Rascasse Audience Intelligence

New Kids on the Block Audience in United States

A data profile of the people who buy, follow and care about New Kids on the Block in United States — modelled from more than twelve digital signal sources. New Kids on the Block has an estimated audience of 1,978,712 people in United States.

New Kids on the Block has an estimated audience of 1,978,712 people in United States. 66.6% are female, 33.4% are male, average age 41.9.

Category: Music & Radio · Type: Person · Subtype: Band

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the New Kids on the Block profile in United States.

Audience size
2M
in United States
Gender
66.6%
33.4% male
Age
41.9
average years
Country rank
#14359
Person in United States
Fig. 01

Search interest · 12-month trend

JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of New Kids on the Block fans

66.6% are female, 33.4% are male, average age 41.9.

Fig. 02

Gender split

66.6%
Female
33.4%
Male
Demographic split for New Kids on the Block audience in United States
MetricValue
Female66.6%
Male33.4%
Average age41.9
Estimated audience size1,978,712
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the New Kids on the Block audience in United States
Age bracketShare%
16-1910%
20-2915%
30-3928%
40-4930%
50+17%
Fig. 04

Worldwide distribution

62.1%

of the worldwide New Kids on the Block audience comes from United States.

Worldwide audience distribution share by country for New Kids on the Block
CountryShare
United States62.1%
United Kingdom6.8%
Canada4.9%
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for New Kids on the Block. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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