidalgo (film), Vevo, with strongest over-indexing on Maiden's Tower (5647.67× the country average).

Demographically, the Lady Antebellum audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Spirituality, Tradition.

The typical Lady Antebellum fan in United States is more female, around 43.8 years old, with strong Spirituality tendencies and a notable affinity for Maiden's Tower.

Category: Music & Radio · Type: Person · Subtype: Country music

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
963K
in United States
Gender
69.6%♀
30.4% male
Age
43.8
average years
Country rank
#25099
among all objects in United States
Fig. 01

Search interest · 12-month trend

+37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Lady Antebellum fans

69.6% are female, 30.4% are male, average age 43.8.

Fig. 02

Gender split

69.6%
Female
30.4%
Male
Demographic split for Lady Antebellum audience in United States
MetricValue
Female69.6%
Male30.4%
Average age43.8
Estimated audience size963K
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Lady Antebellum audience in United States
Age bracketShare%
16-2413%
25-3414%
35-4418%
45-5427%
55+27%
Fig. 04

Worldwide distribution

58.2%

of the worldwide Lady Antebellum audience comes from United States.

Worldwide audience distribution share by country for Lady Antebellum
CountryShare
United States58.2%
United Kingdom8.7%
Germany5.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Lady Antebellum fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~40K1.71×
02Idaho~8K1.60×
03Minnesota~20K1.33×
04Kentucky~20K1.27×
05Arkansas~10K1.25×
06West Virginia~6K1.25×
07Oklahoma~10K1.24×
08Iowa~10K1.24×
09Wisconsin~20K1.22×
10South Carolina~20K1.22×
11South Dakota~3K1.19×
12Indiana~20K1.18×
13North Dakota~3K1.18×
14Pennsylvania~40K1.17×
15Alabama~20K1.14×
16Missouri~20K1.13×
17Ohio~40K1.10×
18Nebraska~6K1.09×
19Kansas~9K1.08×
20Maine~4K1.07×
21Montana~3K1.04×
22Georgia~30K1.00×
23Mississippi~8K1.00×
24Louisiana~10K0.99×
25New Mexico~6K0.99×
26Wyoming~2K0.99×
27New Hampshire~4K0.98×
28Arizona~20K0.97×
29Texas~60K0.96×
30Illinois~40K0.95×
31Nevada~9K0.95×
32North Carolina~30K0.94×
33Delaware~3K0.92×
34Michigan~30K0.91×
35Utah~8K0.88×
36Alaska~2K0.87×
37Florida~50K0.86×
38Vermont~2K0.86×
39Washington~20K0.85×
40Oregon~10K0.85×
41Virginia~20K0.83×
42Colorado~10K0.83×
43Hawaii~3K0.80×
44Connecticut~8K0.79×
45Rhode Island~2K0.79×
46Massachusetts~20K0.75×
47California~80K0.69×
48Maryland~10K0.68×
49New York~40K0.64×
50New Jersey~20K0.64×
Fig. 06

Affinity by region

Affinity by region — Lady Antebellum, United States
0.64×1.00×1.71×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Lady Antebellum audience vs. the country average
#·InterestCategoryAffinity×
01Maiden's TowerPOI5647.67×
02Hidalgo (film)Movies & TV48.55×
03VevoMusic & Radio37.17×
04Little Big TownMusic & Radio29.21×
05Chip EstenMovies & TV25.63×
06McCormick SpiceFood & Beverages23.27×
07Brooks & DunnMusic & Radio19.13×
08Keith UrbanMusic & Radio16.85×
09Darius RuckerMusic & Radio16.62×
10LeAnn RimesMusic & Radio16.02×
11Kacey MusgravesMusic & Radio15.84×
12Shania TwainMusic & Radio13.49×
13Miranda LambertMusic & Radio11.52×
14Carrie UnderwoodMusic & Radio11.00×
15Lainey WilsonMusic & Radio10.24×
16Reba McEntireMusic & Radio10.14×
17Megan MoroneyMusic & Radio7.83×
18Ella LangleyMusic & Radio7.67×
19Riley GreenMusic & Radio7.45×
20Dolly PartonMusic & Radio6.70×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Lady Antebellum audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Lady Antebellum audience vs. the country average · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.69×
TraditionCONSERVATISM1.55×
DIY MentalityTHRILL1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Lady Antebellum audience vs. the country average · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.95×
Early Adopter MentalityPOWER1.03×
Luxury OrientationPREMIUM1.03×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Lady Antebellum over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/lady-antebellum-18869” · Methodology