Rascasse Audience Intelligence

Led Zeppelin Audience in United States

A data profile of the people who buy, follow and care about Led Zeppelin in United States — modelled from more than twelve digital signal sources. Led Zeppelin has an estimated audience of 3,759,139 people in United States.

#29among Rock in United States#1116among Person in United States#809in Music & Radio

The average Led Zeppelin fan in United States is 41.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Classic rock, Diesel, Avatar (Swedish band), with strongest over-indexing on Classic rock (7.64× the country average).

Demographically, the Led Zeppelin audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Tradition, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Led Zeppelin fan in United States is more male, around 41.6 years old, with strong Tradition tendencies and a notable affinity for Classic rock.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Led Zeppelin profile in United States.

Audience size
3.8M
in United States
Gender
41.1%♀
58.9% male
Age
41.6
average years
Country rank
#8473
Person in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Led Zeppelin fans

41.1% are female, 58.9% are male, average age 41.6.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for Led Zeppelin audience in United States
MetricValue
Female41.1%
Male58.9%
Average age41.6
Estimated audience size3,759,139
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Led Zeppelin audience in United States
Age bracketShare%
16-1920%
20-2914%
30-3914%
40-4923%
50+28%
Fig. 04

Worldwide distribution

27.5%

of the worldwide Led Zeppelin audience comes from United States.

Worldwide audience distribution share by country for Led Zeppelin
CountryShare
United States27.5%
Brazil8.4%
United Kingdom7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Led Zeppelin audience in United States is strongest.

Fig. 05

Top regions by affinity

Led Zeppelin fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~20K1.29×
02Vermont~8K1.22×
03Connecticut~50K1.20×
04Pennsylvania~200K1.19×
05Maine~20K1.17×
06Massachusetts~90K1.16×
07Oregon~50K1.16×
08Ohio~100K1.14×
09Rhode Island~10K1.12×
10Illinois~100K1.10×
11Missouri~70K1.10×
12Colorado~70K1.09×
13Wisconsin~60K1.09×
14Montana~10K1.09×
15Michigan~100K1.08×
16Minnesota~60K1.08×
17Kentucky~50K1.08×
18Washington~80K1.07×
19Oklahoma~50K1.05×
20Indiana~70K1.04×
21West Virginia~20K1.04×
22Kansas~30K1.02×
23New Mexico~20K1.02×
24California~400K1.01×
25New Jersey~100K0.99×
26Tennessee~80K0.99×
27Iowa~30K0.99×
28New York~200K0.98×
29Idaho~20K0.98×
30Arizona~80K0.97×
31Utah~30K0.97×
32Arkansas~30K0.97×
33Florida~300K0.95×
34Alaska~8K0.94×
35North Carolina~100K0.93×
36Louisiana~50K0.92×
37Nebraska~20K0.92×
38Delaware~10K0.91×
39Virginia~90K0.90×
40Nevada~30K0.90×
41South Dakota~8K0.90×
42North Dakota~7K0.89×
43South Carolina~50K0.88×
44Maryland~60K0.87×
45Texas~300K0.85×
46Alabama~50K0.83×
47Georgia~100K0.82×
48Hawaii~10K0.79×
49Washington, District of Columbia~9K0.77×
50Mississippi~20K0.75×
Fig. 06

Affinity by region

Affinity by region — Led Zeppelin, United States
0.75×1.00×1.29×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Led Zeppelin audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Led Zeppelin audience
#·InterestCategoryAffinity×
01John BonhamMusic & Radio20.14×
02Robert PlantMusic & Radio14.18×
03Guitarist (magazine)Music & Radio10.73×
04Lizzy BordenMusic & Radio9.61×
05Ace FrehleyMusic & Radio9.00×
06DieselMusic & Radio8.53×
07NebulaMusic & Radio8.52×
08Classic rockMusic & Radio7.64×
09HAWKMusic & Radio6.46×
10Avatar (Swedish band)Music & Radio5.36×
11Guitar amplifierMusic & Radio5.24×
12Animal Liberation OrchestraMusic & Radio4.09×
13Blues musicMusic & Radio2.89×
14Heavy metal musicMusic & Radio2.66×
15Rock and rollMusic & Radio2.45×
16Rock musicMusic & Radio1.87×
17SupermanMovies & TV1.80×
18Online shoppingShopping1.75×
19BusinessBusiness & Career1.66×
20FamilyKids & Family1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Led Zeppelin audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Led Zeppelin audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.74×
Design AffinityPREMIUM1.71×
SustainabilityBALANCE1.51×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Led Zeppelin audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.77×
Convenience OrientationPREMIUM0.84×
Need for SecurityCONSERVATISM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Led Zeppelin have in United States?

Led Zeppelin has an estimated audience of 3,759,139 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Led Zeppelin fans?

41.1% of Led Zeppelin fans are female, 58.9% are male, with an average age of 41.6 years.

03

Which brands do Led Zeppelin fans like most?

Led Zeppelin fans show strongest brand affinity for Classic rock (7.64×), Diesel (8.53×), and Avatar (Swedish band) (5.36×) over the country average.

04

Where do Led Zeppelin fans live in United States?

Led Zeppelin fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Led Zeppelin fans also like?

Beyond Led Zeppelin itself, the audience over-indexes on Diesel (8.53×), Avatar (Swedish band) (5.36×), Lizzy Borden (9.61×), and Animal Liberation Orchestra (4.09×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Led Zeppelin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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