LP Audience in United States

LP has an estimated audience of 1,189,038 people in United States. 67.6% are female, 32.4% are male, average age 27.4. Top brand affinities: Rosie O'Donnell, Depop, Loch Ness, Sia, Katharine McPhee.

Top brand affinities include Rosie O'Donnell, Depop, Loch Ness, with strongest over-indexing on Rosie O'Donnell (93.45× the country average). Demographically, the LP audience skews more female with an average age of 27.4, and over-indexes on personality traits such as Quality Awareness, LGBTQ+ Identity.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of LP fans

Demographic split for LP audience in United States
MetricValue
Female67.6%
Male32.4%
Average age27.4
Estimated audience size1,189,038

Audience persona

The typical LP fan in United States is more female, around 27.4 years old, with strong Quality Awareness tendencies and a notable affinity for Rosie O'Donnell.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for LP audience
BrandAffinityCategory
Rosie O'Donnell93.45×Movies & TV
Depop36.84×Fashion & Accessoires
Loch Ness175.28×Travel & Leisure
Sia42.45×Music & Radio
Katharine McPhee48.29×Movies & TV
Josh Duhamel20×Fashion & Accessoires
Giant Food19.62×Food & Beverages
Kia Sportage25.76×Cars & Mobility
Rebecca Ferguson15.62×Movies & TV
Aaron Paul20×Movies & TV
Ron Perlman20×Movies & TV
Gwen Stefani13.64×Music & Radio
Dolls Kill20.35×Shopping
Spinnerbait32.05×Sports
Indeed.com3.85×Business & Career
Charlie Puth17.03×Music & Radio
Eraserhead28.05×Movies & TV
Cateye30.91×Cars & Mobility
Lana Del Rey11.78×Music & Radio
Google Maps3.41×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by LP audience
TraitClusterScore
Quality AwarenessPREMIUM6.35
LGBTQ+ IdentityOPEN2.45
Early Adopter MentalityPOWER1.49
SustainabilityBALANCE1.44
Urban LifestyleOPEN1.35
ExtroversionTHRILL1.32

Worldwide distribution

Worldwide audience distribution share by country for LP
CountryShare
United States20.2%
Japan17.8%
India8.2%

See LP audiences in other countries

More Singer-songwriter audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for LP. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.