Live Audience in United States
Live has an estimated audience of 4,362,659 people in United States. 46.7% are female, 53.3% are male, average age 42.1. Top brand affinities: Dog breed, Ixtapaluca, Alaska, Israel, JibJab.
Top brand affinities include Dog breed, Ixtapaluca, Alaska, with strongest over-indexing on Dog breed (2.78× the country average). Demographically, the Live audience skews balanced with an average age of 42.1, and over-indexes on personality traits such as Luxury Orientation, Patriotism.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Live fans
| Metric | Value |
|---|---|
| Female | 46.7% |
| Male | 53.3% |
| Average age | 42.1 |
| Estimated audience size | 4,362,659 |
Audience persona
The typical Live fan in United States is balanced, around 42.1 years old, with strong Luxury Orientation tendencies and a notable affinity for Dog breed.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 2.78× | Pets & Animals |
| Ixtapaluca | 26.51× | Travel & Leisure |
| Alaska | 2.54× | Travel & Leisure |
| Israel | 3.04× | Travel & Leisure |
| JibJab | 8.17× | Internet & Social Media |
| Winemaking | 5.91× | Food & Beverages |
| Elsword | 19.84× | Games |
| Goop | 5.88× | Internet & Social Media |
| Palestine Polytechnic University | 21.59× | Business & Career |
| Gift registry | 13.58× | Kids & Family |
| Minnesota | 1.7× | Travel & Leisure |
| Nebraska | 2.59× | Travel & Leisure |
| REC TEC Grills | 17.81× | Sports |
| Grinch | 3.61× | Movies & TV |
| Celtic mythology | 8.54× | Arts & Culture |
| Staycation | 2.74× | Home & Garden |
| Vocal harmony | 3.61× | Music & Radio |
| Home Delivery | 2.37× | Food & Beverages |
| Queens College, City University of New York | 5.44× | Business & Career |
| Heavy metal bass | 15.44× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.41 |
| Patriotism | CONSERVATISM | 1.36 |
| Risk Appetite | THRILL | 1.35 |
| Extroversion | THRILL | 1.28 |
| Community Orientation | OPEN | 1.26 |
| Tradition | CONSERVATISM | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Brazil | 21.3% |
| India | 14.8% |
| United States | 14.6% |
See Live audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Live. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.